Thursday, February 02 2012
Richmond, VA -- MACANUDO, America’s best-selling premium cigar brand, is adding two new large-ring frontmarks to its lineup. Making their retail debut this week are the Macanudo Café Gigante and Macanudo Maduro Gigante.
Created in response to consumer demand for large-ring cigars, both the Macanudo Café and Macanudo Maduro Gigante cigars are rolled to the now popular 6” x 60 "Double Toro" size. Both frontmarks will be presented in boxes of 25 cigars with an SRP of $199.75, and $7.99 per single.
"Macanudo fans have told us they get more bang for the buck out of large ring
cigars, so we came out with the Gigante frontmark to round out the Café and Maduro lines," said Bill Chilian, Macanudo's Director of Marketing. "With so many cigar smokers reaching for large-rings these days, the new Gigantes are sure to become top-sellers."
For more information, visit CigarWorld.com.
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CAO's LA TRAVIATA selection is introducing its popular "Luminoso" frontmark in a new Maduro version later this week. Following in the footsteps of the bestselling CAO La Traviata Luminoso in the Ecuadoran-grown wrapper, the new Maduro version boasts a toothy Connecticut Broadleaf, which adds a pleasant note of sweetness to the critically-acclaimed vitola.
Weighing in at 4½” x 50, the new Rothschild-size cigar will have an SRP of $153 for a box of 30, with singles selling at an SRP of $5.10 per cigar.
“CAO La Traviata ‘Luminoso’ is one of our top sellers, so it was only natural that we gave CAO fans a new take on one of their favorite cigars,” said CAO’s Senior Brand Manager, Ed McKenna. "Rick Rodriguez and I are looking forward to receiving some great feedback about CAO La Traviata Maduro Luminoso on our website at www.caocigars.com."
