Monday, June 07 2010
(Richmond, VA) What happens in Vegas, stays in Vegas, unless you win the $2,000,000 prize in the second annual Macanudo® Millionaire contest.
Macanudo®, America’s number-one-selling premium cigar brand is once again teaming up with Playboy to award two lucky consumers and their guests with the grand prize in the Macanudo Millionaire promotion, an all-expense paid, three-day, two night trip to the Palms Hotel and Casino in Las Vegas. While in Sin City, they will be treated to a VIP evening at the Playboy Club, where they will be accompanied by three Playboy Playmates who will stand in for Lady Luck when the contestants and their guests are dealt a hand of poker. If either the contestants or their guests receive a straight flush, they will win the $2,000,000 prize.
Alison Waite, Playboy’s Miss May 2006, is featured in the contest’s website enticing Macanudo smokers with the lure of Las Vegas and the chance to win a cool two million dollars. Flanked by two fellow Playboy Playmates in her call to enter, Alison encourages consumers of legal smoking age to visit their favorite U.S. tobacco shop between June 7 and August 31, 2010 to purchase a specially-marked four-pack containing Macanudo Café, Maduro, Robust and Gold Label cigars. On the pack, consumers will find details about how they can enter the contest via brief essays expressing their desire to win the trip to the strip and the chance at the $2,000,000 prize.
Consumers can also enter the promotion by visiting www.macanudomillionaire.com or by purchasing cigars through participating online cigar retailers. No purchase necessary. (For official rules, click here.)
Debo Mukherjee, vice president of marketing for General Cigar, parent company of Macanudo comments, “The Macanudo Millionaire contest generated tremendous buzz and excitement last year. It was only fitting that we decided to run it again, this time ‘upping the ante’ to $2,000,000. A weekend in Las Vegas, complete with a VIP evening at the Playboy Club epitomizes the brand’s connection to socializing with friends. The $2,000,000 prize speaks for itself.”
The winners of the Macanudo Millionaire contest will be selected on or before September 14, 2010 and will be dealt a hand of cards for the chance to win the $2,000,000 at the Palms Hotel and Casino on November 13, 2010. Additional details about the Macanudo Millionaire weekend in Vegas will be posted on the official contest website.
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