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Famous Smoke Shop earns 4th consecutive Bizrate 'Circle of Excellence' Award

bizrate COE logo(EASTON, PA) -- Famous Smoke Shop, the nation's leading retailer of discount cigars online , has been awarded the 2011 Bizrate© Circle of Excellence Award for the fourth year in a row. The annual honor is awarded exclusively to online retailers that have provided excellent online customer experiences as rated by their customers. In previous years, Bizrate has also awarded Famous Smoke Shop "Gold Honoree" status.

According to a Bizrate memo, only 84 online retailers received the Circle of Excellence Award, which represents 1.7% of all online retailers within the Bizrate Insights North American Retailer Network. Moreover, entry into the Circle of Excellence was more competitive this year than in 2010, while Network averages for the included customer satisfaction ratings were higher all-around.

The Circle of Excellence Award is based on the following criteria: Excellence in providing top-notch customer service, consistent collection of customer feedback, and earning exceptional customer satisfaction ratings during the past year.

"The Customer Service Department is the front-line, and in many cases, the 'face' of the company," according to a recent posting on Famous-Smoke.com's blog page which discusses the importance of customer service excellence:

"One of the things Famous Smoke Shop is best known for, maybe even more so in some ways than our competitive prices on cigars, is customer service. The primary reason for this is that Famous Smoke Shop customer service sets the bar higher than any other industry competitor."

According to Famous Smoke Shop Customer Service Manager, Cory Reinhard, "Our most important goal is to make sure the customer is 100% satisfied with their experience from beginning to end."

Additionally, if a customer has any issues regarding an order, Reinhard insists on being notified by the service agent so he can help resolve the problem promptly and as "hassle free" as possible.

When asked how she felt about receiving the Bizrate Circle of Excellence Award, Famous's Internet Marketing Manager, Jacqueline Olexa, said: "Our mission, first and foremost, is to provide the best online shopping experience for our customers. To be recognized four years in a row for excellence in customer service by Bizrate is a direct measurement of our success, and I could not be more proud."

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