On October 18, 2007, my wife and two kids were enjoying a meal around the kitchen table like it was any other Thursday. I, on the other hand, was glued to CSPAN-LIVE counting votes and praying that the handmade cigar industry would survive. The moment was surreal: whether it knew it or not, my federal government was threatening to destroy my business, an industry rooted in tradition and passion, and the simple joy of smoking a great cigar. On October 18, 2007, my wife and two kids were enjoying a meal around the kitchen table like it was any other Thursday. I, on the other hand, was glued to CSPAN-LIVE counting votes and praying that the handmade cigar industry would survive. The moment was surreal: whether it knew it or not, my federal government was threatening to destroy my business, an industry rooted in tradition and passion, and the simple joy of smoking a great cigar.
The measure being voted on was an attempted override of the President’s veto of a bill called SCHIP (States Children Health Insurance Program), a state-based health insurance program for children of families who earn too much to qualify for Medicaid.
The proposed expansion of this federal program was funded, in part, by a draconian increase on the excise tax of handmade cigars. The tax would increase from the then-current maximum of $0.05 per cigar to an inconceivably astronomical maximum of $10.00 per cigar. Yes, you read that correctly—that's a 20,000% increase! If the veto were overridden, the handmade cigar industry would likely collapse. Estimates by industry experts projected that production would be cut by at least 50%, and that many small- to medium-sized manufacturers and distributors would likely go out of business. In addition, retail tobacconists across the country would likely close in large numbers.
By the end of the family meal, the veto override failed by just 15 votes. Out of almost 435 votes, we “won” the vote by just 15. While the handmade cigar industry survived this Pearl Harbor-style attack by our own federal government, the government has been waging war on us ever since. The cigar industry was accustomed to fighting legislative battles at the state and municipal level. We were not remotely prepared for the onslaught from the federal government. The SCHIP bill was eventually pushed back until the Obama administration took over in 2009. Just a few weeks after inauguration of the President, SCHIP became law with a cap of $0.41 per cigar. While it was much more favorable than the original $10.00 cap, the cigar industry nevertheless sustained a 700% tax increase. To put this in perspective, under the previous regime, if a distributor had 100,000 cigars in inventory, it would have to pay the federal government a $5,000 floor tax ($0.05 per cigar) to store the cigars in its warehouse. Under the new SCHIP, the distributor now had to pay the federal government $41,000 ($0.41 per cigar) to store those same cigars. For those of us making a living in the industry, SCHIP changed everything. While it is not my intention to get political in this article, it is only fair to say that I am from the conservative end of the spectrum. However, as we in the cigar industry became more engaged in the federal lobbying effort, it became clear that we needed friends from both sides of the aisle. As some of my colleagues can attest, warming up to this concept was no easy feat for me.
One such bipartisan outreach came when a group of conservative Cuban-Americans met with Representative Charlie Rangel (D), the then-Chairman of the powerful House Ways & Means Committee, at a home in Coral Gables, Florida. Offering him our support so that he could assist us with our federal tax challenges was completely alien to me, and Representative Rangel was quite blunt. He told us that our taxes would be going up no matter what we did. If we got organized as an industry, he said, we may be able to keep the tax at a livable rate. In our political culture today, “lobbying” or “lobbyists” are routinely painted as the primary source of all evil in Washington. Time and again we hear politicians of both parties deride lobbyists or “special interests.” Newsflash: Representatives and Senators need lobbyists to educate them on the impact of their decisions. I will never forget the initial reaction of various politicians when the $10.00 SCHIP tax was first proposed. The politicians thought that only rich people smoked handmade cigars. They literally said that cigar smokers could afford to pay $10.00 extra for a handmade cigar. They were beyond ignorant about our industry. Their portrayal of cigar smokers was an old and tired stereotype. It became abundantly clear that a massive educational process (a/k/a lobbying) would be needed at the federal level. When the SCHIP dust settled in early 2009, it felt like the handmade cigar industry had narrowly escaped its demise. However, shame on us for not being ready; just four years earlier, at the end of 2004, the federal government had telegraphed its views on cigars and its willingness to tax us unfairly with the "Tobacco Quota Buyout."
Since the days of FDR’s New Deal, the federal government had enforced a tobacco production quota in the United States in order to raise the price of tobacco above the market level. The government's arbitrary “support price” was maintained by allocating production quotas among individual farms based proportionately on their history of producing tobacco. In other words, they artificially limited the supply by increasing the price. Fast forward to the 21st century and the sales of U.S.-grown tobacco had declined sharply. Thus, a decision was made to end the quota system in 2005. In so doing, the government decided to compensate the quota holders to the tune of $10 billion over ten years. Guess where the money comes from? Answer: Assessments (a/k/a taxes) on manufacturers and importers of tobacco products marketed in the U.S., including handmade cigars. As if that were not bad enough, here’s the real kicker: none of us in the handmade cigar business ever used or benefited from the tobacco grown in the United States!
Both SCHIP and the Tobacco Quota Buyout included federal taxes on handmade premium cigars and we had absolutely nothing to do with the issues being addressed in the legislation. Children’s health is not affected by handmade cigars, and children don’t smoke handmade cigars. When is the last time you caught your teenager or young child smoking a stogie? It doesn’t happen. Regardless of the anti-tobacco propaganda, we in the handmade cigar business do not target or appeal to children, nor do we tolerate any underage smoking. SCHIP is up for renewal at the end of 2013. Thus, we are gearing up for another existential tax fight in 2013. The Tobacco Quota Buyout is consistently allocating a larger share of the yearly payments to the cigar category which in turn raises our taxes. On a yearly basis, we are fighting massive tobacco tax increases at the state level. New York is now at 75% of the wholesale price, Minnesota is at 70%, and Colorado is at 40%, just to name a few. For those of us who enjoy a good cigar, Taxmaggedon (to borrow a phrase) is real and can crush our industry. I’ve had the pleasure of visiting and doing business in several countries outside the U.S. When you travel to places like Canada, the U.K., and Australia, you catch a glimpse of what the cigar industry could look like in this country. Each of those countries has exorbitant tax rates on cigars. In Canada, for instance, one of our cigars that sells for $7.00 in Florida (a non-tobacco tax State) will sell anywhere from $15-$18.00 in Canada. Cigars in these high-tax countries are enjoyed only by the very well-off, and even they are particular about how often they can smoke such a high-priced product.
Taxes are not nearly the only threat to our industry. We have the federal regulatory threat of the FDA as well as myriad state and municipal smoking bans throughout the country. However, taxing handmade cigars at a punitive level has the potential to destroy our industry overnight. Four years ago, 15 votes was the difference between life and death for the cigar industry. How long can we survive on this razor’s edge? I’m lucky enough to be the fourth generation of my family in the handmade cigar industry. Today, I have a fourteen year old son and an eleven year old daughter who would like to work with their father in this industry that I love. I’m sure many of you look forward to the day when your son or daughter becomes an adult and can share a special moment with you enjoying a good cigar. To make sure this happens, we have to fight for what we are passionate about.
I hope that all cigar smokers will unite with us in the industry and take the fight wherever it’s needed. In the meantime, Make Time to Burn. *MORE
Even after an accident that left him partially paralyzed, my dad never wanted us to grow up afraid of anything. Whether flying an airplane, developing cigar blends, or striking out on my own, this lesson, more than any other, has defined me as a person and as a cigar maker. My earliest childhood memory is from November 18th, 1976. It was my mother’s birthday, and I was just over four years old, living in Danlí, Honduras.
Our house was a perfect two-story shoebox, surrounded by fields and out-buildings. Inside sat my father, tying his bootlaces at the edge of his bed. He wore his blue jeans and a white V-neck T-shirt. I crawled onto his back and pressed my head between his thick, black hair and sinewy shoulders.
Our next door neighbors were Estelo Padrón–truly the greatest manufacturer I will ever know–and Nestor Plasencia, a major cigar figure in both Nicaragua and Honduras.
After completing my MBA I moved back into this very room. Memories washed over me with the resonant certainty of ocean waves: the constant squelching of the VHF radio, the Zenith TV remote I'd smell incessantly, Topo Gigio singing the Good Night song before the station went off-air...
My father never overate and was always extremely active, with the lean physique of a working man. Unlike me, desserts are not his poison–only Flor de Caña rum, that is his poison! "Where are you going?"
"To the jungle!" he replied, standing up and setting me back down on the bed.
He tucked a .38 revolver into his back pocket and left the room for work. It was to be the only time I would clearly remember him walking: less than a year later, he survived an airplane accident that fractured his back, leaving him partially paralyzed.
I remember the day of the accident exactly as it happened; I believe it was September 20th, 1977. My sister and I had just returned from school. We received a call from our Tía Karime that he had suffered an accident and then we turned on the radio and heard the news. I was jumping up and down on the bed thinking how cool it must have been to jump out with a parachute. At just 5 years old, I did not grasp the seriousness of the matter.
You cannot take anything for granted in Honduras: Danlí is a very poor town, and large cats prowl the jungle freely.
Years later, I caught my father smiling in his sleep. I asked him about it, and he told me that he dreamt he was flying. Isn't that incredible?
The school, “Escuela San Luis,” is still there today. Back then our schedule was 8-12, then 2-4. It was great because we would get to nap–a ritual we still maintain today with office hours.
Tía is Spanish for "Aunt." At the time, my father was growing over 1,600 acres of a Connecticut seed variety named "Moonlight." The strain was popular for green-colored Candela wrappers, and used primarily for Bering cigars, a popular brand during the 1960s and 70s. The farms were in the Jamastran and TalangaValleys. His days were long, beginning around 4:30 AM.
After checking the pilones in the bodegas just behind our house, he'd fly to all four different farms on a daily basis.
The Jamastran, Talanga, and Tegucigalpa farms formed an equilateral triangle consisting of three 50 mile legs, as the crow flies. The dirt roads at the time were long and treacherous, plagued by mud slides and myriad other obstacles. Driving any of these legs would normally take four solid hours; the Cessna 185 Skywagon cut each leg to a mere 25 minutes.
Prior to being aged, dark air-cured cigar tobacco is carefully-sorted and arranged into piles called pilones. Moisture and pressure within the pilones generate heat, causing a natural process of fermentation during which the tobacco releases ammonia and other undesirable compounds. The result is tobacco that is palatable to smoke.
This is what we call the warehouses where the tobacco is fermented. Ater checking the pilones in the bodegas just behind our house, he'd fly to all four different farms on a daily basis. In order to land, we'd have to call ahead by radio to make sure the workers blocked off the highway. On one particularly rainy day, we were forced to land on a soccer field. The landing was fine, but when we took off, we had to ask the players to give us a push. The propeller sprayed those poor guys with mud from head to toe. While admittedly funny from our perspective, the players thought it was hilarious, and actually lined up to give us a push the next time.
There was a whole collection of airplanes for long trips, short trips, and crop dusting. I loved walking around the hangars and sitting inside the airplanes, which included three yellow Piper Pawnee crop dusters. On several occasions I would ride just behind the pilot’s seat while he would dust. I would even go with him from one farm to another. The only permission needed was a simple call on the radio from the pilot:
“Don Julio, the kid is in the airplane again, is he allowed to go up with me?”
My father would always agree. Even after his accident, he did not want us to grow up afraid of anything.
Besides the Cessna and Pipers, our fleet included an Aero Commander 690 A (turboprop) and Shrike 500 Commander (twin piston). Both were used for longer trips, mostly we had them because my father became the Central American dealer for them. On other days, we'd happen to catch the airplane landing. After asking the pilot to stop, we'd lay flat on the wings and hold on as tight as we could while he taxied back to the hanger.
My love of flying is tied closely to those experiences, although I must admit that I took my first lessons partly out of rebellion. Still, I came to enjoy it more that I could have expected, and immediately found a connection with my father.
Looking back on those days now, growing up tobacco was completely nuts- I mean, can you imagine a five or six year old just hopping on a plane like that?- But I loved it. My father was always fearless and aggressive. He was also tough and old fashioned: no matter what the complication or weather, he always found a way to make it home for dinner at 7:00pm and in bed by 8:00pm
My father did not want us to grow up afraid of anything.
My cousin Generoso "Genito," Eiroa was my idol growing up, and the inspiration for this and many other crazy stunts.
I still make it a point to buzz over the farm in Honduras just to make him upset. The last time I did it, the local battalion sent a squad over with trucks and everything trying to locate where i had dropped the drugs. My father was not happy at all about this one! Today we only grow Criollo '98 and the authentic criollo seed. At 75, he still spends his days checking pilones and visiting the farms all day long. The roads are better now, and the farming is limited only to Jamastran. The seeds, too, have changed. Today we only grow Criollo '98 and the Authentic Corojo Seed.
This is the example he set for me; it's an example I draw on frequently with my own children. Today, I am the one that has carried him on my back on more than one occasion. I don't carry a .38, but I do fly airplanes to visit a different kind of jungle. We land on runways though, not highways, and as much as I try, I cannot convince my wife to allow the boys to hop on any random crop dusting trips. At the time, my father was growing over 1,00 acres of a Connecticut seed variety named "moonlight."*MORE
The path to success is littered with good ideas. Make sure yours doesn’t get stranded there, too. Xikar co-founder, Kurt van Keppel, has a series of tips and tests for the budding entrepreneur: does it solve the “why” of buy? Does the market show a demand for it? Did you test it on a focus group? Would your product make it on “Shark Tank?” And most importantly, are you willing to sacrifice for success? Everyone has great business ideas. Each time you think, "Why can't I?" or "Wouldn't it be cool if?..." you might be pregnant with a good product or business idea. Fifteen years ago, I thought, "Wouldn't it be easier if I squeeze my cigar cutter closed with my palm rather than my finger tips?" And if that cutter had a pivot point, wouldn't that leverage make the cut even more powerful? Those questions defined a problem, which our Xi cutter solved. Fortunately, many others agreed with the solution, even if they didn't know they had a problem (thank you)! It's best if the solution is unique, even patentable, since those lend immediate market interest and protection. When the product isn't unique, it must at least have a unique meaning, or "position" in the consumer's mind. For example, think about pocket knives, which have been around for hundreds of years. Yet the new position created by tactical knives like Spyderco reinvigorated the entire category.
But the road to success is littered with good, unique solutions. In today's competitive marketplace, products must carry competitive protection, a suit of armor. Great service is one such protection (low price is another). That, and because "do unto others" is part of our essence, which is why we have a lifetime warranty on our products. Entrepreneurs should solve the "why" of buy - and not just the "what." In order for an idea to become a business, the solution it provides must have an appeal that others are willing to pay for. The great show, "Shark Tank" explores exactly that - and in my opinion, does a great service to inventors participating and watching - because it dramatically demonstrates the tough judgment of the market. Many inventors fall in love with an idea never stopping to consider whether others might be equally attracted. They ought to ask themselves and others, "Would this make it on Shark Tank?" XIKAR is fortunate to receive product inventors' ideas, and some, like our Ashtray Can, have obvious appeal. This product quickly passed our review process, then moved to an accelerated launch, and now provides the inventor a nice royalty (if you have a new product idea, please send me an email). Others like the "Monica" cutter didn't pass. If you are old enough to remember Monica Lewinsky, you can imagine why! The key to understandin the market for your solution is to test it.
The test should be unbiased, as close to the marketplace as possible. If you don't have a product, discuss the "problem," with friends, acquaintances, even strangers. (I don't suggest discussing your solution at this stage. While very, very few people have the ability or low morals to seal steal your idea, this phase is still young enough that, if that happens, they could potentially get it to market before you). Record their responses, and mold your solution according to those responsible in a way that feels logical to you. We did exactly this when in 2003 we decided to enter the lighter market. We made the assumption that lighters are just like cars: moving parts, with an engine that burns fuel. Cars also have a warranty. That warranty, however, is usually limited by certain terms and conditions, based upon the expected performance and longevity of its individual components. So we asked specific questions surrounding problems with lighters and their warranties. XIKAR already had a solution in our lifetime warranty, but needed to know if our solution was also unique – and as it turned out, it was! “XIKAR for Life” is the position that gave our first lighters unique meaning. Even with very positive responses, the test isn't over. Simply put, the marketplace is by far the best test. It is the shark tank. Show your first prototype to a group of your target consumer. What do they think of it? How much would they pay for it? Feel free to describe the features of it, but be careful to stay clear of selling the advantages and benefits - you can't be there to make every sale! And since you can't, you want unbiased feedback before investing any more funds. Early in our business life, we would take a product to market at this stage. And if response was positive, we would then go into full production; since demand during the cigar boom was so high, we were very anxious to get the sales. Fortunately, we didn't make many mistakes. For instance, I can surely say that our endeavor into pocketknives led to some beautiful product and taught us volumes about blade and handle materials, edge grinds, and even introduced us to some current vendors. However, deeper research would have revealed that gentlemen's knives were on the wane, particularly after 9/11. Deeper serious study might have gained the same knowledge without the financial side track.
Today, we take one further test step - we order a "sample run" of sufficient units to test in a dozen stores around the country. This real, live test takes place with our standard retail package and in-store advertising. It therefore tells us all we need to know - whether a consumer sees the same solution we envision. Our Ashtray Can, and more recently, our Vitara lighter, passed the test. On the other hand, a lighter and a cutter we thought would pass didn't. Congratulations! Your solution (and invention) is now a product. The market responded and demands the product. Are you in business? Maybe. The answer really depends on your financial situation and skills related to running the business you want to be in. Prior to XIKAR, my career experience included sales and marketing management, and new product launches for several top consumer products companies. Scott's [Scott Almsberger, XIKAR co-founder and Chief Design Officer] included sales, relationship management, factory management and of course a lot of product design. We were well suited to start and run XIKAR on our own. Had we not been good candidates for our own jobs, I'm not sure that would have stopped us - so please heed this warning I have come to realize: inventing a product and running a business are completely different. Getting a new product to market carries both financial and business risk (a lot more on that in a later article). Inventors who are not prepared for both stand to lose their finances and their market space as the business overwhelms them, and the market competitors pass them by. Business startups can be boot-strapped. We did it with a unique, patented product in a marketplace that was booming at the time. And, I gave up my salary and home (moved my wife, two young children and two beagles in with my mother in law) for two years. I like to say that not all entrepreneurs have to give everything up, but they have to be ready to! Partnerships with existing brand marketers and distributors provide a great alternative for most entrepreneurs to launch their products and enjoy immediate market penetration. Sales and profits that correspond with that far outweigh the startup years of a solo effort. Sure, the inventor gives up a portion of the profit. But often the economics are still better for the speed of profits and the lack of risk.
We are constantly looking for new products, as are all the other distributors in our trade, and in every trade! Consumers walk into cigar shops and say, "What's new?" I walk into a cigar shop, and the owner (always) says, "What's new?" The Ashtray Can inventor is a great example of how well this can work. I recently saw an invention that will be perfectly suited for the checkout at Wal-Mart, grocery and other big chains. The inventor is a salesman in a tech company, and a mutual friend suggested him to me. So, I passed him to a buddy whose company sells to Wal-Mart, Target and grocery stores, and I think they are both going to make a lot of money on this deal! In my case, I was compelled by a new product solution to take to market. I was compelled to start a business because I was "a good employee, but not very good at working for someone else." If this sounds familiar, then you know exactly what I’m talking about. I hope you have a great product idea, and get it to market. Or, I hope you have a great solution, and let me, or another company know about it!
- Kurt van Keppel*MORE
Estelí, Nicaragua: 4:45 AM. The air is crisp, the sky clear, and the sun has just begun to reveal itself. Nick Perdomo Jr. takes in the breathtaking view of the horizon as he walks through one of his tobacco fields. Imbued with pastel shades of blue, grey and pink, the cloud cover hangs over the lower part of the mountains like a long silky blanket just barely touching the valley below. It's the middle of the tobacco growing season, and Nick has come out to see how his beautiful, rich tobacco plants are doing... Estelí, Nicaragua: 4:45 AM. The air is crisp, the sky clear, and the sun has just begun to reveal itself. Nick Perdomo Jr. takes in the breathtaking view of the horizon as he walks through one of his tobacco fields. Imbued with pastel shades of blue, grey and pink, the cloud cover hangs over the lower part of the mountains like a long silky blanket just barely touching the valley below. It's the middle of the tobacco growing season, and Nick has come out to see how his beautiful, rich tobacco plants are doing. The fertile black soil contrasts beautifully against the vibrant green tobacco leaves that surround him. He lights a cigar and smiles as he watches the leaves rise up towards the sun. Welcome to the world of Perdomo Cigars. Nick Perdomo and his father Nick Sr., worked together for 14 years building a completely vertical cigar manufacturing company that prides itself, not only in making the finest premium handmade cigars in the world, but a true family business. "I loved my Dad," said Nick "He was, and still is, my hero. It was an absolute joy to work with him,"
In the beginning...
It all started in February of 1998. The day was typically hot and sunny in Estelí. I was sitting in my office with my late dad, Nick Sr., at an old wooden table sampling cigars, and they wouldn't burn. One after the other, these things were like fire suits. Frustrated, I looked at my Dad and said, "That's it. I'm tired of it. We're going to do this ourselves." He looked back at me with his big brown eyes and agreed that it was a great idea. We were buying most of our tobacco from brokers at that time, and this one particular broker did me wrong; about $300,000 wrong. It was his tobacco that we used to make the fire-proof cigars. After some investigation we found out that they used pure nitrogen in the ground to accelerate the growth of the leaf. Believe me, things like this are not unusual in this business. There are some really great brokers out there, but then there are a few that aren't really great either.
Take fermentation for example. You can ferment the leaf as much as you want, but once the tobacco stops heating up, the cellular structure is completely fermented. At that point, you hit the wall. Tobacco must be properly cured, aged, and fermented, and in the end should blend perfectly. With all that nitrogen they used in that brokered tobacco, there was no way those cigars would ever smoke right. And that's when I said, "Enough, we can't continue doing this." It was time for our company to control its own destiny. Looking back on it now, I feel like I should thank this guy. It was a hard lesson, but it's what would fundamentally change Perdomo Cigars for the better in the late 1990's. Starting-off on the right foot
My philosophy is, if you're going to do something, you might as well go full bore, which is pretty much how we've done everything.
The first thing we did was start looking for good grounds to plant. I wasn't interested in buying a couple of acres, or doing a little plot thing. So, I calculated how much tobacco we needed to take us within 12 to 14 months of production. For the tobacco we didn't grow, we would deal only with the most highly reputable brokers we had been working with for years. Today, 95% of the tobacco used in our cigars is grown solely by us. We only broker a little Connecticut shade wrapper. In 1999, we finally found 14 acres of good land in Pueblo Nuevo, just north of Estelí in the Condega region, but we didn't begin growing tobacco until later that year. The advantages of having three fertile valleys
Before I get into how we developed our farm in Estelí, I want to tell you about the geography of Nicaragua, and why it's so ideal for growing tobacco.
The valleys in Nicaragua are all fertile, and each serves a different purpose. What's sets Nicaragua apart from any other country (outside of Cuba before 1959), is that the regions are so far apart, they produce different types of tobacco with their own distinctive flavors. Estelí is known for its great "strength" tobacco. It's high in the valley, about 2800 ft., so you have tons of sun exposure and very thick, coarse grounds that are pitch black with soil that's dense and cakey. It's ideal for Ligero, Viso, heavy binders and heavy sun grown wrappers. Estelí can only produce a limited amount of wrapper though, because the region has a tendency for high velocity winds, especially in January and February, which is the middle of the growing season. All that aside, the final product consists of the most tasty, powerful fillers; there lies the secret behind great Nicaraguan tobacco, and why it distinguishes itself way ahead of Honduran, Dominican, and even Cuban tobacco, for that matter. From there you head north and go further down the valley about 500 ft into the Condega region. The atmosphere is entirely different. It has lots of cloud cover, and the soil is very coarse, semi-cakey, and highly mineral laden. As a result, it produces leaves with a thinner texture and power, but not nearly as much power as Estelí, making it ideal for binders and sun grown wrappers. 95% of the tobacco in Perdomo cigars is grown exclusively on Perdomo's farms.
Continuing north for about an-hour-and-a-half, you enter the Jalapa valley. By now you've dropped down to about 2000 ft. The soil there is a very thin, sandy loam, much like you would find in Cuba. The tobacco leaves are reddish and produce more of an aromatic, sweet tobacco. If I gave you a hand of tobacco grown in Jalapa and told you to smell it, you'd notice that it smells like fresh honey-wheat bread. A hand from Estelí would smell very strong, while a hand from Condega would have a little of both, strength and sweetness. That's the beauty of Nicaraguan tobacco. All I can add to that is, when God said, "I'm going to produce cigar tobacco," it wasn't Cuba, it was Nicaragua. The old man and the seed
Now that the pieces were beginning to fall into place, I needed to learn about growing tobacco. I knew the art and culture of it; after all, I grew up in it…
I remember walking with my father through the dusky curing barns, the rich, powerful aromas of the pilones, the honey-like aroma of tobacco aging in old oak casks. Sometimes my father would grab a hand of fermented tobacco, spread it apart and have me stick my face in it. All of those earthy, robust and sweet aromas hitting you at once. It's exhilarating. I can still hear the clattering of the rollers in the factory, heads tilted downward as their chavetas cut perfect arcs across each delicate wrapper leaf. …I needed to learn more about the science of growing tobacco, so we hired an agronomist who still works for us today. A big part of his job was taking soil samples from all over the farm to a testing lab he worked with in Honduras. Through him I learned a lot about soil, minerals, ph balance, etc.
In 2003, we hired Aristides Garcia as our Pre-Industry Manager. At the time he was already retired, but having been a good friend of my Dad and uncle back in Cuba, Aristides jumped at the chance to work with us in Nicaragua. His knowledge of tobacco cultivation spans 67 years, and as the person in charge of all our fermentation, leaf classification, and aging, Aristides manages over 400 workers. In my opinion, Aristides is the best man in the world growing tobacco; not only from a seed standpoint, but from an agronomy standpoint. Whether it's curing, sorting, selection, fermentation, whatever, this guy is amazing. He even looks like an old tobacco man with his straw hat, creased, sun-tanned face, and a cigar perpetually in his mouth. At 83 years-old, he smokes 20 cigars a day, he can raise a 100 pound bale of tobacco over his head, and between all of his duties, he probably walks about 10 miles a day. One of the more entertaining things about Aristides is he says "ALABAO" a lot. That's his word, "ALABAO Chico!" He says it almost every other word. It's a well-known Cuban expression for "WOW!" If you ask him something like, "Aristides, how's the tobacco today," or "How's everything going?" he'll say "ALABAO!" That's actually how we came up with the name for our Perdomo Alabao cigars.
Born in Pinar del Rio, Cuba in 1931, Aristides was raised on a tobacco farm, and learned everything he knows about the agricultural process from his father. By the time he was 20, Aristides was one of Cuba's leading specialists in crop management. Later on, the Cuban government appointed him as the Director of tobacco agricultural and processing operations in San Juan y Martinez, San Luis, and Pinar del Rio. What I love about Aristides is, he's an open book. Next to my Dad, I've probably learned more about tobacco from him than anyone. If I were to bring someone down and tell him, "This is my friend 'so-and-so.' He's going to be staying here for two months," Aristides would teach you everything he knew from when he was a kid all the way on. Most older tobacco people have a lot of knowledge, but they tend to be closed-minded; they don't want to teach people, and he has. But I'm not fooling myself. After all, he's 83 years old and in great shape, but he's not going to be around forever. So, what we've done is build a team of knowledgeable people who are learning from him every day. As great as Aristides is, we have a lot of outstanding people behind him; so when he finally decides to retire, we'll be in good shape with the people he's mentored, and the company can continue to move forward. If you build it, the tobacco will cure
Eventually, I decided to build my first curing barns, but I wanted to do something entirely different. I was going to build them on my own property. People thought I was out of my mind, but the logic was, we could load the tobacco on a truck and bring it into the barn where we could monitor it 24 hours a day. We built three barns, each capable of storing a very large amount of crop. The barns are 85ft wide by 130ft long covering over three acres of land. I think they may be the biggest curing barns in Central America.
After our first season we grew a fantastic crop of tobacco. Not only was it a fantastic first crop, it burned fantastic, it tasted good, it was consistent, and I said, "This is awesome, this is what we have to keep doing."
Next month, I'll tell you more about what we do in order to grow those fantastic crops.*MORE
Coming to you in June’s Cigar Advisor…we take a stroll through Tampa’s Ybor City, knock back a few mojitos, hit the tobacco fields with Nick Perdomo, get your cigar it’s own twitter feed, keep your iPad from sucking, learn some survival skills and get you swinging good enough to get a spot on the PGA tour. Say “please.”*MORE
Our monthly travel maven, Rocky Patel, takes you on a virtual tour of New Orleans, as he points out the best hotels, eateries, clubs, and more in "The Big Easy.” As Rocky says, "One of the things that makes New Orleans such a fascinating city is that you can have as many as 20 different sensory experiences in one night." One of the best things about being a premium cigar manufacturer is that I get to do a lot of traveling. It's gotten to the point where I think I spend more time in an airline seat than I do in my bed. This month I'll share my impressions of New Orleans - a vibrant and colorful city with a great mix of culture, music, food, and history.
New Orleans has always been one of my favorite cities for its history and variety of cultures. All of this is evidenced by the city's people, cordial hospitality, music, and food - making it one of the most unique communities in the United States.
One of the things that makes New Orleans such a fascinating city is that you can have as many as 20 different sensory experiences in one night. You can casually wander from club to club, starting with a great rock band at The Famous Door, to a traditional jazz ensemble at The Spotted Cat, to a quiet little place where you might find someone playing solo piano, or accompanied by a guitar player.
Even if you've never visited New Orleans, you've probably heard of Bourbon Street. Because of its popularity, Bourbon Street is where you'll find most of the tourists hanging out. But Bourbon Street isn't the only place where the action is. Even more exciting, in my opinion, is Magazine Street; that's where the locals hangout. Located on the other side of Bourbon, Magazine is where you'll find art galleries, little, out of the way dive bars, some of the best local food and drink, plus every type of music from rock, to country, to jazz and everything in-between.
If you're a cigar smoker like me, New Orleans is one of the few American cities where many of the bars still permit smoking. The Ritz Carleton
921 Canal Street | New Orleans, LA 70112 (504) 524-1331
http://www.ritzcarlton.com/en/Properties/NewOrleans/Default.htm
The Ritz Carleton is a very old and ornate hotel with a marvelous old world atmosphere. The lobbies are immense, while the rooms are spacious and beautifully appointed. One of the best restaurants in the Ritz is the M. Bistro. The food is spectacular, and among the M. Bistro's must-try specialties are their famous Rabbit Confit, Frogs Legs, and my personal favorite, Cajun Eggs Benedict. Hotel Monteleone
214 Royal Street | New Orleans, Louisiana 70130-2201
(504) 523 3341 or 1-866-338-4684 (toll-free)
http://hotelmonteleone.com/
Located just south of Bourbon Street, the Monteleone is one of the most unique luxury hotels in the city. Having recently completed a $70 million renovation, the hotel is stellar, from the cavernous marble-laden halls to the plush décor of the suites.
One of my favorite places to relax with a cigar in the Monteleone is at the Carousel Bar. Instead of tables, seating takes place on a completely refurbished antique carousel, garishly decorated with Mardi Gras masques. But the piece de resistance is, while you're enjoying a fine drink and a cigar, the bar revolves slowly giving you a continuous panoramic view of the room. The best way to describe it is, you feel like you're celebrating Mardi Gras inside a luxury hotel. In addition to the Carousel Bar, the Monteleone also offers a rooftop bar that's ideal for smoking and enjoying the hustle and bustle of the French Quarter from a bird's-eye view. Magazine Street
Not everything that happens in NOLA happens on Bourbon Street. Located on the other side of Bourban, Magazine is where you'll find art galleries, little, out-of-the-way bars, some of the best local food and drink, plus every type of music from rock, to country, to jazz and everything in between.
MagazineStreet.com Galatiore's
209 Bourbon Street , New Orleans , LA 70130
504-525-2021
http://www.galatoires.com
Galatiore's is the ideal place for the truly ardent gourmet. Founded by Jean Galatoire in 1905, the recipes have been in the family for generations, dating back to the Galatiore's village of Pardies, France. The restaurant also has the atmosphere of a French family restaurant, and the service is beyond reproach.
If you like Pate de Foie Gras, Galatiore's has the best I've had anywhere - even in Paris. They offer several different types of Foie Gras and a modest selection of sauces to go with them. Other specialties that set Galatiore's apart are the Cajun Oysters en Brochette with pickled relish, their famed Oysters Rockefeller, and Trout Meunière.
The restaurant has two dining areas. They take reservations for the upstairs dining room, but if you want to eat downstairs, it's first come, first serve, no exceptions. 301 Tchoupitoulas St. | New Orleans, LA 70130 504.299.9777
http://www.restaurantaugust.com/
Another one of the best eateries in the city where you'll find both authentic and esoteric Louisiana cuisine. Located in a 19th century French-Creole building in New Orleans’ central business district, the restaurant was created by world renown chef, John Besh, a native of New Orleans, and has three elaborately decorated dining rooms: the main dining room, lit by crystal chandeliers, a two-story wine room, and the Gravier room which offers a more intimate setting.
Some of the more popular specialties include Foie Gras Au Torchon with apple marmalade, hazelnut Florentine, and toasted brioche; Fried P&J Oysters with blue cheese, ranch, warm bacon and mizuna; Breaded Trout Pontchartrain with jumbo lump crab, wild mushrooms, and sauce hollandaise, and their 48 Hour Braised Shortrib with smoked apple and celeriac, roasted turnips and chanterelles.
This is high-end formal dining at its best, making for a true gourmet experience for ultimate foodies. 2 Poydras Street | New Orleans, LA 70130 (504) 584-3911
http://www.dragosrestaurant.com/
If you've never had barbequed oysters, you're in for a real treat at Drago's. Founded by Drago and Klara Cvitanovich in 1969, Drago's offers great seafood in a casual, family-style atmosphere at a reasonable price.
The restaurant's motto is "Home of the Original Charbroiled Oysters." The house specialty, they charbroil grill the oysters in their shells until blackened. Prepared using a garlic, butter and herb sauce with Parmesan and Romano cheese, the flavors are to die for. I just love watching the butter bubbling on top of the oysters when they're served. Squeeze some lime on them and it's one of the most decadent and savory things you've ever tasted. The Faubourg Marigny district, Frenchman Street in particular, has a nightlife scene all its own. It is also one of the most picturesque sections of the city. Originally an 18th century plantation owned by a wealthy Creole, the property was subdivided in 1806, and today the district has a very European look and feel. Old banks and local stores now serve as homes, and warehouses along the riverfront are now used by artisits and musicians as studios and performance venues. Cochon
930 Tchoupitoulas Street | New Orleans, LA 70130
(504) 588-2123
http://cochonrestaurant.com/
For reservations online: http://www.cochonrestaurant.com/reservations/
If you want to try some of the most eclectic Cajun cuisine, add Cochon to your "must-try" restaurant list. The atmosphere is more casual and relaxed. Popular among the young and hip crowd, Cochon has a great bar scene, but it's the food that's absolutely amazing; it's a carnivore's heaven.
Their specialty is serving just about every kind of meat imaginable. I call it "eclectic fusion with Creole touches." There's plenty to choose from on the menu, too, such as Fried Alligator with Chili Garlic Aioli; Cane syrup Glazed Pork Cheeks with Mushrooms & Roasted Corn Grits; Mustard Crusted Ham Hock with Herb & Rice Salad, Catfish Courtbouillonand; and Pork & Black Eyed Pea Gumbo, to name a few. Acme Oyster House
French Quarter Location: 724 Iberville Street | New Orleans, LA 70130 504.522.5973
http://www.acmeoyster.com/
For a very traditional taste of New Orleans, the Acme Oyster House. You can kick back in a causal atmosphere enjoying buckets of oysters, cooked or raw, with a pitcher of beer. They're also known for their red beans and rice, seafood gumbo, crawfish puppies, jambalaya, large selection of Po-Boy sandwiches, and more. The Dark Side
Voodoo
The New Orleans Historic Voodoo Museum and Voodoo Authentica can both be found in the heart of the French Quarter.
At the Museum you can learn about all THREE kinds of zombies, obtain your very own gris-gris love potion to help win over the object of your affection or even join a tour of the famous, haunted St. Louis Cemetery #1 (a.k.a the City of the Dead) including the tomb of New Orleans' most renowned practicioner of the Voodoo arts, Voodoo Queen, Marie Laveau.
Voodoo Authentica Cultural Center and Collection holds an annual VoodooFest on Halloween, celebrating the history and culture of Voodoo while educating and entertaining visitors. House of Blues New Orleans Foundation Room
225 Decatur St. | New Orleans, LA70130
Foundation Room Lounge | (504) 310–4999 Ext. 32301
Website: http://www.houseofblues.com/venues/clubvenues/neworleans/foundationroom.php
Hidden above The House of Blues nightclub, the Foundation Room is one of the most eclectic rooms in the world. It's more like a spa for the mind, than a nightclub. The décor is heavily Asian influenced; a mixture of Tibetan templedécor and furniture lined with rich vibrant fabrics from the Rajasthan region of India and one of the largest collections of original artwork. You're surrounded by rich purples, reds, and orange colors. It's really like stepping into another world.
There are plenty of soft, cushiony chairs, couches, and pillows to sink into; wood carvings accent the walls. Suffice it to say, The Foundation Room has a very Zen-Karmic-Buddhist vibe to it. It's rich, decadent, and you feel like you’re in an ancient mountaintop monastery somewhere in a remote part of Asia smoking a cigar. What the Foundation Room offers most of all is sheer serenity. If you want to hear the band, there's a small corridor that leads you to The House of Blues' balcony where you can look down over the entire club and watch the band, people dancing, drinking, having fun. It's quite a departure from the tranquility of The Foundation Room. Pat O'Brien's
718 St. Peter St. | New Orleans, La, 70116
1-800-597-4823 | 504-525-4823
http://www.patobriens.com/patobriens/neworleans/
Another famous landmark where tons of fun await you such as sing-a-longs, dancing, and college fight songs. Another thing that sets this New Orleans landmark apart from other cities is their Piano Lounge. Most of the songs performed are oldies rock 'n roll, classic rock, Top 40, R&B and country. The players also take requests. Make sure you squeeze Pat O'Brien's into your vacation schedule; it'll serve you memories for years to come. Be sure to venture away from the tourist areas. Check out the artsy and eclectic shops, bars, restaurants and people on Magazine Street and the Faubourg Marigny district.
The best time of year to visit New Orleans is when the weather is more comfortable. February and March are particularly good months to visit, especially if you want to partake in Mardi Gras. October and November are the other two best months to visit. It's just one of those fabulous towns where you can never run out of things to do. Moreover, it's one of the few cities that offers a lot of places where you can light up and enjoy your favorite cigars.*MORE
Benji Menendez – hailing from a lineage of legendary tobacco growers, and now a master blender for General Cigar – is the “Iron Chef” of tobacco. “It’s like developing a recipe,” he says. “You have to know the components before you can make the recipe and deliver the flavor you’re targeting. And once you decide what flavor you want, whether it’s a strong cigar, one that’s mild and aromatic, or something in between, then you are ready to start.” And that’s before we’ve even planted anything. So much has been said of cigar blending over the years, and when speaking about blending, many people have made it sound like a very simple process. While I am no expert at all things, not even after this, my 60th year in the cigar business, having grown up in Cuba on a tobacco farm, and watching my grandfather, father and uncles tend to the tobacco, i can tell you a thing or two about blending. It starts with the soil. THis is very important and very seldom spoken about when it comes to blending. Take this for example: Cuba has only 100 sq kilometers of the soil that makes up the gold standard for growing tobacco. One hundred square kilometers is relatively small when compared to the size of CUba; however, just as with wine, there are very specific growing regions for tobacco. Not all of the soil in California is optimal for cultivating wine grapes, just as not all soils in the Dominican Republic, Honduras, Nicaragua, Connecticut USA, Indonesia, Brazil, and other well-known tobacco-growing countries is ideal for tobacco. Sure, soil can be improved through fertalization, but it's the original, natural content of the soil that is so important. Some people believe that Cuban seed tobacco bears the characteristics of Cuban tobacco. That is not true. Cuban seed only gives a certain look to a cigar; it is the soil content that drives the flavor of the tobacco. So before you can even think about the types of tobacco you want to use in your blend, you have to start with the soil. Since the tobacco's flavor comes from the soil, you have to analyze the soil before you even think about planting. Without getting too detailed, in order for tobacco to thrive and deliver what we want it to, we have to have the right balance of acidity and pH. If the soil is too acidic, the tobacco will not absorb the nutrients. When the plant does not absorb the nutrients, it llacks flavor. Fertilizer can be and is often used to improve the soil, but the soil cannot be made tobacco-friendly with just fertilizer. The soil has to be in the range of what's ideal for tobacco before it can be used. Anyone who has tried to grow tobacco in the U.S. in their own yard can attest to this. With tobacco, you have to be on top of it every day. Another very important aspect of tobacco blending comes into play before the process even begins. YOu may have a beautiful crop in the field but you can quickly ruin it by using improper processing, fermentation, and aging methods. With tobacco, you have to be in top of it every day. I often say that a cigar is a living thing before you light it. Just as you would not leave a child to grow on his own without caring for him, tobacco requires your full attention. Bringing all of the tobacco's componants to a perfect fruition through processing, fermentation and aging is required before you can even begin to develop a great blend. It's the secrets and techniques that are handed down that contribute greatly to the tobacco's flavor. Now that we've ensured we're working with tobacco from fertile soil that has just the right balance between pH and acidity, and once the tobacco is meticulously aged, fermented and processed, we can move onto blending. I like to say blending is like developing a recipie. YOu have to know the components first before you can make the recipe and deliver the flavor you're targeting. Once you decide what flavor you want, whether it's a strong cigar, one that's mild and aromatic, or something between, then you are ready to start. People who blend tobacco have a knowledge base and a palate that they call upon when developing blends, just as a chef does when developing a recipe. Knowing the flavor profiles and strength of many varieties of tobacco is where it starts, but you still have to taste each tobacco individually. We traditionally pull a few leaves of the same tobacco together and smoke that single component to determine the overall taste. It's like we're confirming what our experience already tells us. This dosen't mean that we will stay with that exact tobacco for the blend, bit it provides a good jumping-off point. Once we decide on the type of tobacco we want to use, there is plenty of room for refinement. We play around with it. We use more or less of it, choose a leaf that's higher or lower on the plant. THe lower leaf on the plant, the less strength; the higher the leaf's positioning, the stronger it is. There are some excellent wrapper, binder and filler tobaccos but just as with cooking, some ingredients don't work together. With tobacco, there are some types that fight with each other and create a bad taste, so blending and refining is very important. To say that there are a great many variables and that there's a lot of trial and error in blending is an understatement. Don't forget that in blending there are three componants: wrapper, binder, and filler. My opinion is that weapper accounts for 60 percent of the taste. The remaining 40 percent comes from the combination of the filler and binder, so we have to marry all of the components together. Don't get me wrong: I am not the only person who develops our blends. Not by any stretch. I'm part of a team, and I'm proud of our team; they are great people, with great knowledge and I really enjoy working with them. The experience and the passion that our team brings to the table is, I believe, the best in the business. Once we arrive at a blend we like, we make several cigars of that same blend with those components and smoke them randomly. This is where a lot of people have seen me write directly on the cigar, because I don't want to know what I'm smoking- I want a completely blind test for myself. Afterwards, I choose all the cigars I like and narrow it down to select what I believe is the best of the blends. Taste is subjective, so we don't allow the opinions of just the people on my team to dictate the flavor of our new cigars. We have people in all areas of our company, tried and true cigar lovers that sample our blends and provide us with feedback. We often take it a step further by sending samples to members of our consumer testing panel to determine what they like about a particular blend. It's a matter of preference. Whenever I give someone a blend to test, I don't like an absolute "yes or no," on a cigar. This doesn't give me any information. Instead, I want to know what the person likes or dislikes specifically because otherwise, I cannot come up with a cigar that pleases them. We all have different palates. I drink scotch; others like gin or rum. It doesn't make anyone right or wrong, it's a matter of preference. This is why it's important for us to call upon our resources in developing our blends. When we get to the final stages, we either continue to make slight refinements, or we continue to test-smoke what we believe to be the final blend. Make no mistake about it; when we test blends, especially when it comes down to selecting the final blend, there are a lot of people with great opinions and lots of experience, and oftentimes, they clash. We've had many a heated argument about new blends, but until we reach a unanimous conclusion, we do not consider a blend to be final. Many people are surprised to hear that at General Cigar, we're democratic when it comes to finalizing our blends. Being privileged to work in a business that is still driven by passion and artisty allows us to take out time and agree on a blend before we share it with our retailos and consumers. Personally, I wouldn't have it any other way.*MORE
In 1963, just before signing the Cuban embargo order, president John F. Kennedy snatches up all the Cuban cigars he can find in Washington. 20 years later two master thieves pull-off a heist in which some of their priceless booty reveals some very unexpected surprises. “Stanius, you’d better come see this.”
Stanius set the president’s speech aside. There was a gathering commotion just outside the young writer’s office and he followed the worried crowd of White House staffers into the lounge where Walter Cronkite addressed the nation on black and white television.
“This is Walter Cronkite in our newsroom and there has been an attempt, as perhaps you know now, on the life of President Kennedy. He was wounded in an automobile driving from Dallas Airport into downtown Dallas, along with Governor Connelly of Texas. They’ve been taken to Parkland Hospital there, where their condition is as yet unknown…” The spectators gasped. Stanius glanced around the room and saw shocked, frozen faces. Pale hands covered awestruck mouths. Tears welled, heads shook in disbelief. Hands were clasped in prayer. Telephones rang, tears began to fall. And this was his chance. Amid the chaos that was to ensue, this was his one and only chance.
Stanius disappeared from the room and headed down the hall for the president’s study. President Kennedy wounded, Stanius heard Cronkite’s voice again. Taken to the hospital, his condition yet unknown. Sweat beaded on the speechwriter’s forehead as he rounded a corner and slipped into the president’s study. He hoped the president would survive. Mr. Kennedy was a good man with nice children and a friendly wife and he had always been fair to Stanius. And even if Mr. Kennedy did survive, the White House would soon be filled with panic and uncertainty. And the most uncertain time would be now. Thus, it was probably the only opportunity for Stanius to get his hands on JFK’s prized cigars.
Stanius knew exactly where they were; he had often been invited to share a stogie with the president during those late night speech-writing touchups. As he slipped into the study he went for the oak desk’s lower left-hand drawer. He knew the story. Salinger goes to every tobacconist in Washington, D.C. the day before the president signs the order for the embargo and returns with 1,200 Cuban cigars. JFK went through those cigars faster than Stanius went through coffee – and as one of the U.S. President’s speechwriters, Stanius went through a lot of coffee. But JFK still had one left in that box in his drawer. The last of his stash that he was saving for a special occasion.
As Stanius knelt to open the door, he heard the voices of two men approaching so he paused, tried to think of an excuse for why he was in the study. A moment passed and the voices moved urgently down the corridor, leaving Stanius alone in the study. He opened the drawer and found the cigar box. Inside was the last of Jack’s Cuban cigars, but also a little surprise, something Stanius didn’t know existed – a gift from Che Guevara. On top was a note from the shaggy revolutionary: Since I have no greeting card, I have to write. Since to write to an enemy is difficult, I limit myself to extending my hand – Che.
Stanius always thought the Cuban leaders were a bunch of weirdoes with their fatigues and beards but for some reason Kennedy had kept Guevara’s gift. This would be worth much more than he had calculated – a healthy payday to be sure. Stanius closed the box, hurried back to his office, stashed it in his briefcase and then returned to the crowded lounge. No one noticed he had been absent.
Cronkite was still on TV, “From Dallas, Texas, the flash apparently official: President Kennedy died at 1 pm Central Standard Time. 2 o’clock Eastern Standard Time, some 38 minutes ago.” The room gasped, people turned and embrace each other and tears were shed for many days. 20 years later: 1983 Like Santa Claus holding a child’s wish list, Tercero checked the prizes item by item. An authentic Babe Ruth game jersey from the mid 1920’s, a pistol used by Teddy Roosevelt during the Spanish-American War, a Fedora Humphrey Bogart wore in Casablanca, a rare unpublished Hemingway manuscript, and a pair of unused tickets from the Titanic.
Tercero folded the list and gazed through the van window at the mansion across the street. “Quite a collection of precious American bullshit.” He chuckled. Americans were so proud of their pop culture and their nostalgia that they were willing to spend millions of dollars to own these pieces of what they would call ‘history.’
Redding flipped through the paperwork he had compiled: newspaper articles, auction house disclosures, tracking sheets from his own reconnaissance. “Add to Sternhardt’s list: a pair of high heels worn by Marilyn Monroe. Sternhardt paid $30,000 for them at the Surdyk’s auction last month.”
Tercero scoffed, inhaled the last of his cigarette and flicked the butt out the window. “Enough to feed five children for years and he spends it on a pair of women’s shoes.”
“They’re very nice shoes.”
“I’ll be the judge of that.”
Tercero and Redding had been tracking auction activity for years and had pinpointed Russell Sternhardt as one of the most active buyers of memorabilia. According to newspaper articles compiled by Redding, Sternhardt didn’t care where the items came from — auctions, museums, the black market — and he kept his collection in his mansion so he could show off his plunder to his elite friends and associates. And now Tercero believed they had chosen the perfect night to pounce.
The two thieves slumped in their seats until Sternhardt’s limousine passed. Redding eyed Tercero as the Cuban sat up, peered into the rearview mirror and started driving the van the opposite direction. Redding knew Tercero was some kind of Cuban ex-military and the third son of his family, hence the nickname Tercero. Redding didn’t even know the man’s real name. But he was pragmatic, organized and courageous. Bold. That was how Redding would describe this heist on the Sternhardt mansion: bold.
As Tercero drove the van around one corner, then another, he considered his partner. Redding had some Hispanic blood but Tercero didn’t know how much. He was some kind of a computer data thief. A master researcher, Redding knew how to access people’s personal information and exploit it for financial benefit or blackmail. He seemed to have some kind of official government training, but Tercero was not sure which government. They met years ago as petty thieves, and had been working together ever since.
Railroad tracks ran through the woods about a half mile from the mansion and that’s where Tercero parked. The night was dark and cold. There would be frost in the morning, but no snow. The ground was still dry, so it would be an easy walk.
“Get the duffel bag,” Tercero pointed towards the back of the van as he hopped out. He hung the strap of his own small black bag over his shoulder. Both men wore black gloves, black shirts and pants, black shoes. No need to darken their faces – there was little chance anyone would see them up close. And they both carried pistols, just in case.
The roof of the mansion was just in sight over the tree line but they weren’t headed there. Instead Redding pointed them to a small, abandoned brick building near the tracks, just a hundred yards from Sternhardt’s castle.
“It was supposedly some kind of depot back in the 30’s,” Redding explained as they walked to the building Railroad tracks ran through the woods about a half mile from the mansion and that's where Tercero parked. The windows had been sealed with concrete and the wooden door bolted shut with a cast iron brace. Tercero and Redding knelt in front of the door and Tercero produced a small, custom-built, battery-powered saw from his bag. He went to work on the brace as Redding paced around the building watching for any movement from the road, the trees, the air. The night was quiet, except for the gentle buzzing of Tercero’s saw.
“I’m in!” Tercero finally announced and Redding helped him slide the metal brace from the doorway. They shoved the wooden door open and entered the musty brick house. Tercero turned on his flashlight and scanned the small empty room. In the shadows, something moved.
“Rats,” Tercero muttered as a pair of black rodents scurried across the room and disappeared into a corner. Tercero thought he heard one of them hiss before he ignored the animals and shined his light through the rest of the room. “Looks like nothing more than a small, friendly train stop.”
Redding scoffed. “It’s not going to be right here in front of you.” He pointed to a wooden counter near the back of the shack, sitting beside a round, iron wood-burning stove. “There.” They walked behind the counter and right beside the stove Redding shined his light on a small metal trapdoor. He pulled the handle, then harder, and harder still until the door opened and revealed a cold, black hole in the ground.
Redding and Tercero smiled at each other.
“¡Puerta de oro coño!” Exclaimed Tercero as he shined his light into the hole and found the stone steps that lead down to the cavern.
Cold, dark, dry and endless. They pointed their lights down the long tunnel and started walking. “This is where they used to come in?” Tercero asked.
“That’s what my research said. They’d enter through the depot, speak the password to whoever waited at the counter and they’d be allowed entry into the secret tunnel.” “Old power lines running along the ceiling,” Tercero pointed with his light. “Must have had electric lamps down here to light their way.”
“They were classy people, despite their devious ways.”
“Yes, classy people can be quite devious.”
They traveled along the tunnel for a hundred yards until they reached a doorway. “There was probably another guard here,” Redding explained. “And a different password.”
“Well, speak the password and let us in before I freeze to death!”
Redding smiled. “It might be easier than that.” He tried the doorknob, the door opened. When the thieves stepped through the threshold and shone their lights, their jaws dropped. They stood frozen in shock at the sight before them.
Tercero stepped into the room and said to Redding, “Not at all what I was expecting.”
Sternhardt purchased the mansion in early 1950, just before the ‘I Like Ike’ years. The previous owner had been wealthy beyond imagination, a giant of industry and commerce. He had built the mansion in the 20’s and during Prohibition had used the guest house as a portal to an underground speakeasy.
“This is where many a privileged man came to get zozzled,” said Redding.
“Literally, an underground speakeasy,” Tercero observed as he scanned the dank, concrete basement with his flashlight. He imagined the camaraderie and bullshit that must have flown in this room. A stone bar lined one side of the room and behind it a cloudy mirror hung on the wall, decorated with a dusty American flag. Old bottles of bourbon and cider lined the bar and stools were overturned on the floor or lined against the side wall. The treasures in this room alone could be worth thousands. Near the bar, a stone staircase led to the ceiling where another trap door marked the entrance to the mansion’s guest house. “There!” Redding pointed Tercero to the stairs. Tercero popped the trapdoor and climbed into a small, dark alcove.
“What did your blueprints say to do next?” he called down to Redding, who looked up to him from the stairs. The previous owner had been wealthy beyond imagination, a giant of industry and commerce. He had built the mansion in the 20s and during Prohibition had used the guest house as a portal to an underground speakeasy. Tercero did as he was told, testing each wall until one budged slightly. He put his shoulder into it and the door slowly creaked open, spilling moonlight into the alcove from the room he was about to enter. Tercero peered into the crack and saw the door opened into the closet of a small bedroom. The closet doors were opened and Tercero could see the moon through the bedroom window. He stepped inside and waited quietly for Redding to join him.
“Shhhhh,” Tercero whispered. “Stand silent for a moment and make sure no one is here.”
“No one is here,” Redding insisted. “I’ve been casing this place for months, tracking Sternhardt’s routine nearly down to the minute. Tonight he meets with his investor group at 8:15 before heading to the Piedmont Lounge downtown for cigars and booze. He won’t be back until after midnight and his staff is dismissed at nine. He has no guests so the house should be empty, and the caretaker leaves with his dog every night at seven. We have almost three hours to work with.”
“We won’t need nearly that long,” Tercero said as they emerged from the closet and inspected the room. It was a small guest bedroom with a modest dresser, a small nightstand and a queen size bed. A substandard guestroom for such a large mansion, thought Tercero as he turned off his flashlight. The house was dark and they navigated using the dim moonlight.
Redding didn’t see the small table just outside the bedroom door and when he bumped into it, he knocked a row of books to the floor where they landed with a few cluttered slaps. Outside in the night, a dog barked. Tercero and Redding instinctively crouched to the floor and prepared to retreat back to the secret doorway but a moment later the dog stopped barking. Redding replaced the books and the men continued.
Soon they reached the guest house’s foyer where the front door opened to a covered brick walkway that led to the mansion. From here it was a straight walk to the mansion’s kitchen entrance. It was the only unobstructed entry into a castle surrounded by a 12 foot stone wall topped with electric wire and an army of security cameras. The secret underground tunnel was the only way in or out and Redding had studied old blueprints of the mansion along with newspaper articles detailing the existence of the Prohibition-era speakeasy.
Tercero opened the guest house door and walked into the night. He touched the pistol in his pocket and wondered what happened to that dog as they crouched and jogged across the walkway and stopped outside the kitchen door. A glass window allowed them to glimpse inside the dark house.
“How do we make our final entrance into the mansion?” Redding asked.
“We’re burglars. How do burglars normally enter a house?”
Redding shrugged. He hadn’t thought about this part of the plan.
Tercero removed a hand towel from his bag.
“A towel?”
“Always carry a towel,” Tercero explained. “It’s the world’s most useful item.” He folded the towel and held it against the glass window. “You can use it as a pillow or to dry yourself off if you get wet. It can carry things, or be used as a bandage.” He made a fist and punched the towel, shattering the glass. “Or in this case,” he reached through the hole and unlocked the door, “as a spare key.” Tercero opened the guest house door and walked into the night. He touched the pistol in his pocket and wondered what happened to that dog as they crouched and jogged across the walkway and stopped outside the kitchen door. Tercero shook the glass pieces off his towel, folded it and placed it back in his bag as Redding grinned and admired Tercero’s ingenuity. “I’m going to remember that one!”
Headlights suddenly illuminated the walkway. Tercero and Redding fell to the ground and crawled behind the hedge that surrounded the mansion. Where is that dog? Tercero wondered as the headlights approached the guest house. Perhaps Redding had misunderstood Sternhardt’s schedule. Perhaps the millionaire was simply not feeling well and was returning home early. As a car approached the mansion, Tercero considered aborting the heist, scurrying back to the guest house and disappearing into the secret door.
He was worried that if they tried to leave now, the barking dog would return and give away their position. Tercero reached into his pocket and removed his pistol, a .45 automatic with his initials “AS” carved into the butt. But the car stopped just before it reached the mansion, and the driver’s door opened. “Harold!” a man’s voice called. “Harold! Come here!”
Tercero heard the dog yelp and from the shadows, the furry critter bounded toward the car and jumped into the front seat. The driver’s door closed, the car turned around and drove away, its headlights disappearing into the night and leaving Tercero and Redding alone in the dark.
Tercero put his gun away and turned to Redding, “I don’t know what that was about but it was too close.”
“Looks like the caretaker forgot his dog.”
“As long as there are no more surprises we should be able to finish this operation in less than thirty minutes. Let’s go.” Baseball was so popular in Cuba that Tercero remembered a time when Castro, as Comandante, took batting practice during a national game while dressed in his signature fatigues. Tercero had always appreciated the complexities of baseball and the utter impossibilities that unfolded throughout a season but it was not until he held a Babe Ruth game jersey in his hand that he understood the true power of the game. There was something about the dirt on the jersey, the faded pinstripes, the faint odor of sweat that made it seem...magical.
“We can’t linger,” Redding reminded him as they gathered the artifacts in Sternhardt’s collection. The top floor of the mansion was arranged like a museum, with a vast library of books on one end, a seemingly endless wall of literature, and a collection of rare American artifacts on the other side. The Ruth jersey, the Bogart hat, the Hemingway script, the Titanic tickets. It was all there, just as Redding had predicted. Sternhardt had been hitting all the major auctions and amassing this institution of Americana and now it was all in the hands of Tercero.
The Teddy Roosevelt pistol, a pair of Elvis cufflinks, and a box of cigars. Tercero recognized the box as the H. Upmann brand from his home country. He opened it and looked inside to see a neat arrangement of cigars, fairly well preserved, and a small note.
“I’ll be damned,” Tercero flashed the note to Redding. “A message from Ernesto Guevara himself to JFK. This must have served as Sternhardt’s certificate of authenticity.” He folded the note and along with a handful of the cigars stuck it in his pocket as a memento.
Beside the fireplace in a glass trophy case stood an attractive bolt-action rifle with shiny polished wood and glistening hardware. Tercero stood before the rifle, not believing his eyes. “That’s a Dragunov SVD, a high-power Russian-made sniper rifle. Haven’t seen one of those since...1963.” Tercero retired in Key West with one last Kennedy cigar. He kept a small cottage next to the beach and sat on his patio with one of his island's cigars and reflected on his years. He opened the case and took the rifle, adding it to their loot.
“Let’s get out of here, Tercero. We’re cutting it close.”
They made off with the entire collection and leaving behind nothing but a broken window and a few footprints. Sternhardt returned to his home just after midnight but by then it was too late. Two days later his entire collection was offloaded for millions to a European billionaire who went by the name Jean. Redding took his share and retired to South America, never to see Tercero again.
Jean soon dispersed the collection, negotiating top dollar for the individual pieces and making a fortune in the process. The Bogart hat went to a Saudi oil tycoon who was a huge fan of American movies, the Hemingway script to a museum in the Soviet Union. The Ruth jersey he gave as a gift to his father-in-law, who loved all things sports, and the Roosevelt pistol Jean kept for himself, hanging it in a frame in his office.
Not being a cigar smoker and having no use for the old box of Cuban cigars, Jean gave them to his pregnant sister’s husband Rudy, a boorish American, in his opinion. Upon the birth of the child, Rudy passed the cigars out to his buddies with “It’s a Boy!” ribbons tied to them.
Tercero retired to Key West with one last Kennedy cigar. He kept a small cottage near the beach and sat on his patio with one of his island’s cigars and reflected on his years. Long ago he had been hired by Castro to do one of the world’s most difficult jobs but once the mission was complete, the heat became overwhelming. Tercero defected, became a thief, retired and finally had a chance to sit and enjoy something he had dearly missed since being away from Cuba. Sternhardt’s artifacts had funded his retirement and except for a single cigar, Tercero kept only one other memento of his days in the underworld: the Dragunov SVD sniper rifle. When he first saw that rifle in Sternhardt’s mansion Tercero knew instantly it was something special. He had used a similar rifle during a high-risk, history-altering operation in 1963.
After he took the Dragunov home from Sternhardt’s and had a chance to look it over he noticed two letters carved on the rifle’s stock: AS. Antonio Sandoval, Tercero’s given name. This was Tercero’s rifle, the exact one he had used during his most famous mission in 1963, when he shot JFK from the grassy knoll in Dallas. No telling how that Oswald kid was involved, but it had been the perfect cover for Tercero, who considered himself the luckiest man on the face of the earth. He puffed his cigar, savored the sunny weather, and this reunion with his memorable rifle.*MORE
Retrohaling is the process of expelling smoke so that it passes through the nasal cavity and past the olfactory receptors on its way out of your body. To call it “exhaling” or “blowing” smoke out through the nose is misleading because cigarette smokers also exhale smoke through the nose. The confusion arises because exhaling is the opposite of inhaling. And yet, most cigar smokers do not (and should not) inhale cigar smoke. Retrohaling bypasses the lungs completely... Retrohaling* is the process of expelling smoke so that it passes through the nasal cavity and past the olfactory receptors on its way out of your body. To call it “exhaling” or “blowing” smoke out through the nose is misleading because cigarette smokers also exhale smoke through the nose. The confusion arises because exhaling is the opposite of inhaling. And yet, most cigar smokers do not (and should not) inhale cigar smoke. Retrohaling bypasses the lungs completely.
What it is retrohaling?
Cigar makers have long noted that the flavors in a cigar change dramatically when smoke is expelled through the nose as compared to the normal practice of releasing it through the mouth. Just as food cannot be fully appreciated without its aroma, neither can a cigar display all its wonderful nuances without the interplay between the senses of taste and smell. I have heard the president of one cigar company say that, “Unless you have blown smoke out through your nose while smoking a cigar, you have never really tasted the cigar.” There is plenty of science to back up this assertion. Retronasal olfaction refers to sensations that arise from aromas that travel through the back of the throat into the nasal cavity. Channeling smoke up through the nasal cavity and expelling it through the nose bathes the olfactory receptors and drastically increases the number of aroma particles reaching the olfactory nerves.
Through retrohaling, cigar smokers can exploit this little known secret to provide themselves with a much fuller experience of a premium hand made cigar.
How to retrohale
To retrohale cigar smoke you first need to draw the smoke into your mouth, then close your mouth. With the smoke in your mouth and while holding your breath, open your throat and let the pressure in your lungs force the smoke out through your nose. It may help to use your diaphragm muscle to help you channel the air from your mouth through your nasal passage. To visualize this experience, pretend you are submerged under water. While underwater, you are holding your breath and you want to let some of the air out of your lungs. You simply allow the pressure in your lungs to push air out of your lungs through your nose.
Developing this technique usually takes a bit of practice. Until you get the hang of it, it may help to blow out most of the smoke from your mouth (70-80%) before closing your mouth and attempting to open up the back of your throat to retrohale the remaining smoke. Will retrohaling work for everyone?
Even if the technique of retrohaling is mastered perfectly, the amount of influence it will have on the flavor of a cigar will vary from person to person. For some cigar smokers, retrohaling will totally change the flavor of a cigar, while for others, it will have much less of an effect on flavor and may lead to only subtle differences. These variances are due to the structural differences of the organs of taste and smell from individual to individual. Should I retrohale every cigar?
Unless you are a very experienced cigar smoker and have a lot of practice retrohaling, I would not recommend retrohaling on full-bodied cigars. The smoke from strong cigars can irritate your nasal mucosa leading to a very unpleasant, almost painful sensation during retrohaling. (Think of wasabi in your nose and you’ll get the idea!) I would recommend retrohaling mild or medium cigars first, and if you enjoy that and do not feel any irritation, then try it with a stronger cigar.
I personally retrohale every cigar, even full-bodied ones, but I will often moderate the amount of smoke that I retrohale. On full-bodied cigars, I blow out most of the smoke through my mouth and retrohale only the last bit. Is retrohaling harmful to my nasal cavity?
If you are disposed to irritations of the nasal cavity such as allergies or sinus infections, I would recommend caution in trying to retrohale. If your nasal mucosa is overly sensitive, retrohaling may be very unpleasant and lead to further irritation.
Cigar smoking is not without risk; however, cigar smoke should be no more risky to the mucous membranes of the nose than to those in the mouth. The body’s mucous membranes are part of the immune system and serve to maintain the health of the underlying structures. Conclusion
Retrohaling is the key to experiencing all that a cigar has to offer. Once mastered, retrohaling can open up a wide world of pleasurable flavors and aromas to the cigar smoker and enhance the enjoyment of a hand made cigar.
* In 2007, I coined the term retrohale to clearly identify and distinguish this practice and to provide a basis for understanding how the process works. The term retrohale* is a contraction of two terms: retronasal olfaction and exhale.
About the Author
David "Doc" Diaz is the publisher and the editor of Stogie Fresh Cigar Publications. He has served as an educator, researcher and writer and has taught in the Health Education and Health Science field for over 30 years. He possesses an earned doctorate from Nova Southeastern University. Doc is a Certified Master Tobacconist (CMT), having received this certification from the Tobacconist University and is a member and Ambassador of Cigar Rights of America (CRA). *MORE
It’s the age-old puzzle that seems to have no solution - or at best a solution so elusive, so intangible, that most capsize at some stage of the attempt at capturing the un-capturable; the healthy and committed form of “adult” relationship. Matt Booth puts on his therapist hat and dispenses wisdom o’ love that may (or may not) keep the flame alive: “Stand by your man. Stand by your woman. Stand behind your Shetland pony. Whatever the case may be, don’t let the doubt monster rattle the very foundation that your relationship stands upon: faith.” Ahh yess… The age old puzzle that seems to have no solution - or at best a solution so elusive, so intangible, that most capsize at some stage of the attempt at capturing the un-capturable; the healthy and committed form of “adult” relationship. These aforementioned experiences have ultimately given me the skill set necessary to face the most treacherous of ill-footed terrain one can ever face – not only the dating world, but the world where men and women must coexist, cohabitate, and see out the last of their days together in unity and in hopes that they will be the exception to the rule – they will be a successful love story. In the coming months I will share with you some of my personal experiences – both lived and observed during my travels throughout this life that have helped me mold my methods, shape my tactics and hone my woodshed of mental and emotional implements for dealing and coping with such challenges to a razor sharp edge. The key element that eludes most of us when it comes to interpersonal relationships is that it’s just not that complicated. Scrape away all the bullshit and fodder and you are oftentimes left with simplicity. One plus one equals two type ish. People over-complicate, over-think, over-stress and in one fell swoop undermine the hope of ever having healthy interaction with their significant other. It matters not if you are married or dating, into man-on-man (ehhh?) or a lady that enjoys the ladies... HOLLA!
Perhaps you find your comforts in hooves and meaty hindquarters of barnyard animals (send pics but don't call). Or maybe you're the old fashioned type for the 2012 - just a lonely boy/girl looking for a lonely boy/girl to romance, copulate and ultimately settle down with. Reguardless of your immediate disposition or preferance, there is someone (or something) out there for all of us.
Knock down that hurdle of confusion in this race against ourselves and keep it simple- I assure you breakthroughs are ahead, should you impliment this tactic. Anal. You want it, she doesn’t – is this the end of the road for you two lovebirds? Oh wait! Maybe it’s time to compromise! Yes, finding a common ground between yourself and your partner can ultimately mean the difference between long-term bliss and someone getting their head sawed the eff off. It has been said that one does not have a true agreement until both parties are equally dissatisfied; and that’s just it, that is compromise. Get comfortable with being slightly uncomfortable and give a bit more than you would like to. So, maybe not straight to anal, but perhaps a thumb where no thumb has ever gone before – it’s a start and you just might learn something new about yourselves. Perhaps you’ll find that you’re a freak unleashed and ready to pull out all the stops. Perhaps, via this new experience that you have been so open-minded in trying, your partner discovers that what was once so enticing is no longer of such interest and you both move on to less brown pastures. You learn together, you grow together - all while experiencing new things and earning a greater level of respect and love for one another through the vehicle of compromise! My man George Michael said “you gotta have faith” – and I couldn’t agree more. Faith TO each other and faith IN each other will see you through both the brightest times and the darkest of days. Ultimate physical commitment to your mate is the one thing that, when broken, can never be repaired. No amount of scotch tape and Prada bags will ever mend the laceration that infidelity leaves behind. Now, when i say faith in each other- both go hand in hand. Many a partner has fallen victim to a lack of faith in their mate; and actions based on that lack of faith have just as often ultimately led to the undoing of that relationship. Stand by your man, stand by your woman, stand behind your shetland pony whatever the case may be, don't let the double monster rattle the very foundation that your relationship stands upon- faith. Has your partner ever come through the door after a long day of work with a bouquet of flowers in hand and asked you to pee on them? No matter if you say tomato or you say tomah-to, a mutual respect between yourself and your partner allows you to both call it how you see it and accept the way your significant other sees it as well. When you have a valid foundation of respect with your partner you can accomplish anything together. Remember that request to get peed on from earlier? To some, and possibly even you, this may seem like a bit of a stretch; however, when tow consenting adults who care for one another more than anything in the world commence to peeing on each other and whatever further acts of sexual depravity they can imagine, they do so without risk of eroding the integrity of their relationship because when you respect someone, you pee on them- that's love! Now, if you run around peeing on people-that's some other shit. The crucial element that must be in your modern day relationship wheelhouse if there is ever to be any hope of long-term survival is respect! My people, my brethren, my constituents – my brothers and sisters of the leaf: in the coming months I will bear all to you in an up front and candid manner. Potentially not meant for prime time. Potentially not meant to be said out loud in ear-shot of your mom. Whatever the case may be, my intention here is to bring light to and make light of the candy cane wonderland of relationships and relations (if you know what I’m sayin’ y’all) in an attempt to achieve a higher level of understanding, or simply just an understanding and, in some cases, get someone out of sleeping on the couch for an evening, a week – or even worse. It is my hope that through our meetings here, new doors will be opened, communication and relations may be revitalized (when and where necessary) and perhaps someone will actually get peed on (romantically of course). My approach may be a bit on the unconventional side, but if you have the intestinal fortitude to look beyond my method of delivery and see my messages for what they are, you will find a good deal of strong advice brimming from the top of my seemingly fiendish rhetoric. We will cover the cornerstones of successful relationship(s); delve into some freakish tales of both the lightweight and hardcore variety. I will find time to conduct a live broadcast in a bubble bath tub via Al Gore’s internets (ok, maybe that’s too much?) and…maybe, just maybe, we can save someone’s relationship by sparking up some conversation, communication and, of course, a little bit of copulation. Until the next…*MORE
History and smoking traditions have both dictated that cigars be paired exclusively with darker spirits: cognac, whisky, bourbon and scotch; even coffees and fine wines have gotten more respect as ideal cigar match-ups than tequila – especially an un-aged blanco. M.A. Morales, tequila guru, is here to call bullshit on all that and dare you to try something different. We’ve sampled his advice – and knowing what we know now, recommend you do the same. What does a cloistered tequila journalist do when his bourbon, whisky and rum drinking buddies finally invite him to a cigar pairing get together?
He brings his favorite blanco tequila and a selection of Nicaraguan cigars, of course!
“Wait—blanco tequila?”
I can hear you now
“Aren’t you supposed to take a pricey añejo or something? That’s like bringing a knife to a gunfight!”
Before you choke on your stogie in uncontrollable laughter, hear me out. For decades, smoking traditions have dictated that cigars be paired exclusively with darker spirits—cognac, sherry, whisky, bourbon, brandy, scotch, you name it.
Even coffee, espressos and fine wines have gotten more respect as ideal cigar match-ups than tequilas, let alone un-aged blanco tequilas.
But, as Pepe Cantu, the outspoken owner of the famed J & J Habanos in Cabo San Lucas once told me, “In the islands, it’s about rum and cigars. In the UK, it’s about scotch and cigars. In the US, it’s about bourbon and cigars. And in Mexico, it’s about tequila and cigars.” Before I go into why blancos are by far the most dynamic of all the different tequila expressions to pair with cigars, let me give you the lowdown on why coupling your favorite sticks with aged tequilas is almost a no-brainer.
Aged Tequilas Are Easy
By 1974, in a stroke of marketing genius, Casa Herradura invented the reposado category by doing the unexpected: resting tequila in used whisky barrels. But not just any barrels. Specifically, Jack Daniels barrels.
The result was tequila with a perfect balance of wood, fruit and spice notes to attract a segment of the market that they were missing—the Jack Daniels whisky drinking American public. It was such a hit that other distilleries soon followed suit.
Ironically, in 2007, Brown-Forman, one of the largest marketers and producers of wine and spirits in the US and the owners of Jack Daniels, bought Casa Herradura for an estimated $776 million. Since the 70’s and on into the early 90’s, once tequila’s official normas (the Mexican government’s rules and regulations of tequila production) were introduced, savvy and daring distillers have rested tequila in all sorts and sizes of barrels, from new and used to cognac and sherry. They’ve experimented with the length and time tequila is rested and some brands have even exceeded industry standards.
In 2006, while the normas formally recognized the Extra Añejo category, Herradura was once again the frontrunner having produced the legendary Selección Suprema years before. The fact is, reposados, añejos and now the extra añejo luxury category have long enjoyed a torrid and clandestine affair with cigars. With the myriad of flavor profiles and spectrum of subtleties from brand to brand, you can literally choose any aged tequila expression and your favorite corona or Churchill and have a ball. Whether you’re enjoying your first Cuban or settling in for a lively round of poker with the boys, reposados, añejos and extra añejos will always make you look good and heighten any cigar experience.
But, a blanco?
With just a little prep time, teaming up a blanco tequila with just the right cigar is a cinch.
As with any type of pairing, decide what you want to accomplish. Do you want to complement the cigar with the blanco’s particular characteristics, or…
Will opposites attract? Tequila is one of the most highly regulated spirits in the world. Because of constant innovations in agriculture and processing, and improvements in quality and flavor from advancements in distillation, acquiring a taste for un-aged tequilas is much easier now than, say, twenty years ago.
You’ll discover that a blanco tequila at a cigar pairing party is like a ninja at a gunfight
No one will suspect its awesomeness! Suggested Pairings *MORE
Award-winning photojournalist, Hope Dooner, takes you on a trip to Havana, Cuba. Filled with striking images of Havana life, the photographs were captured in two visits to the island nation; the first in 1998, and the second in 2012. See how much, if anything, has changed in 14 years as you discover the faces and places of what was once one of the world's most beautiful cities, and in some ways, still is. "Ivan"
Ivan introduced himself while puffing on this enormous cigar.
"Irene"
I noticed Irene from across the alley when her smile caught my eye. She seemed so kind and peaceful; her face glowed. She welcomed me to Havana and told me her name.
"Theodore"
Theodore was my bicycle taxi driver. I like the way the taxi's mirror frames Theodore and his hip-looking sunglasses.
"William"
William was one of the happiest people I met in Havana. He was carrying a huge sack in one hand and boxes in the other.
"Hope"
Hope Dooner gets a freindly hug from one of her Cuban Subjects. "Flowers"
This lady seemed so content as she greeted passers-by, while sitting on some well-worn steps.
"Red Taxi"
This red taxi is a great example of how the Cubans keep their cars. American cars from the 1940's and 50's are passed from one generation to the next, and rarely sold. Since no American cars or parts have been available to Cubans since the embargo, they have adapted household items to fix these vintage cars. One man was proud to tell me that he had dishwasher parts in his car! "Blue Door Alley"
This alley as such a treat. I love the colorful doors and the sunlight bouncing off the buildings.
“Blue”
From my hotel, I had a view of a busy street. I quickly grabbed my camera to get the car in motion. “Ancient Arches”
Even though the paint is chipping and the building is in disrepair, the arches recall the elegance of Havana's past.
“Green”
I snapped this image while looking out of my hotel window. I especially liked the man’s arm resting on the window. Hope returned to Havana in January 2012, and upon her arrival, she discovered that her most famous subject, "Graciela," was still sitting in her doorway. Her eye for subjects and detail is evident as Hope takes you on a virtual tour of this stunning, yet sadly impoverished city that was once called "the Las Vegas" of the Caribbean.
This essay includes striking images of Havana life captured in both of Hope's visits. What is perhaps the most fascinating aspect about these photographs is, although many of them are separated by 14 years, it's evident that little, if anything, in Havana has changed. *MORE
At what point does a “Boutique Cigar Company” lose its roots and become a “Corporate Cigar Company”? Jonathan Drew answers that the same way he answers, “When does a person become old?” It’s defined in the person’s heart, their attitude and, in this case, perception. Go behind the scenes of Drew Estate Nicaragua & Cigar Safari for a look at how they do things: much differently. Most of my previous column (“Fuck Making The List, Make The Legend”) addressed the eighteen-year struggle of Drew Estate, as well as a tidbit about my personal history since our start at the World Trade Center in New York City.
In writing this second column for Cigar Advisor, I figured that it would be interesting to address why I still view Drew Estate as a “Boutique” premium cigar company, even though we have become one of the largest in the world, currently producing 92,000 hand rolled cigars per day, every day… One of the things that I cherish the most about my career of cigar making is spending time in Nicaragua with the full Drew Estate and Cigar Safari team. Since 1996, I have put my heart into that country and its people, and I never could have imagined how much they would have given back in return. Not only has Nicaragua become the home to Drew Estate, but it has become home to me personally as well. Throughout the years, I have spent close to 80% of my time there, and when you spend that much time in one place, believe me - you get to know it well. Attending various Cigar Safari trips with all sorts of veteran and newbie cigar smokers has become an important part of my life, as I will explain. Cigar Safari is a tour that we run for consumers in which we take them to Nicaragua to see the sights, experience the culture, and live the world of tobacco. The trip is four days, three nights, and during each tour I get to spend significant one-on-one time with everyone attending. I truly cherish these moments, as they allow me to unwind, get to know new cigar advocates, get feedback on how we’re doing as a company, and learn what Drew Estate can do to make the cigar smoking experience better for everyone throughout the world. If you’ve traveled with anyone before, especially to a new country, you know how much of a bonding experience that can provide. Imagine being able to show your new acquaintances something so near and dear to your heart, and something you’ve literally poured 100% of your blood, sweat, and tears into for almost twenty years. My heart swells with pride every single time I see the reactions of the attendees to our main Rolling Floor when they see it for the first time. The energy in that space is truly unparalleled; thousands of bodies moving perfectly in sync with one another, creating something so integral to our existence as a company… EPIC. If you’ve ever had the pleasure of visiting our factory, you know what I’m talking about. I truly believe that the Drew Estate Rolling Floor is unlike any other in the world, not just within Nicaragua. Much of this has to do with the unique Drew Estate workforce and creative departments, such as the 5,000 sq ft “Subculture Studios”, made up of 36 graffiti artists who know how to get berserk with a spray can. On the Drew Estate Production Floor, we prefer to hire people with little to no experience. We have an extremely specific method that we use when producing cigars and we find that people who have prior experience rolling with a different method tend to fall back into old habits, even with extensive training. Can you imagine the amount of muscle memory that becomes ingrained in your brain when you roll 250 to 300 cigars per day? Those habits are next to impossible to break, which is why we hire employees who are fresh to rolling, then train them for years as they reach their respected potential. Not everyone becomes a Liga Privada team member, trust me. I think this is a major part of the reason our rolling floor has such a special energy, because the “Rolleros” and “Buncheros” are extremely unique... well, also, don’t forget the music that we blast all day long… ha ha ha. Another aspect of Drew Estate Nicaragua that I am very proud of is the paternal manner in which we treat our employees at every level of the workforce. While rolling, our staff is allowed to listen to their own music, talk to their friends, and generally enjoy themselves while they make beautiful cigars, of course. Again, there is a vibe and aura at our factory that is very unique, which everyone notices when visiting us on a Safari tour. Paying the highest wages to our workers, along with providing healthcare and other benefits such as life insurance, creates a “team relationship” that grows each day among the people who “actually make the cigars”. We are not talking salesmen here (no disrespect of course, but salesmen and marketing people don’t roll cigars, factory employees do!). I have surrounded myself with talented young professionals who have become my personal friends throughout my eighteen years in Nicaragua. I’m going to talk about a few of them below but, with over 1,450 employees at our factory, I’m definitely not addressing everyone in this article. First, I have to talk about Fat Boy, my man Jessi “Victims” Flores. Jessi has been with Drew Estate Nicaragua since 1999, after we met each other at a gas station when his fat ass jumped out of a shadow. We both had a passion for tobacco, hip-hop, graffiti, art, and all things Nicaragua. We soon combined these interests to concoct Subculture Studios, a graffiti-based art studio attached to our factory in Nicaragua (it was actually a tattoo shop in the center of Managua first). Because of the work of Jessi, Subculture Studios, and the 36 full time graffiti artists, we were recently recognized for our design work by receiving the “Outstanding Art” award for 2012 from Cigar Journal Magazine. Our Executive Director of Tobaccos and Production, known as the “Chief of the Broadleafs”, Nicholas Melillo, has been with the company for ten years now and has been a major asset in bringing our company to our current level of expertise and quality. Nick, an Italian kid from Connecticut, has been instrumental in creating blends to categorically change the traditional cigar market. Nick also manages all of our tobacco buying (somewhere in the “spend” neighborhood of 15 to 20 million USD yearly at this point), and has been made responsible for securing enough raw leaf to keep our operations running smoothly into the future. He is absolutely essential to our success as a company, as is Manuel Rubio and Jessenia Moncada, who we will discuss in a future article. In regards to Cigar Safari, one of the most important characters of them all is Pedro Gomez. Pedro is our Cigar Safari tour guide and, if any of you have been on a Cigar Safari, you know Pedro well! He’s become a bit of a legend over the years, as he seems to know EVERYONE in Nicaragua. In fact, I’ve heard Pedro addressed as the Mayor of Estelí (the city where our factory is located in Nicaragua) more than once by Cigar Safari attendees. Some Nicaraguans sincerely think that he may one day actually become Nicaragua’s president! Pedro will be moving to the U.S.A. in June 2013 to help lead our Events Department, visiting stores and final consumers who have gotten to know him over the past six years. This brings me to the beginning and the end. At what point does a “Boutique Cigar Company” lose its roots and become a “Corporate Cigar Company”? The answer is the same as the question, “When does a person become old?” The answer is defined in the person’s heart, their attitude and, in this case, in the market’s perception, quite honestly.
I never want to see Drew Estate as anything other than a “Boutique Cigar Company”, a company of innovation, a company not afraid to take risk, and most of all, a company who is made up of Hommies who keep it Local and Loco.*MORE
What happens when we put three cigars in the ring to fight it out? We have a Battle! Three sticks enter, one stick leaves with the championship belt in its weight class…or in this month’s case, wrapper type: Cameroon, Connecticut, Corojo and Sumatra. And we need your help to pick the winners. Grab the details on how you do it, plus our Judge’s Club sampler – the best deal on cigars you’ll see all month. If you've been swiping through Cigar Advisor looking for those "ratings" screens full of inflated numbers, slanted cigar reviews and stupid phrases like "pleasant subset" or "humble notes"- you're out of luck. We don't do that here. Instead, we give you the facts on each stick and leave the review to readers like you. How did we pick the cigars for The Battle? We just happen to like 'em for one reason or another. As for the descriptions, we're going off of what flavors the fillers have, what taste the wrappers have, and so on...and a little bit of personal experience too. So we pick a few smokes, lay them out in a particular set of categories and let them fight it out.
For the reviews, that's where you come in - each of these cigars go into the Judges Club Sampler.
[More on that coming up.]
For this Battle, we're telling the tale of the tape by wrapper leaf: Cameroon, Connecticut, Corojo and Sumatra. Four totally different looks, feels, tastes and aromas; but because an honest fighter doesn't box outside his weight class, we've put them into a four of pugilism's more popular divisions. Now, we're not going to give you the rope-a-dope and tell you that just because one cigar is in a particular weight class, that it doesn't have skills - it just means that it's...different. The same way heavyweights rely on punching power, and lightweights rely on speed. Different- and every one of these smokes can go to the distance. Read on - you just might find a new sparring partner in this month's Battle. Get in the ring! Judge's Club
You be the judge- and pick the winners!
Each month, we roll all of our Battle competitors into one sweet cigar sampler called the "Judge’s Club," for you to try out and rank yourself, right here at Cigar Advisor. That's right- we don't just rank 'em, you do. And as with any good Battle, there can be only one... so based on your own personal experience with the cigar, all we ask is for you to choose the king of the hill from each group. Think of it as throwing your bet down on one competitor in a no-holds barres, 3-way cape match- out of the three cigars in each category, it's up to you to pick the winner.
We've made it incredibly easy and affordable for you to get in the ring with these smokes right now: order this month's "Judge's Club," sampler to get all twelve sticks for only $49.99! That's a BIG SAVINGS off the regular price, plus we'll even throw in free shipping on any and all of your orders from Cigar Advisor for the next 30 days!
Ready for your voice to be heard? hit the "Buy This Sampler," button now- and YOU be the judge! George Foreman once said Roy Jones, Jr. “hits like a heavyweight and moves like a lightweight.” So it is with Serie G…presented in mostly box-pressed shapes, each cigar is a blend of Nicaraguan Habano longfillers and binders. Medium body puts Serie G in our Middleweight class, but be warned – like Jones, it never throws a haymaker.
“Among the best of all time.” It’s said of both Arturo Fuente cigars and Felix Trinidad, one of the best Puerto Rican fighters in history. Fuente are handmade in the time-honored family tradition, and have become legend for their Dominican tobaccos – which offer a quick jab sequence as tight an in-your-face as Tito’s.
Marvelous Marvin Hagler had the highest KO % of all middleweight champions, ever – and one of the best chins in boxing history. Partagas has over 150 years of tradition originating in their native Cuba – and a rock-solid blend of Dominican Cuban-seed & Mexican fillers, making it an amazingly consistent cigar. Neither is to be taken lightly. It’s the Julio Cesar Chavez of this group – known for outstanding punching power and the relentless stalking of his opponents. Champagne is a flurry of complex flavors and smoke that ends nice and smooth…like a picture-perfect right hook.
Ray “Boom Boom” Mancini was a champ with a whirlwind punching style. Avo Classic cigars have that same one-two punch of curing and aging to provide a consistent, mild to medium-bodied Dominican filler smoke that burns clean through all 15 rounds.
Like Floyd Mayweather Jr. in his lightweight days: a world title holder thanks to the jab and a solid right. Blended with Dominican fillers, a set-up jab of Mexican binders and U.S. Connecticut shade wrapper, Macanudo Café is a true contender as well. And as Mayweather is to boxing, you don’t have a conversation about cigars without Macanudo. The Edge is the Larry Holmes of Corojo…one of the greatest heavyweights of all time; it’s a whole new dimension in full-bodied cigars. And the Edge, just like the Easton Assassin’s left jab, has one of the most potent weapons in the cigar world: potent all-Ligero long-fillers.
Camacho Corojo cigars are fully-aged cigars with a distinctive 'Havana-like' flavor – so we can best compare them to heavyweight Joe Louis. Louis had a reputation as an honest, hardworking fighter; and Camacho is an honest, hardworking cigar made from genuine, first-generation Cuban seed (‘97 vintage) Corojo leaf grown in Honduras. It’s a robust, yet smooth experience…just like a Joe Louis fight
The first all box-pressed selection from Alec Bradley, and their most muscular to-date – this cigar is Smokin’ Joe Frazier. Made in Honduras, the blend’s Honduran and Nicaraguan longfillers bob and weave the palate. Prensado is as potent a smoke as Frazier’s left hook, his knockout weapon of choice; and both have been Undisputed World Heavyweight Champions. Just like Sugar Ray Leonard, Romeo y Julieta 1875 is a name known in every house. They’re also both known for being smooth, with excellent balance – and finishing with a left hook. In Sugar Ray’s case, it got him Olympic boxing gold; in RyJ’s, it’s the cedar-aged Dominican longfiller tobacco that will leave you with a standing 8-count.
If you were to sum up Manny Pacquiao in one word – it’s “aggressive.” Same with Serie R cigars…robust, power-packed smokes with a full-bodied, no-nonsense blend of Nicaraguan Ligero and Dominican Olor. Just like stepping into the ring with Pacquiao, it’s only for the more experienced who can go the distance.
Acid Kuba Kuba – the “Golden Boy” of ACID cigars, and still the best-selling in their 'blue label' series. Both have a relaxed style, and among the most flavorful, too: De La Hoya being chosen a perennial “Fighter of the Year,” and Kuba Kuba the choice of legions of fans in and out of the Battle ring. Judges Club Sampler
You Be The Judge!
Each month we'll roll out a sweet new "Judges Club" sampler for your smoking enjoyment. Try them out and come right back here to Cigar Advisor and let everyone know what you think. Four categories, three cigars in each and you are the judge. You get all twelve sticks for $49.99 and FREE SHIPPING on all of your Cigar Advisor orders for 30 days! It's easy...
Buy 'Em / Smoke 'Em / Pick Your Winners!*MORE
Many cigar lovers are well-acquainted with cigars from the “Big 3,” i.e. Honduras, Nicaragua, and the Dominican Republic. Mexico, on the other hand, has suffered a less-than-stellar reputation. As Lucas Woith explains, tough import restrictions and tariffs on tobacco in Mexico once limited most manufacturers to producing puros, or cigars made entirely of Mexican tobacco. Today that story is changing, as evidenced by the tobaccos and cigars being produced there. For years, American cigar enthusiasts have been familiar with cigars from the “Big 3” countries of Honduras, Nicaragua, and the Dominican Republic. Casual cigar smokers rarely take the time to research where their cigar actually comes from, but one of the amazing things about the cigar industry is having the opportunity to try cigars that blend together tobacco from different regions and countries in perfect harmony, creating just the right flavor. Cigar enthusiasts who delve deeper soon realize there are many other countries which produce cigar tobacco. While tobacco is grown as far north as Canada and as far south as New Zealand, the best cigar tobacco comes from the regions between the Tropic of Capricorn and Tropic of Cancer. Countries such as Ecuador, Cameroon, Colombia, Brazil, and the United States provide tobaccos of varying flavors, adding greatly to the composition of many premium cigars. Among cigar- and cigar tobacco-producing nations, Mexico has suffered a less-than-stellar reputation. Until the mid-1990s, tough import restrictions and tariffs on tobacco in Mexico limited most manufacturers to producing puros, or cigars made entirely of Mexican tobacco. While it was not illegal to import tobacco to be used in cigar production, Mexican laws made it both costly and difficult to do so; applicants were required to supply exhaustive information to the Department of Agriculture on the tobacco crop, down to what types of fertilizers and pesticides were used. The process sometimes took up to six months, and many companies simply chose not to bother.
1994's North American Free Trade Agreement (NAFTA) eased restrictions somewhat, and companies such as A. Turrent took advantage. Still, difficulties persist even today, as explained by Nancy Hernandez, Exports Manager for Mexico's Puros Santa Clara:
We recently imported tobacco from Nicaragua and had to take several steps, including registering the shipment with the government, obtaining permits, and being on a special list of allowed importers, called the ‘Padron de Importadores.
Puros Santa Clara's brands include Capa Flor, Madrigal, and Veracruz, among others.
Despite the time-consuming import process, the quality and reputation of Mexican cigars have benefitted greatly. That's not to say that its tobacco isn't also world-class. The San Andreas region of Mexico, located in the southeastern part of the country on the Gulf, boasts some of the finest soil in the world for tobacco production. Enriched by the region's volcanoes, the soil yields leaf that is tough and is used by a number of cigar makers as a binder for maduro cigars. The Romeo y Julieta Viejo employs a Mexican wrapper, and is one worth trying for all cigar enthusiasts. Other brands such as Montecristo, Gispert, and Saint Luis Rey use Mexican wrappers on their cigars. The La Aroma De Cuba Mi Amor, produced in Nicaragua by Don Pepin Garcia, also uses a Mexican wrapper, and has earned nearly universal praise.
While it has also long been rumored that Padrón uses a Mexican wrapper on their 1000s and Anniversary series, the company has gone on record as saying that this is categorically not true. Mexico’s tobacco history extends back to the Mayans, who used to smoke tobacco in pipes, as well as in loosely-rolled bundles resembling a primitive cigar. Today there exist dozens of cigar makers in Mexico. Some still use nothing but Mexican tobacco in their cigars; others blend tobacco from various countries together. Brands such as A. Turrent, Te Amo, Mito de San Andreas, and Julio Cesar all either produce cigars in Mexico, or use Mexican tobacco extensively in their blends.
The A. Turrent Puro Corojo is made in Nicaragua but uses Mexican tobacco in the filler as well as for the binder. Contrary to the name, it is not a true puro, but it is a fantastic cigar that showcases the flavor and strength of Mexican tobacco very well. Of the companies that actually produce their cigars in Mexico, the most well known is probably Te Amo. Known throughout 1970s New York City as the “cab driver’s cigar,” it is commonly overlooked due to its reputation as a cheap cigar. Te Amo Cigars are made in Mexico by the Turrent family, one of the oldest families in the cigar industry. They have consistently produced some of the best tobacco in the world, and the leaf used for the Te Amo is no exception. These are quality cigars that have a great price point and are perfect to enjoy while playing a round of golf or working in the yard. Mexican tobacco and cigars are some of the hidden gems of the cigar industry and hopefully, before long, people will venture out of their comfort zones and try something different. That’s one of the best things about being a cigar lover: trying something new, something different, something that you may have never heard of, and falling in love with it. It happens every day in the cigar world.
A number of online retailers utilize Mexican-made cigars as exclusive house-blend cigars. They are cheaper than Dominican, Honduran, or Nicaraguan cigars, but offer great consistency and flavor, appealing to a wide range of cigar enthusiasts. Mexican tobacco and cigars are some of the hidden gems of the cigar industry and hopefully, before long, people will venture out of their comfort zones and try something different. That’s one of the best things about being a cigar lover: trying something new, something different, something that you may have never heard of, and falling in love with it. It happens every day in the cigar world.
We all have those friends who say, “I only smoke Cubans,” or “I only smoke Dominicans”. These people are missing out big time. Today, country of origin matters less than ever. What truly matters is the quality of the tobacco, the blend, and the construction. For your friends who have a strong allegiance to one country of origin or another, try a test. Get a Te Amo cigar, take off the band, and have them smoke it. If they have an open mind, they’ll likely enjoy it and be amazed when they find out where it’s made, as well as its price point. Despite the constant battle with cigar taxes, smoking bans, and FDA regulation, there has never been a better time to be a cigar enthusiast. With so many great brands and blends coming out these days, it’s hard to keep up. Try something new, and you just may discover a new favorite!*MORE
Minneapolis, MN -- President Obama’s proposal to impose the largest increase in the federal cigarette tax in the history of the country to fund preschool programs is unfair and ironic, the National Association of Tobacco Outlets (NATO) said in a response to the President’s budget unveiled today.
“For the President to target a minority of adult Americans with this massive tax increase to pay for the extension of preschool programs nationwide is unfair and ironic,” said Tom Briant, executive director of NATO. “With the Centers for Disease Control reporting that 29 percent of all smokers have incomes below the poverty level, it is ironic that the President’s proposal would seek to nearly double cigarette and tobacco taxes that fall more heavily on lower income Americans to fund expanded access to prekindergarten programs for all four-year-old children from families with low to moderate incomes.” The proposal unveiled by the President today nearly doubles the current federal cigarette tax from $1.01 per pack to $1.95 per pack, increases taxes on other tobacco products such as cigars, roll-your-own tobacco, pipe tobacco and smokeless tobacco about the same proportion and indexes the taxes for inflation after 2014.“With cigarette sales declining year to year, the stability of this funding source is unreliable and therefore will likely not produce the $78 billion dollars the President needs to fund the preschool education program over the next decade. If pre-school education is important to the President, a better, more stable source of funding should be identified because the country can no longer depend on tobacco taxes to solve the country’s problems,” said Briant.
Four years ago in 2009, President Obama signed into law what was then the single-largest increase in the federal cigarette and tobacco tax rates in the history of America. At that time, the federal cigarette tax was increased by $.62 per pack from $.39 to $1.01 per pack. According to a 2012 Federal Trade Commission report on cigarette sales in 2009 and 2010, cigarette sales declined 10 percent nationwide in 2009, the year the federal tax increase went into effect, followed by another 3 percent decrease in cigarette sales in 2010. Based on the historical cigarette sales decline in 2009 and 2010, the new higher tax increase on cigarettes announced today could result in even larger declines in cigarette sales.
These proposed increases in the cigarette and tobacco tax rates will, if passed into law, seriously impact retailers that sell tobacco products, said Briant. “For specialty tobacco stores that sell primarily tobacco and tobacco-related products, a sales decline greater than what occurred in 2009 to 2010 would be destructive to their businesses and result in store closures and employees losing their jobs. For convenience stores that rely on 35 to 40 percent of their in-store sales from tobacco products, these higher taxes would also spell sales losses and job curtailment,” Briant said.
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NATO is the National Association of Tobacco Outlets, a national retail trade association that focuses exclusively on local, state and federal tobacco legislation.*MORE
BASEL, SW -- Inspired by Zino Davidoff’s pioneering spirit, we at Davidoff Cigars have made it our mission to bring the modern aficionado a variety of taste experiences and cigar smoking pleasures. Our experts, led by master blender Hendrik “Henke” Kelner, unceasingly explore every opportunity to create new and diverse ways of ensuring time spent enjoying each and every Davidoff cigar is time beautifully filled.
For this challenge, Henke and his team embarked on a worldwide search for tobaccos that would enable us to create a unique cigar. The search landed in the tobacco fields of Nicaragua. Preparing, curing and aging this tobacco for 10 years with the unique expertise of Davidoff craftsmen in the Dominican Republic allowed us time to ‘tame’ the wilder tendencies of Nicaraguan tobacco and deliver a blend with intensity and excitement and all the refined sophistication you would expect from Davidoff.
The new ‘Davidoff Nicaragua’ line will come in three sizes: Toro (5 ½ inches by 50 ring), Robusto (5 by 50) and Short Corona (3 ¾ by 46), and the blend combines a 10-year old, Havana-seed wrapper with a binder from Jalapa and a filler blend of tobaccos from EstelÃ, Condega and the volcanic region of Ometepe. ‘Davidoff Nicaragua’ will only be available in limited quantities per year.
“This is a major step, for us to expand to a new territory” says Davidoff CEO Hans-Kristian Hoejsgaard. “I wanted to develop products that were not necessarily origin-specific or rigidly tied down to one specific place. Davidoff is a brand, not a territory.”
In summary, a PURO Nicaragua with Davidoff’s signature sophistication running through it – for those who share our passion for exploration and for filling their time beautifully.# # #*MORE
MIAMI, FL -- The sixth annual Studio Tobac World Tour 2013 kicked off last week in Tampa, Florida with the first of many great events. Bryan “The Show” Scholle, driving the Studio Tobac Ford Raptor SVT, made the first stop of this nationwide tour that will run through November and include stops at more than eighty retailers across the country.
Each stop on the 2013 World Tour will include live cigar-rolling demonstrations with custom hand rolled premium cigars. Studio Tobac will also have branded lighters, cutters and other limited-edition items available free with the purchase of Studio Tobac cigars. And at each event consumers can enter a drawing for a box of Cain F 5 x 43, which are only available at the event. But the most interesting offering is the limited 2013 Studio Tobac Cigar sampler that is only available at the Studio Tobac World tour events. It will contain six unreleased Studio Tobac prototype cigars, and will be available free with a box purchase of either of the Studio Tobac brands; Nub and Cain.
This year’s sampler contains the following cigars:- Nub Daytona 460- Cain F 5 x 50- Padilla Studio Tobac Figurado- CTP-013 Toro (A prototype cigar that has not yet been released.)- SGP-013 Toro (A second prototype cigar not yet released to the general public.)- Cain FF Lancero
Director of Operations, Dave Wagner, stated that these samplers boxes will not be available for purchase except on event days during the 2013 World Tour. In past years only selected cigars from the sampler boxes have gone into production after the prototype release, so some of these cigars may never again be shared with the public. In the past, many consumers have made multiple purchases at the events to ensure they have a supply of these one-time only cigars.
For a complete listing of all 2013 event visit www.studiotobac.com.
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Studio Tobac is a division of the Oliva Family of Cigars that has produced their own cigars since 1995. Every process of cigar making (growing and manufacturing in Esteli, Nicaragua; sales and marketing in Miami, FL) is directly supervised by a member of the Oliva family. Oliva takes pride in crafting cigars with uncompromising quality and exceptional value. These cigars are some of the highest rated in the industry. For more information please go to: www.olivacigar.com*MORE
By Gary Korb
Earlier this week we broke the story of the upcoming action-thriller, Operation Smokescreen, featuring starring performances by top cigar industry names like Rocky Patel, Nick Perdomo, Jonathan Drew, Charlie Toraño, Christian Eiroa and others. If you missed it, here's a quick synopsis: A deadly necrovirus that originated in Cuba now threatens to permanently devour the tobacco fields in all of Central America. The word is out, and the race is on for a handful of powerful tobacco growers to keep their farms alive by finding the "anti-virus"- the only force that can stop the process. Hand-picked by a powerful "Mystery Man," some manufacturers have agreed to work together, while others have decided that it’s in their best interest to see their fellow growers' losses. Matters are complicated by a rogue faction within the CIA who wants in for their own reasons. A double-cross among the growers, torture, murder, and mayhem ensue, all in the effort to obtain the serum and thwart the plague before the necrovirus becomes unstoppable.
CigarAdvisor.com has now secured behind the scenes photos from Operation Smokescreen’s Facebook page, detailing the making of the film:
Click here to see more…
This just in!The stars of Operation Smokescreen have come together to offer a prize package to tie in with the movie: Operation Sweepstakes! Each man behind his brand has autographed boxes of some of his best cigars and accessories, and put them together for 5 lucky winners to bring home a haul worth over $1,500. View the Operation Smokescreen trailer and don’t miss the opportunity to win big today!# # #*MORE
FLORIDA OUTDOOR SMOKING BILLS SLOWING DOWN...
Indicators are telling us that the legislation to allow local governments to enact outdoor smoking restrictions in Florida is coming to an end for 2013 – but they’ll be back.
Committees with purview over SB 258 and HB 439 are not scheduled to meet again this year, and the opposition, namely Florida State Senator Rob Bradley, R-Fleming Island, are waving the white flag for this year, noting of his effort to allow for such outdoor smoking ordinances, “If it’s not dead, it’s on life support in the House.” Senator Bradley has vowed to renew his efforts, and to search for compromise next year. That’s why we cannot stop talking to our state legislators when they leave the state capitol. CRA thanks all of the Florida membership for the calls and emails made to legislators, reinforcing the work of the International Premium Cigar & Pipe Retailers Association, Cigar Association of America, and even non-cigar groups, such as the Florida Restaurant & Lodging Association that questioned Florida having a ‘patchwork’ of local ordinances with which to contend. This issue in Florida, will not go away. Let’s keep the pressure against such legislation on, throughout the year.Massachusetts Tax Increase – A New Battle in BostonWe were still celebrating the news that Boston Mayor Tom Menino was not running for reelection, when word started to flow about a new tax increase proposal in the state house.
Governor Deval Patrick is proposing an increase in cigar taxes by as much as 10%, as a part of a $1.9 billion package for roads and education. The thirst for your tax dollars is unquenchable. The additional disturbing part of this equation is that the leadership of the legislature is supporting Governor Patrick. House Speaker Robert DeLeo and Senate President Therese Murray are introducing the measure.
Contact your members of the Massachusetts legislature, TODAY! Say “No More Taxes on My Cigars!”
On a more positive note, CRA is very pleased that Boston Mayor Tom Menino has announced that he is not seeking reelection. Mayor Menino spearheaded the effort with the Board of Health to ban outdoor smoking on restaurant patios, along with a ‘sunset’ on the very existence of Boston’s great cigar bars. That issue needs to be revisited with a new administration.H.R. 792 Advances in the U.S. House of RepresentativesWith each passing week since being filed on February 15, H.R. 792 gains strength in Congress, sending a clear message to the FDA: This government has higher priorities than regulating cigars!
Now, 41 members of the U.S. House of Representatives from nineteen states and both sides of the political aisle have come together as co-sponsors, joining the bi-partisan support of Rep. Bill Posey, R-Florida, and Rep. Kathy Castor, D-Florida. And on the other end of Pennsylvania Avenue...There are rumblings that the Obama Administration may be proposing a fresh new round of tax increases, and this time on your cigars! Now, the President may want new cigar taxes to go for education programs. SCHIP just wasn’t enough. Fortunately, that’s why there are three branches of government, and such a proposal should meet with strong resistance in the House of Representatives, and hopefully the Senate, as well.
Members of Congress from Florida, Tennessee, Iowa, Colorado, Oklahoma, California, Missouri, Virginia, Nevada, North Carolina, Minnesota, West Virginia, Kentucky, Texas, Michigan, Wisconsin, Kansas, Arkansas and New York have already signed on the line, telling the FDA to stay out of your home and shop humidor.* * **MORE
BY MANUEL RUEDA | ABC NEWS/UNIVISION
Cuba has accused the U.S. of allowing American companies to "blatantly steal" some of the island's most important brand names, following a court decision over the famous Cohiba cigar brand.
Cigars carrying the name of this well-known brand, which was created in Cuba in the 1960s, have been sold in the U.S. since 1981 by General Cigar Co., an American company based in Richmond, Virginia. But General Cigar's "Cohibas" are actually manufactured in the Dominican Republic and have no relation to the original Cuban-made Cohibas. The Cuban Cohibas are manufactured in Havana by Cuba Tabaco, a company owned by the Cuban government, but they cannot be sold in the United States because of the five-decades-old trade embargo against Cuba.Story continues at ABC News|Univision...*MORE
Miami, FL -- Drew Estate Inc. announced today the impending release of Kentucky Fire Cured Cigars,an extension to the MUWAT brand also to be produced at the Joya de Nicaragua factory. In development for over 2.5 years, this extension to the MUWAT line of premium cigars was inspired during a trip to the Dominican Republic where Jonathan Drew and Steve Saka were visiting the Universal Leaf tobacco pre-industry facility. “I remember it as if it were yesterday” states JD. “Fritz Bossert (President of Universal Leaf), Steve Saka and I were smoking Liga Privada T52s in the fermentation area when I noticed a pilon of Kentucky Fired Cured tobacco. We took the wrapper off the T52 and placed a thick Kentucky Fire Cured leaf in its place. The taste and aroma were simply amazing, but there was just one huge problem – the cigar would not burn properly, and is one of the reasons of the lengthy process it took to get 'KFC' to market.”Nicholas Melillo, Executive Vice President of International Operations, was tasked with working on a solution to the burn issue in conjunction with Fritz Bossert, experimenting with using the fire cured leaf in the wrapper leaf position as well as using limited amounts as part of the filler.
Six months later we were already producing blends and sharing samples with good friends throughout the cigar industry, while keeping the project completely quiet.“In February 2011 we had the pleasure of smoking some of these early samples on the Corona CigarCo.’s Cigar Safari tour," says Jeff Borysiewicz founder & owner of Corona Cigar Co. "My group really enjoyed the aroma and flavor profile and kept asking JD when this product would be ready to market. He kept me waiting until December 2012, when we smoked more KFC samples at my lake house during the Christmas holiday. They’ve really come a long way and we look forward to the release.”“The My Uzi Weighs A Ton brand was the first true collaboration between Drew Estate and Joya de Nicaragua," says Michael Cellucci, President of Drew Estate."The fact that JD wanted to bring the ”MUWAT” franchise under the flag of Subculture Studios is a reflection of his love of working with other talented cigar makers. Subculture Studios is more than just a graffiti factory in Nicaragua, it is a 'mental space' that JD and Jessi Flores have cultivated throughout the years and reveals innovation, raw talent and creativity that you find throughout all of Drew Estate at every level.” There is a lot we have experimented with and all shall be revealed in short order, but for now here is a little quote from Nicholas Melillo, Chief of the Broadleafs.
“First off, Kentucky Fire Cured is from a stalk-cut tobacco. The initial firing of KFC is done at low heat between 100 F to 115 F degrees and maintained until the color reaches solid brown. Once color is set temperatures increase to 120F- 130F to completely cure down the midrib of the leaf and darken. Once the midrib is dried the temperature will be reduced and the smoke maximized with saw dust to finish the leaf. When KFC hits your olfactory nerve you know it! "MUWAT Kentucky Fire Cured will be Available in three sizes: 6 x 52 “Just a Friend”, 5 x 56 “Fat Molly” and a 4 x 46 “Chunky” in the familiar MUWAT craft paper bundle. Americana style graphics adorn these new packs.“Kentucky Fire Cured is not something new to the world of tobacco, as it has been grown for over 200 years. Easily compared to the smokey taste attributed to a peaty scotch, the KFC picks up nuances of the roasted hickory, oak or maple wood that makes you say 'Damn, that’s tasty,'” expels Jonathan Drew."In addition to the fire cured tobaccos of Kentucky and Dark Fire Cured of Virginia, we are finishing the two year project of our fire cured tobaccos from another country which DE will not disclose until a time closer to the actual release of the brand. I’ll just say this: they don’t speak English, Italian or Spanish in this region of the world.”* * **MORE
Imagine looking back through family photos 20 or 30 years from now, and ask yourself this question: What do I want to see? Do you want to see yourself drinking an Angel Tears IPA, wearing Crocs, Capri pants and a Scooby Doo t-shirt? Or do you want to see something timeless and classic?
From our politicians to the things we consume, I think we're starving for authenticity in everything. The irony is, the more I look around, the more I see silliness overtaking substance. A couple of short generations ago, men smoked well, dressed well, ate well, and imbibed well as a matter of course. Now these guys are the exception, unless you count these conspicuously-coiffed hipsters who cross-post "selfies" and food pictures to their Facebook and Twitter accounts. (#yolo #swag) I blame marketers.
Marketing used to position products as something substantial. It affirmed our cultural values of independence, determination, and the value of hard work. And what do we have now? The message outweighs the product! (Super Bowl commercials, anyone?) In this throwaway age of reality TV, social media, and the 24-hour news cycle, we're being marketed to so hard that the anti-marketing has become the marketing.
It didn't hurt that products were once made with pride by companies that were invested in more than their bottom line. Branding was relevant to the product and to the value it offered. Packaging was designed to enhance a product; it was shorthand for a level of quality that's difficult to achieve in a Chinese factory. You want an example? Let's look at beer: here's a traditionally-male product (no offense, ladies—just an observation) whose marketing has come to embrace all kinds of silliness. It used to take years to develop a successful brand; now we've got fly-by-night companies shoveling new shit onto the market like every other month.
The Germans must be laughing their asses off at us. Sure, there are some craft brewers doing it right, but mostly I look at craft beer packaging, and it's like they pulled these goofy-ass brand names out of a book of Mad Libs. Seriously...this is the best you can do? This is putting your best foot forward? When did beer become like the comic book industry? You're a grown man, excited about scoring a growler of scratch brew because the hop ratio was 5% different.
"But you can really taste the difference! lol #craftbrewrules"
REALLY?
By sheer volume, craft brewers aren't even the chief offenders. Look at the biggest names: Budweiser, Miller, Coors, etc. Their ads typically cast men as irresponsible idiots concerned only with eating, drinking beer, and fucking...not that there is anything inherently wrong these things, but how many times do these messages have to be repeated before "manhood" is replaced by "perpetual boyhood?" Hint: It's already happening. This "loveable idiot" figure amounts to a cultural assault on what it means to be a man. And like the hair bands and Flock of Seagulls haircuts of the 80's, some things should go away. Compare this with how whisky is marketed. I don't think you'd be rolling up in Scotland with some of this silly bullshit; they'd go William Wallace on you. Scotch packaging is regal...it's badass. It looks like you're getting something serious; you know you're going to sit down and partake in a ritualized, masculine experience. Even Canadian whiskies have respectable marketing. There was a Canadian Club ad campaign a few years back, "Damn Right Your Dad Drank It." You know why? Because he was a fucking pimp, that's why. He wasn't duped by corny focus-group marketing; he drank it because he had unpretentious tastes, and it tasted good. Other ads from the series included these gems: "Your Mom Wasn't Your Dad's First," "Your Dad Was Not a Metrosexual" and "Your Dad Never Got a Pedicure." Solid, all around.
For that matter, how about Dos Equis' "Most Interesting Man in the World" campaign? Now THERE'S a legit brand identity. We all aspire to be that refined, older gentleman someday. Where is THAT in craft beer, instead of goofy names? It's not just beer, either. I see more and more silliness popping up everywhere, even in the cigar business. To me, it detracts from the product, and cheapens the experience. This is something you're going to spend good money on, put in your mouth, and hopefully enjoy. Do you want goofiness, or do you want something serious?
Look, we're not painting the Sistine Chapel—this is not high art. And don't misunderstand me; many of these products have evolved tremendously over the decades. Still, is it too much to ask that marketers and manufacturers take some pride in their products? Our fathers actually believed that they could achieve something in this country. I know I still do, and I hope you do too, but I'll tell you this: over the years, I've seen American optimism undermined by cynicism. It's like we don't believe in America anymore.
Remember the family pictures I mentioned that you’ll be looking at in 20 years? What you see then depends on the choices you make and the attitude you carry yourself with now. Let's trade-in "disposable" for "substantial," "trendy" for "timeless," and "bullshit" for "authenticity." *MORE
Christian Eiroa recently spoke with a relative newcomer to the cigar industry who proudly proclaimed, "nobody knows more about cigars and tobaccos than I do." Join Christian as he talks tobacco, bravado, the infinite scope of tobacco knowledge, and reverence for the true guajiros who risked everything to develop and cultivate a tobacco business in Central America. A few months ago I was chatting with a relatively new arrival into our business (let’s call him “Juanito”). Juanito was kind enough to share with me the following: “Did you know that nobody knows more about cigars and tobacco than I do?”
This was a very bold statement from somebody in his mid-40’s. To be honest, I did not know how to react. The business I grew up in was full of men and women who always said, “You learn something about tobacco every day.” I am talking about 80 year-olds who were priming tobacco at 12 years of age back in Cuba because they needed to help out. True guajiroa that have had a fascination for this leaf for generations, and were more than happy to share their discoveries in the spirit of improving the industry. After hearing Juanito's claim, I tried to be as polite as I could, and simply told him that perhaps it was not a good idea for him to embarrass himself that way. Sadly, there was not enough time to tell him the stories from the great men who truly knew about this business, and are still learning every day. One story that stands out in particular is of the late Rolando Reyes Sr. At 85 years old, he was asked about the depth of his tobacco knowledge. He sat back and pondered the question for two minutes before replying, “Today, I think I know as much about tobacco as I will ever know”. Notice he did not say he knew everything about tobacco, only that he may not learn anything else. Now that I think about it, I let Juanito off way too easy! I should have taken the time to ask him if he knew about or had heard of those who built this industry. Men who had lost everything and had to start fresh when there was neither a tobacco nor cigar industry in Central America. People like Angel Oliva and Tino Argudin. How about Angel Perez and Frank Llaneza? Maybe he has read up on Stanford Newman and Edgar Cullman Sr. How much would it be worth to sit down with Rolando Reyes or Danielito Rodriguez for just five minutes? I wonder if he has called Estelo Padron lately just to ask him a simple question about cigars, or how many times he has called Carlos Fuente Sr. or Jr. for advice. Tino Argudin and Angel Oliva were the ones responsible for bringing the leaf business to Nicaragua and Honduras. After they discovered these Central American regions, men in their early 20’s like Danielito Rodriguez, Generoso Eiroa, and my father, Julio Eiroa went down as adventurers, never knowing they would be blazing a trail we would all still be riding 50 years later. They just figured they would go down to Central America and do they only thing they knew how to do. What about Angel Perez who developed and grows the Connecticut shade wrapper variety from Ecuador that is now used by 90% of the cigar industry? Yes, 90 %! He changed the game and displaced the Connecticut River Valley! Then you have Frank Llaneza who, together with Estelo Padron, was the first to prove that the Honduran work force was capable of making some of the best cigars in the world. What they built in that factory in Honduras was the model I used to develop our company. It was the model I used to transform our cigar factory into the cleanest in the world, earning a certification from Bayer. The same principles of discipline I use still today, and which will be a part of me forever. On the cigar side, you had Cullman Sr., Newman Sr., and Theo Folz, who paved the way for cigars and transitioned them through the decades. They helped shape the landscape you see today from something as simple and detailed as the round cap on cigars to the way cigars were presented as a premium product instead of something you smoke while cutting your lawn. It was Cullman Sr. who first began to try to separate Premium Cigars from Machine Made Cigars thirty years before the CRA took this fight to Washington, D.C. Even today the technologies are evolving in all aspects of the process, from developing superior seeds to starting off the seedbeds in trays to transplanting by machine, irrigating with the drip system to using the most ecologically-sound products we can find. Then you have the climate-controlled barns, fermentation rooms, and factories, not to mention freezing tobacco and cigars, thereby eliminating the need to fumigate. All developments passed on by the previous group of tobacco people. I wonder if Juanito even knows that these transitions have occurred and why. I have been in this business all of my life and my father still teaches me something new every day, just as I have been able to teach him a thing or two. I still do not feel comfortable with what I know because there is just so much to learn, it never ends! Just now I am learning more and more about moisture and controlled climates in the factories in our Wynwood factory in Miami and the Aladino Factory in Danli. What I wouldn’t give to have grown up in the 60’s and 70’s when these guys were starting fresh and be a part of that…scratch that, what I wouldn’t give to sit with my friend and mentor Rolando Reyes Sr. for just five minutes and ask him 20 questions! I miss my time with Rolando Reyes the most! A true friend and in my opinion, along with Estelo Padron, the best manufacturers we will ever see. They had such a passion for cigars that it is indescribable. Not once did I ever hear them mention the words “business” or “money”. They only wanted to talk about cigars, tobacco and factories. These people do not exist anymore and I miss them. I find it hard today to have a conversation with anybody where you can talk about the purity of cigars. I would love to have seen Danielito Rodriguez in his prime, the single most uncelebrated hero of our business. His grandfather developed the authentic Corojo Seed in their farm Sta. Inez del Corojo. He is the one who then took this seed to Nicaragua and years later, after leaving Nicaragua, shared this seed with my father. My biggest wish of all would be to have witnessed my father and my godfather, Sabino Plasencia, checking pilones at 4:30 in the morning and following the process of tobacco.
The next time you hear somebody making outrageous claims like my dear friend Juanito, feel free to ask him what Rolando Sr. would say about his “knowledge” of tobacco.*MORE
The three races that make up horse racing’s Triple Crown: the Kentucky Derby, the Preakness and the Belmont Stakes, have given us history just eleven times, and not since 1978 with Seattle Slew. There’s just one Crown, but each track has its own unique flavor – and party scene…and it’s not all mint juleps and fancy hats. Go from the betting window down to the wire with Cigar Advisor as we engage the Sport of Kings’ biggest month. Kentucky Derby
The stable area at Churchill Downs on Derby morning is a mix of chaos and calm. Writers and photographers swarm among the barns; visitors and guests mill with cups of coffee, trying to avoid being run over by a car, a golf cart, or a horse. Trainers and grooms stick to the usual morning routine, but they don’t fool anyone. By the end of the day, theirs will be either exultant joy or stinging disappointment. The early crowd —the first race goes off at 10:30--arrives ready to party. By post time for the main event--eight hours later--160,000 will cram into the behemoth that is Churchill Downs, built to accommodate this one day. For some, the imbibing will start early; they’ll head to the infield, where their only view of the race is on a screen. In the boxes and in the heftily-priced seats, in the section unabashedly called Millionaires’ Row, the celebrating is more sedate. Flutes of champagne are held in bejeweled hands; summer finery swings beneath lofty hats. The lucky and the wealthy enjoy coveted views of the whole track; those of more modest means, who have shelled out only $100 for a seat, hope to catch a fleeting glimpse of the horses as they fly by. More than a century of savvy marketing has made the Derby the most famous horse race in in America; for trainers, owners, and jockeys, winning it is the ultimate dream. It’s the one horse race to which people in this country pay attention, and after hours—if not months—of waiting, it’s over in two minutes.
For the winner, there is elation, but too little time to enjoy it. For in two weeks, Baltimore—and history—beckon. The Preakness
If anxiety is pervasive at the Derby, the pressure at the Pimlico Race Course lands on only one horse, one trainer: the ones who won two weeks ago. The other runners have nothing to lose, everything to gain, and the atmosphere at the stables is lighter than at Churchill. It’s hard to enjoy those pre-race days in Louisville, but easy to enjoy them in Baltimore. Historically, the revelry at the Preakness made the Derby look like a kindergartener’s birthday party: a liberal alcohol policy meant that racing fans literally rolled grocery carts full of booze to the infield. To call the atmosphere “debauched” would be kind.
In recent years, Pimlico has pulled back on that policy: BYOB is no longer the rule, but pay $20 and you can get your Preakness commemorative mug re-filled all day long. And to ensure that the environment doesn’t get too high-brow, Pimlico introduced Kegasus, the half-man, half-horse, shirtless and pierced-nipple-baring party animal who hangs out in the equine equivalent of a man cave in the infield. Over in the clubhouse and grandstand, Maryland hospitality is on full display. The Black-Eyed Susan is the signature drink, named for the Maryland state flower and the race for 3-year-old fillies that is run the day before the Preakness.
Each of the 20 horses in the Kentucky Derby will have his backers in the crowd; at Pimlico, the fans speak with nearly one voice, wanting the one thing that only the Preakness can deliver: a Triple Crown candidate. The Belmont Stakes
The tenor of the Belmont depends wholly on what happens at the Preakness. A Triple Crown on the line, and the Belmont Stakes is a world-class event, with turf journalists from around the world requesting credentials, and racing fans from around the country booking tickets. But if the Derby winner loses the Preakness, the Belmont Stakes, with its anachronistic mile-and-a-half distance, can be little more than a day at the races.
A Triple Crown bid means that more than 100,000 people will fill Belmont’s massive expanse; without it, the crowd will be half that.
With the infield off-limits—unlike the other two Triple Crown venues—carousers head to Belmont’s verdant, sprawling backyard, setting up picnics, arriving early to stake out precious real estate. The Belmont is called “the Test of the Champion”; a horse that would claim the first Triple Crown since Seattle Slew in 1978, and only the 11th ever, has to win three testing races in five weeks at distances he’s never run before - culminating in the marathon that is the mile-and-a-half Belmont Stakes. BelmontPark, less than 20 miles east of Manhattan, boasts the only track of that distance in the United States, and it’s a distance that modern horses rarely run.
The horses will break from the starting gate at the finish line; once around that majestic oval, two and half minutes, and history will be made…or more likely, it won’t. Since 1978, 11 horses have come to Belmont with a Triple Crown on the line, and hundreds of thousands people have flocked to Belmont hoping to see history. They’ve all gone home disappointed. *MORE
What does a woman want? Oh, buddy - that question has retired many of our brothers to life’s marital scrap heap. Lucky for you, we found someone to give you a hand – but it’s going to cost you. This Mother’s Day, remember that you may be buying for 2: your wife and your mom. (Note: you won’t get off easy by just buying 2 of something.) Use our guidance and guarantee your happiness (wife)…and your inheritance (mom). And for God’s sakes, include a card. What does a woman want? That seemingly simple question has discombobulated and frustrated mankind ever since Adam wondered what to give Eve in return for the apple she re-gifted from that snake in the Garden of Eden. Sigmund Freud posed the same question in the presaging what modern day shrinks call couples counseling. But even Siggie, who archly opined that "SOMETIMES A CIGAR IS JUST A CIGAR," wasn't able to supply viable answers. Now comes mother's day the annual occasion when we men are called upon to honor and attempt to satisfy the most important women in our lives: the mothers who brought us into this world and the mothers who've born our children. Short of engaging in a life-or-death battle to protect your loved ones, can there be anything more vexing or more excruciating than trying to come up with Mother's Day gifts that are not rejected and then returned for stuff you never, ever would have guessed they wanted? We don't pretend to have solved this eternal dilemma, but we do have several suggestions based on firsthand interviews with actual mothers. They range from totally outrageous gifts that cost a fortune to (relatively) inexpensive but still elegant items and an offering that costs nothing in monetary terms-although yes, there's a catch that we'll elaborate upon later.
Just try to remember the age-old adage that, "it's the thought that counts"- and the inextricably related admonition that if you believe that for a nanosecond, you're up a creek without and Adam's apple or a premium tobacco leaf to cover your family jewels. Nothing says, "I love you, mom," like a yacht with her name on it, a gift with namesake permanence since seagoing superstition holds its bad luck to change a craft's christened name. Does "Mom" Like to Travel?
You don't have to shell out $100 million for a boeing 757 like Donald Trump's.
Get her an intimate, small lear jet that seats four and retails for just $3 million.
If that's too pricey until the economy recovers, treat mom to a trip free from airport security hassles on a mid-sized jet with charter prices starting at only $2,550 an hour. Diamonds are a "Mom's" best friend...and some of them are actually affordable.
Show mom just how much you love her. Slip this Harry Winston marquise diamond and platinum trinket on her digit for only $75,000.
While you're at Harry Winston's you could also nab her this diamond-encrusted, 18K Gold dome ring for a mere $24,500.
Alphabet letter engraved charms from Helen Ficalora for $50. Just make sure the engraved initial matches "Mom's" or she'll spell your name with the 16th, 18th, 9th, 3rd, and 11th letters of the alphabet. Fast and fancy cars aren't just toys for boys; they can give "Mom" a thrill, too.
Yes, we know you lust for something like a $2.4 million Bugatti Veyron. Just remember, this is for "Mom".
Perhaps a $1.85 million Aston Martin One-77 is more her speed.
Mom'll probably prefer a quieter ride like a Bentley Continental GT which starts at around $280,000. Bentleys come with four-wheel drive so she won't have to call AAA to pull her out of snow or beach sand. If "Mom" isn't really into high-ticket boats, planes or cars, give her something only "Fur" her.
How about a brown mink short coat by Jean Paul Gaultier for $13,354?
Or give her something you can both get into (figuratively of not literally) like a Sexy Black Bordelle Sub Angela dress for $1,095.
Too risque?
Then just bowl her over with a Louis Vuitton Monogram bowling bag purse for only $2,545. Your undivided attention as promised, here's a gift that won't cost you a single dime, though it may take a priceless toll on your mind and soul. Come on, just give it to her. Or try anyway. It only has to be for a singular Sunday that is Mother's Day, but if you really want to score points, attempt to do it for the entire weekend. According to our interviews with real mothers, your undivided attention is what a woman really wants. *MORE
Informed cigar smokers often want to know what tobaccos are in their favorite blends, but as Charlie Toraño argues, you're basically asking cigar makers to reveal their trade secrets. What's more, even knowing country of origin, seed, and priming of all the tobaccos in a blend, you still know less than you think about the blend. Charlie asks: is an oversupply of information limiting your cigar experience? Two years ago I decided to take the plunge and bought a fishing boat. My son and I had always enjoyed fishing off piers and lakes, but as he got older, I decided to buy a boat to go after some bigger game fish in the waters off of Southeast Florida. Our primary target was sailfish. As soon as sailfish season hit at the beginning of our so-called South Florida winter, we were ready to go. For some of you seasoned anglers, you know that “goggle eyes” are one of the best live baits to attract bigger fish. We found a local bait guy that would sell the goggle eyes right off his boat close to our inlet. I’ll never forget our first transaction as we took delivery of our dozen goggs. As I’m putting the bait into our live well, my son (12 years old at the time) innocently asks “where do you find the bait?” My buddies on the boat instantly burst out in laughter and the bait guy sarcastically answered that he finds bait in the ocean. Without knowing it, my son was asking the bait captain to reveal his trade secrets. The look on this guy’s face made it clear that no one had ever dared ask him such a question. After apologizing for my son’s in-artful question, it occurred to me that I’m asked to reveal our trade secrets just about every single day in the cigar business and, what’s worse, I happily comply. You can look at our website (shameless plug – torano.com), our marketing materials, media interviews, you name it; from every conceivable roof top, I, and almost all of my colleagues in the cigar business, are more than eager to loudly proclaim our trade secret cigar blends. After more than 15 years working in the cigar business, I believe this practice of sharing our blends is not only bad from the industry’s standpoint, but I believe that you, the cigar smoker, are unwittingly being cheated and hurt by this same information. Webster’s Dictionary has a great definition of the term blending. It says that blending is meant “to produce a harmonious effect.” In cigars, we strive to produce a harmonious smoke by taking different cigar leaves (wrappers, binders and fillers) that combine to create a unique smoking experience. The first, and arguably the most important part of distinguishing one brand from another, is the combination of leaves chosen in the blend. While the possible choices of tobacco leaves are not endless, they might as well be. Just think about the possible choices of filler tobacco from just one specific farm in Nicaragua. A tobacco plant can have anywhere from 6-8 primings. Each of these primings in the same plant will taste different. The lower primings will be thinner tobacco with less flavor and strength, and the upper primings will yield thicker tobacco with stronger and bolder flavors. In addition to differences within the same plant in the same farm, you also have different tastes between different farms in the same growing region. When you consider that each tobacco farm in the same region of the same country can yield different tastes, you can have dozens of slight variations of taste in just one region. Multiply these regions and farms throughout several countries and you get the gist of the vast amount of choices available. Thus, by any reasonable measure, the selection of each leaf made by each cigar blender should be a cigar maker’s best-kept secret. Which brings us to the core of the issue: why do you, the cigar smoker, want to know the blends and why do we tell you? Let’s start with the latter first. We, the cigar makers, tell you the blends because in truth we know we are actually revealing very little about what actually makes the cigar special. We are not telling you what farms we are growing in or buying the tobacco from; we are not detailing the primings we use of the various tobaccos; we are not revealing how we ferment the tobacco when we get it from the curing barns; we are not detailing the source of the water used in the fermentation process; we are not describing the aging process, the sorting, the aroma in the factory, the quality control etc. . . . . In sum, we are not telling you very much at all. To test my theory, let’s say I wanted to make a cigar like the Padron 1964 Series. What manufacturer wouldn’t want to have this great-selling blend? Here’s what the publications say: Wrapper: Nicaragua; Binder: Nicaragua; Filler: Nicaragua. Some go so far as to say the filler is from all three regions in Nicaragua (Esteli, Jalapa, and Condega). Very helpful so far. Can I make a cigar just like the Padron 1964 Series? The answer is a resounding NO! They have their own farms, their own methods, their own style. This is as it should be. It’s not about the so-called published blend. It’s all about the intangibles of each factory and brand that are important. So, the real question for you, the cigar smoker, is why do you want to know the blend? I understand that you want to know, at least generally, what you’re smoking. You want to feel informed and decisive about what you like and what you don’t like. However, I believe you are being cheated by the published blends when you decide that you don’t like certain types of tobacco and you base your opinion, in large part, on the published blends and the experience you may have had with a certain brand. In other words, instead of just deciding that you don’t like a particular brand/blend, you generalize the experience and decide, for example, that you don’t like any Cameroon blend. In my not-so-humble opinion, you're limiting yourself in this way. Instead, be willing to try different cigar brands even if they have tobacco that you believe you don’t like. As someone who has worked on countless private label blends over the years, there were many times when I didn’t tell the distributor the blend that we configured for them. I would simply tell them to smoke the cigars without any preconceived notions of the blend, experience the flavors, and tell us what they thought. Eventually, I would share what we had used in the blend. Time and time again our private label clients were blown away with a particular style of leaf we used because they thought they didn’t like that type of tobacco. Similarly, with our own Torano blends, we usually narrow a particular brand to two or three blends that we like. Then we blind test ourselves because we can also be influenced by knowing the blend. A quick story about blind tasting: My good friend Tim Ozgener (formerly of CAO) and I made a presentation in our Honduran factory to a well-known journalist in the cigar industry. We took some sample tobacco from all the different regions and countries that we had in our factory and laid them out on a big conference table. It looked like the United Nations of Tobacco. We made some small cigars (4 x 38s) that had wrapper, binder and filler all of the same region and country. For example, we had tobacco from Jamastran, Honduras and the 4 x 38 was pure Jamastran with no blend of any other tobacco. I remember that I had a brutal cold and could not smoke that day. Thus, I was the one presenting the journalist and Tim with the cigars to blind test. They were ranking the cigars in a best to worse and trying to guess the origin of the smoke. Trust me, these two guys know tobacco and have very good palates. But in the end, the results were surprising to all of us. The preconceived notions of what they and we thought would be the favorites, turned out to be very different when tasted blind. I’m not suggesting you go into a cigar retailer and blindly pick your cigar. No matter how hard we try, we are all influenced by a variety of factors as we make our consumer choices. I’m simply imploring (big word) you to have an open palate when it comes to trying new cigar blends, and for the love of Man, don’t ask your wife where she...*MORE
Nick Perdomo continues his series on tobacco farming in Nicaragua. In this month's chapter, he describes some of the old and new methods Perdomo Cigars uses to ensure their seedlings grow into strong, healthy tobacco plants with leaves that are rich in flavor. From using oxen for plowing, to high-tech computers for soil analysis, and state-of-the-art planting machines, Nick says," We apply the older standards…but if new techniques can help us do things better, I'm all over it." One of the biggest keys to Perdomo and who we are is combining old world traditions with the most modern technology that's effective. It's not a slogan, it's the truth. Last month, in Part 1 I wrote about why we decided to start growing our own crops, how we found the right fields, hired the most knowledgeable people, and what we did to store and cure our tobacco. In this chapter, I will describe some of the methods we use to ensure our seedling will grow into strong, healthy tobacco plants that are rich in flavor, plus ground preparation, fertilization, and planting. Preparing the ground, once you've got the most fertile farmland, the soil must be prepared for growing rich and premium cigar tobacco. In the old days, you would look at the ground and say, "This soil looks really rich, so that's where we'll plant." Today, we do soil analysis by taking plugs of soil from all over the farm so we can see exactly what's in it. The ground has to be extremely fertile, yet as naturally fertile as the Nicaragua soil is, you can have a piece of ground that's totally different from a piece of ground as little as three feet away. Every year, before we begin to grow we have meetings with the people from Bayer who show us what new products and techniques they have to help us grow even better crops. When it comes to combating diseases, everything changes annually. Right now there's a virus in Nicaragua that mainly attacks tomatoes, but it has done a lot of damage to tobacco.
It truncates the leaves; in other words, it won't let them grow any more than a certain amount. It's similar to Black Shank, but it doesn't attack the roots, it attacks the leaves. A lot of growers have had severe damage as a result, but Bayer has a new application that combats it. It's so effective that, in the 80's, if you had blue mold your crops would be ravished and you'd lose them all. Today if you get blue mold, you can treat it quite easily. One of the keys to smart tobacco farming is knowing when your crops are vulnerable to blue mold. First you look at the atmospheric conditions. If you see that the sky is a little overcast with variable winds, that means the sun is going to take a while to come out. We call those "blue mold days." Yes, because blue mold spores travel by wind, they can attack the plants in as little as those few hours before the sun breaks through. So, you apply the Bayer product for seven days straight, and the blue mold never gets to the plant. Thinking back to the days when my Father was planting his crops, it's amazing how things have changed. Of course, we still use a lot of traditional farming methods, but today we also rely heavily on technology. The computer that thinks it’s a tobacco plant. We have two labs we work with in Central America. As they develop new processes for analyzing soil, scientists from the laboratories will visit the farm and show us some bigger and better things we can do. With today's technology we now have these soil analysis pods that we stick in the ground. The pods are actually tiny computers that pretend to be a tobacco plant. Each pod sits in the ground for 120 days and absorbs nutrients from the ground. After the data has been analyzed, you get a punch card that tells you exactly how much nitrogen, potassium, boron, and any other elements are in the ground, including which elements the soil absorbs. The benefit of this device is, you know exactly how many parts-per-million you need to put in your fertilizer. So if your formula is 12-12-6 and the plant is only grabbing eight parts of potassium, then four parts of potassium are being washed away in the ground. Some people will tell you it's not a big deal, because the minerals will stay in the ground, but they won't; they'll just wash into the hard pan (the ground below the rich topsoil) every time, because we are going to let the ground rest and we are not going to grow tobacco again there for at least another year. That's also why we let our fields rest for one year before replanting. At that time the hard pan has to be broken up because it's very rich in nutrients. Normally, about 36 inches is where you hit this very fertile hard pan, which has to be broken up with row plows. In Jalapa you hit the pan at about 24 inches. So, you have to dig somewhere between 24 and 36 inches. Depending on which valley we are growing on, we work the rich organic dirt up all the way up to some four-inch row plows, so the grounds are thoroughly prepared from the bottom all the way to the very top. Why oxen make the best tractors. Because the grounds in Nicaragua are so rich and hard, when it's time to dig the trenches for planting we go "old school" by using oxen instead of tractors. If you use a tractor to do it, even though it has finer teeth for digging in, tractors can weigh anywhere from 2,800 to 4,000 pounds. So what happens? Due to the weight of the tractor, the soil gets compacted down again. The result is that when the tobacco grows between the furrows, it can't get the nutrients it needs and also has trouble growing because the ground cannot have any compaction. It has to be sifted, so when the water comes in, it drains. On that note, we don't apply water using sprinklers; we have tubes running on the ground. So if the soil is compacted, the water can't get to the roots. By using a pair of oxen for sifting, between the two animals, including the yokes, you're talking about 1,800 pounds at best, plus the sifter only has three teeth. This is how it's been done for about 100 years. Additionally, the operator that works with the oxen is a master. He can control them with just two fingers on the rope, and they even know not to step on the plants. We have a number of oxen we keep on the farm so we can rotate them; this way they're never overworked. A lot of people use oxen because they can't afford a tractor, but in the end, the oxen do a much better job. This is one case in which technology takes a back seat to tradition. Sowing the seeds of love, when you have an operation like ours, in the morning you can go either to the farm or the seedbeds. If you choose the seedbeds, you walk through the greenhouses. Each greenhouse is about 40ft wide by 120ft long. You see those little green seedlings, and they're beautiful, and you think to yourself, one day they'll produce some great-tasting tobacco. In order to ensure that we have strong, healthy plants, we start with the finest grade seeds. We use a seed cleaner to clean the tobacco seeds and separate them into three grades; A Grade (large), B grade (medium), and C grade (small). We only use the A grade seed as they have the best characteristics to grow strong, healthy tobacco plants. We also use the best materials and the most modern technology when we plant these seeds. We start with a nutrient rich organic soil which is blended especially for the finest premium tobacco plants. This soil is put into our growing trays which have 96 deposits, which hold exactly 96 plants. Our seeder machine uses a vacuum system to pick up exactly 96 seeds at a time and then it places them into our growing trays. This machine is an incredible resource, giving us the precision and accuracy we need to manipulate and protect each tobacco seed. This is a fascinating and critical process as each tobacco seed is smaller than a grain of pepper. Once each tray has been seeded, they are put into our greenhouses. Our greenhouses are built with special material to control the amount of sunlight that is filtered in as well as to protect the plants from any molds, funguses, or air born infections. We use a hi-tech watering system in our greenhouse which uses micro-processors to create a fine mist, almost a cloud, which creates the perfect environment for these seeds to germinate and develop into strong, healthy seedlings.
We monitor each plant closely and all of the plants with the same growth rate will be separated and prepared to be transplanted in to the fields. Timing is of course everything, as we have each field prepared and ready for these strong healthy seedlings. Our team does a fantastic job in coordinating our greenhouse operation with our field operations. No margin for error, we have to be constantly aware of the climatic conditions, sicknesses, infections, over-watering, and we do our best to keep them to a minimum. The reality is, you can't grow crops without people, and people will eventually make mistakes. For this reason alone you have to be so pinpoint accurate that every step must be done at the exact time, in a very specific manner, or the plant will die. There's no margin for error. We utilize a laser-like approach, and because almost everything is done manually, it's a lot of work. We have a strict calendar of work that is done daily under the strictest of guidance by team Perdomo and it’s experts. Take the furrows around our plants, for example; they're wet, yet no water ever touches the plants, only its roots. We build these little tributaries, block them, fill them with water, then let them drain on their own. You'll never see us directly water the plants. We have someone who makes sure that everything is done right. For example, say one plant somehow came out; he makes sure it gets put back in the ground. To me it's beautiful being out in these fields on these 20, 30 and 40 acre farms, plus, we have a farm in Jalapa that's about 130 sq. acres. For someone who grows corn, it may not seem like a lot of acreage, but for tobacco it's perfect, and we're one of the largest in Central America. The transplanting machine from outer space. In the old days, when it was time for transplanting the seedlings in the ground, we would take a piece of wood cut to 12 inches, lay it down, and hand plant a seedling. The plants were separated by flipping that piece of wood over and over so the plants were equidistant from each other. It's still done that way in many parts of Nicaragua, so despite all the new technology, the old things still work. However, as well as they work, the old methods often take more time, and extra time can be inefficient. Even the old manual transplanters have their drawbacks. These machines have a wheel, and the wheel has a little clip on it. The operator sits in a chair and places the plant in the clip, as the wheel turns it places the plant in the ground. The downside is the clip can often pinch the stem of the plant. If it rips the stem, it's like getting a cut on your skin. Once it's torn, it's open to infection, so if that happens, or the stem is pinched too hard, you're essentially damaging the plant before it even gets a chance to grow. I figured, there had to be a better way. If there was a machine that could do the transplanting with virtually no harm to the plants, that would save us a lot of time, energy and can move our men to other important jobs on the farms or curing houses. So, after a little research I found a company that manufactured just such a machine. It wasn't cheap, but man, it's been a Godsend.
When the transplanter arrived, it came in a 40 foot container, in pieces. Like a giant erector set, you have to build it, then tractor it out to the field. It's big, shiny and red, and the local people looked at it like it was some kind of alien spaceship. To test it we decided to use it on uncultivated virgin land. That meant we would have to clear a new field by knocking everything down ourselves. Fortunately, my Dad who also did some construction work back in the day, had some bulldozers and front-end loaders. But even they weren't enough. We had guys with machetes cutting through the thatch. Let me tell, you, it's a jungle out there. Special props go to our V.P, Arthur Kemper, for working with the manufacturer on this huge project! Once the machine was built it was time to give it a test drive. It exceeded my expectations. The machine will transplant 240 plants a minute and do eight acres a day. Additionally, the machine opens up the ground, while at the same time adds water, algaecide and fertilizer, then covers it back up. Before we had the machine, you'd have to have 180 men to do the same job. With this machine you only need eight people. The other benefit is that it frees up 172 people, which means I can move them into other divisions of labor. Because there's so much you have to do, hanging the tobacco, sorting it, stringing it, etc., having all these extra workers available saves a lot of valuable time. Instead of having them punch transplanting holes in the ground, they can be working in the curing house or on fermentation. It's amazing how much more efficient this machine has made us. I remember my competitors saying it couldn't be done because the ground was too thick, but it worked. So, it can be done. Plus, you get a much more vibrant plant because it has no stress and no manipulation by human hands. You have to keep in mind that when you touch a plant, if you have bacteria on your hands, that bacteria is passed on to the plant. That's another way blue mold and Black Shank are passed. By using the transplanting machine the technique is about as antiseptic as it gets.
As I noted earlier, it's not all done with modern technology. We apply the older standards, as well -- not only to tobacco, but to making cigars, like the traditional techniques that you learned from your family. But if new techniques can help us do things better, I'm all over it.
In my next installment, I'll get more into the growing, aging and blending process.*MORE
Good design is more than just making something "look nice." It's substance benefiting from style. Good design is also honest: it makes a promise, and then delivers. But above all, good design informs the good life. Don't believe me? Let me ask you this: have you ever stood next to an exotic sports car? I recently had the opportunity to do exactly that during a racing experience with Miami Exotic Auto Racing.
It is an experience I recommend to anyone with a driver's license and a pulse. In 2004, I launched a boutique cigar company that focuses on the small-scale, artisan blending of tobaccos using old school craftsmanship. What you may not know is that my background is actually in design.
Yes, design.
In fact, you couldsay that design defines my perspective on everything, including cigars. When I create a cigar blend, for example, the process is often parallel, with the tobaccos and branding elements informing each other until they synergize into a singularity of form and function.
You see, good design is more than just making something "look nice." It's substance benefiting from style. It is enjoying your cigar in quiet solitude, with the moment heightened by the aesthetics of the band and box. Good design is also honest: it makes a promise, and then delivers. It's the way a top-shelf Scotch or wine label commands your attention, persuading you to discover the pleasures hidden within.
Above all, good design informs the good life: fashion, architecture, interior design, dining—these things transcend clothing, shelter, and sustenance. They form a backdrop for the life well-lived.
Don't believe me? Let me ask you this: have you ever stood next to an exotic sports car?
"Think design doesn't matter? Which would you rather drive?" Exotic Auto Racing Experience
I recently had the opportunity to do exactly that during a racing experience with Miami Exotic Auto Racing. [It is an experience I recommend to anyone with a driver's license and a pulse.]
I arrived at the track anxious to get behind the wheel, only to be redirected to a classroom. "Safety first," they said, and after some instruction on traction, cornering, braking—basically the physics of high speed driving—I have to admit that they were right. There is a lot more to driving fast than stomping on the accelerator.
With certificate in hand, it was finally time to meet the cars: a Lamborghini Gallardo LP 570-4 Superleggera, a Ferrari 430, and an Audi R8 5.2 FSI quattro. As a car guy and lover of the good life, I was excited. But as a designer, I was beside myself. First Impressions
In nature, forms with curves tend to be more feminine, while streamlined forms are "built for speed." These cars defined the intersection of curvy and streamlined...sexy and aggressive, at the same time. As I walked onto the track, it hit me: these cars look fast without moving.
Each of the cars shares a mid-engine layout which places the engine behind the cabin, ahead of the rear axle—basically, in the back seat. This functional measure results in superior balance and handling, as well as improvements in acceleration and braking, while allowing for a more aerodynamically-sound front end. But there's more to looking fast than a sculpted hood. From their sleek lines to their oversized wheels and brakes, to the vents, spoilers, air dams, and diffusers that channel air through, into, and around the car, everything about the designs says, "Behold: I am mind-numbingly fast."
And yet despite their similarities, each car promises (and delivers) something totally different. Lamborghini LP 570-4 Gallardo Superleggera
The Lambo's angular body bears one of the most recognizable logos in the world, Lamborghini's Raging Bull—fitting, given the sensation of pure, unrestricted power that overcomes the driver.
The Superleggera is outfitted with carbon fiber, making it the lightest road-going model in the range. Its 5.2-liter V10 is capable of 562 horsepower at 8500 RPM, easily achieving 60 mph in 3.4 seconds
When idle, the engine growls like a caged beast; hit the throttle, and it becomes visceral, raw, and downright menacing. I was literally taken aback by the Lambo's power; it seemed somehow impossible that a car this substantial could so effortlessly pin me against my seat. The Lamborghini is not a luxury car so much as an over-the-top street-legal racer. With a suede dash and bold use of color, its interior was by far the loudest of the three. Its steeply-angled windshield lends a dramatic look, while allowing room for its enormous wheels (if impeding visibility somewhat).
Still, for a car costing roughly a quarter million dollars, I was surprised by how sparse the interior actually was—it didn't even have power seats! But by eliminating the weight associated with the typical "bells and whistles," the designers and engineers realized an incremental performance gain. This process is by no means limited to the interior, and each such revision nets a cumulative gain in performance. Ferrari F430
While the cavallino rampante (prancing horse) design has been used since antiquity, it is most synonymous with Italian supercar manufacturer Ferrari. Here again, the car delivered an experience on par with the promise of its branding: a well-bred juxtaposition of power and agility.
Even this entry-level Ferrari looks less "extreme muscle car" and more "tactical strike fighter." Stepping into the cockpit, the dash was dominated by the tachometer, an obvious nod to Ferrari's racing heritage. Though modern, it retained an air of its classic history, right down to the superb stitching detail. A lighter, more compact design overall than the Lambo, Ferrari's 4.3-liter 483 horsepower V8 takes full advantage of the car's improbably low center of gravity.
Driving a car with this much power requires more management than a gearshift, pedals and a steering wheel. Ferrari really shined here by employing two technologies borrowed from its single-seat F1 racers: an electronic differential (E-Diff),as well as a steering wheel-mounted commutator switch, which allows the driver to select from a number of different handling presets. Both are world-firsts in a production car.
The result is a car that was as exhilarating around the turns as it was on the straight-aways, where I managed a quarter mile in less than 12 seconds. Talk about blowing your hair back! Audi R8 5.2 FSI quattro
When you think "supercar," you may not think "Audi." I know I didn't. But that all changed with the R8, which was easily the biggest surprise of the three.
Many are unaware that the four rings in the Audi logo represent four companies that merged to form the company. This collaborative spirit is apparent in the heavily-edited design of the R8 and other Audi models.
The R8 looks conspicuously different from the Lambo or Ferrari. That's not to say that it's unimpressive, because it definitely looks the part. But if Ferrari's design is rooted in its racing pedigree and Lamborghini's in sculpture, then the R8 is a rocket ship disguised as a luxury coupé. The R8's interior also differentiated itself from the rest of the pack. This was not the spartan cabin of the Lambo or the Ferrari; instead, it had many of the creature comforts you'd expect from an upscale luxury car, including comfortable power seats.
Any lingering doubts I had disappeared when I got it onto the track. As I hit the throttle, the 5.2-liter V10 roared to life like a fucking jet engine. With 525 horses screaming at over 8000 RPM, it was every bit a high-performance machine. All that power was capably managed by Audi's legendary quattro all-wheel drive system, which dynamically adjusts power to the wheels with the best traction. In short, you would have to try pretty hard to lose control of the car.
All in all, I found the Audi understated, but all-business. This is the supercar to get for "ever day." Zen through High Speed
The concentration required to safely operate these machines at speed is positively liberating. When you're doing 140 mph or better around the track, you're not thinking about your girlfriend bitching at you, or paying your bills, or what you're going to have for dinner. Instead, the adrenaline and g-forces working on your body force you to focus all of your energies on the task at hand.
And after leaving the track, you are fundamentally changed for the better. Although I will admit some disappointment getting back into my car, stepping away from my day-to-day life and into these supercars really put things into perspective.
Finding a way to clear your head is a Good Life imperative, and how you choose to do it is entirely up to you. But whether it's a Ferrari or a cigar, the experience will be enhanced because of design. *MORE
The Tabacalera de Garcia factory stands as a powerful fortress in the lush La Romana region of the beautiful Dominican Republic. And each week, the Grupo de Maestros file into a well-lit room inside the factory. It is cozy and unassuming, with an intimate feel; a war room of sorts. Once inside, these men undertake a very specific process to ensure that their cigars remain amongst the industry’s elite: the taste test. We’ve saved you a seat at the Maestros’ table to join in on this weekly meeting of cigar geniuses. The Tabacalera de Garcia factory stands as a powerful fortress in the lush La Romana region of the beautiful Dominican Republic. It is home of some of the best, and most renowned cigar brands, including Montecristo, Romeo y Julieta, and H. Upmann.
If there is a Heaven on Earth for cigar enthusiasts, this may very well be it. Tabacalera de Garcia's Grupo de Maestros are simultaneously geniouses of their craft and the kind of men who are more than willing to share their love for tobacco with anyone and everyone.
They are the next evolution of artisans, seamlessly marrying their artistic conceptualization of cigars to flawless hand-made production. They are the best in the business and are well-deserving of the title of "maestro," - or master. Every team needs a captain, and for the Tabacalera de Garcia, Javier Elmudesi is the man at the helm of this epic ship. He is the factory manager, a tall man whose booming voice echoes throughout any room he is in. But the moment he shakes your hand, you immediately feel at ease. Javier speaks highly of his team at the factory, praising them for their experience and ideas in blending and conceptualization.
"Everyone can get together to smoke and share ideas. It is a helpful tool that we have in the factory," says Elmudesi. "For us, it's a very important part of the business. They not only provide quality control, they also help us with the development of the new blends." But each week these six men undertake a process to ensure that their cigars remain among the industy's elite. It is the taste test, a meeting of the venerable maestros where they will endevor to create some of the best cigars in the industry.
The Grupo de Maestros file into a comfortable, well-lit room inside the factory, a "war room," of sorts. It is unassuming, yet with a feel of intimacy; coffee, water, and other refreshments line a small table at the back of the room. They seat themselves at a long wooden table. A few of the Maestros sport guayabera shirts with their cigar brands emblazoned upon them, with the pride of an athlete wearing their team's jersey. Each man prepares himself, bringing out papers, some laying their eyeglasses on the table. Trays filled with freshly made, unbanded cigars are passed around. They choose a stick from the trays and examine it thoroughly. They feel the wrapper with their fingertips, inhale the aroma of fresh tobacco, take a cold draw. Each man begins the smoke with his own unique ritual.
One may use a guillotine cutter, another simply takes the cap off with a quick flick of a fingernail and lights his cigar.
In the beginning the mood is light. As the smoking continues it will become more intense. Focused. Silent. Each Maestro takes his first draw allowing the smoke to flow slowly from his mouth, the notes of the cigar settling on his palate. When the clouds of smoke billow through the room, the men begin to debate the cigar in hand. They talk about the cigar's burn.
They look for imperfections: longitudinal fissures, tunneling, and flakey ash are unacceptable. They hold the cigar upright to keep the ash from falling. They use keen eyes to look for the slightest defect in the cigar's burn line. Each Maestro is given a turn to talk about his likes and dislikes of the particular blend in question. All opinions are valued equally here, reguardless of seniority.
Though each Maestro has particular tastes (for example: Candido Rosario, the production manager, is quite fond of a strong cigar), they are all focused on creating the best cigar for their consumers. They put aside their personal preferences to make a cigar that their customers will love. During this dialogue, comparisons to the cigar are never made, as Maestros are focused solely on the cigar they hold in their hand. Uniformity from ash to wrapper is the hallmark of superior quality that can only be achieved through high standards and supreme craftsmanship. This is what the Maestros hope to discover with each new cigar. Nestor Rodriguez, the factory's Manager of Tobacco Operations, finds beauty in the percision of the process each cigar goes through.
"The perfect cigar is that to which you carefully apply all of our processes." The smoke begins to clear, the tasting session nears its end. Each man now satisfied with the discussion, finishes his notes. Those notes are then collected and compiled, the details to be analyzed and applied for the next tasting. From an outsider;s perspective, these sessions may seem mysterious, even wondrous; but for the Grupo de Maestros, it is just another day's work.
Many cigars have been born in this room. The Maestros sit, smoking, talking like the old friends they are, and work to create some of the best products consumers smoke today. The Montecristo Epic, for example, is a creation of which the Maestros are particularly proud: "Well-balanced," and "Strong," are just a couple of the terms the Maestros use to describe their prized cigar. Their cigars are consistently judged among the industry's best.
And because the Maestros are responsible for the development and creation of so many, their passion for the creative process is on display in their tasting sessions. Their dedication to the process is one they take personally.
Cadido Rosario sumes up the importance of their work with one simple scentance: "You tend to look at (the cigar) like your child."*MORE
You enter through the gate and stroll slowly down the tree-lined Magnolia Lane…and the revered course magically appears before your eyes. You immediately understand: Augusta National is a place of sheer golf beauty. It’s also golf’s hottest ticket. And many golfers can only imagine what it’s like to attend the event and see first-hand the course where time stands still. Ever wonder how perhaps the world’s most-exclusive and controversial private club—in remote, modest Georgia, mind you—has come to top the “courses-to-play” bucket list of most every golfer? And how to get in?
You enter through the gate and stroll slowly down the tree-lined Magnolia Lane…and the revered course magically appears before your eyes. You immediately understand: Augusta National is a place of sheer golf beauty. It’s also golf’s hottest ticket. And many golfers can only imagine what it’s like to attend the event and see first-hand the course where time stands still. Ever wonder how perhaps the world’s most-exclusive and controversial private club—in remote, modest Georgia, mind you—has come to top the “courses-to-play” bucket list of most every golfer? And how to get in? The short jaunt up Washington Road as you pull off Interstate 20 is lined with nondescript strip malls and franchised restaurants. A few blocks up on the right you suddenly come upon the front gate of renowned Augusta National Golf Club and you can’t believe that such a heralded golf mecca sits within a tee shot of the drive-thru window at Arby’s. Yet here you are, wondering how perhaps the world’s most-exclusive and controversial private club—in remote, modest Georgia, mind you—has come to top the “courses-to-play” bucket list of most every golfer.
Then as you enter through the gate and stroll slowly down the tree-lined Magnolia Lane, the revered course magically appears before your eyes. And you immediately understand: This is a place of sheer golf beauty. Where golf history has been made time and again. Where the international spotlight has shined every spring since 1934, as Augusta National hosts the esteemed Masters Tournament, the first of golf’s four Majors that truly signifies the opening of golf season everywhere. Make no mistake, the Masters is golf’s hottest ticket. It’s typically the most-watched golf tournament of the year on television. And many golfers can only imagine what it’s like to attend the event and see first-hand the course that perpetually appears to be perfectly manicured.
Stop for a second and think of all the great images you conjure up about the Masters. Maybe it’s Tiger Woods’ chip shot on No. 16, his Nike-swooshed ball coming to rest on the lip of the cup for what seemed liked an eternity before dropping in, back in 2005. Perhaps it’s a 46-year-old Jack Nicklaus holing a birdie putt on No. 17, then reaching his putter up to the heavens in celebration, en route to capturing his sixth Masters in 1986. Or Ben Crenshaw breaking down in tears after clinching a victory just a week after his mentor Harvey Penick passed away in 1995. It seems as if the pursuit of the coveted green jacket – the prize awarded to the victor - annually creates a spectacular final-round competition that ticks down to some form of drama. Come to think of it, has there ever been an anti-climactic Masters tournament? Which just makes the average golfer just that much more curious about Augusta National.
While the Masters is perpetually sold out—unsurprising, given the star-studded field that the picturesque, historical venue annually attracts—it’s the golf course, itself, that’s the true centerpiece. Designed by famed course architect Alister MacKenzie and co-founded by golf legend Bobby Jones, it opened its doors in 1933. Ever since, colorful Azaleas have surrounded the carpet-like fairways and lightning-fast greens. They’re simply hypnotic and seductive to television viewers, leaving you to envision how vibrant they are in person. It’s truly a timeless place that looks identically perfect from one year to the next. Smoking on course
Cigar fans will rejoice in the fact that they can enjoy stogies at the Masters – provided the smoke isn’t bothering non-smokers. But again, everyone seems to be more polite during the tournament, so it hasn’t really been an issue. And when you see the likes of Tour pros Miguel Angel Jimenez and Darren Clarke puffing away at their cigars inside the ropes, the aroma makes indulging in a fine cigar seem all the more enticing in the gallery. The course has also been the stage of non-Masters publicity, as well: Augusta National finally admitted its first two female members in 2012, after constant criticism from women’s rights groups over the years. Plus, it was the highly publicized subject of racial controversy in the past. In both of these instances, the course was accused of being stuck in time – but not in a good way.
Perhaps the biggest source of Augusta National’s intrigue is that it’s just an extremely difficult course to get onto, as few people actually play it during the year – membership and playing privileges are incredibly restricted. Tournament week is the sole time of year when the public is allowed inside the gates. Many celebrities have played Augusta National over time, including president Dwight Eisenhower who was a member of the club (officials named a tree, pond and cabin after him), but word perpetually circulates that even Tour pros get turned away. The club reportedly has about 300 members, many of whom are among the Fortune 500 list of top CEOs. Thus it’s safe to assume that like pretty much the entire population, you’ll never be able to play the course. But let’s just say for a moment that a couple of Masters tickets fell into your lap. What to do? Secure some plane flights. Most visitors assume it’s easiest to get to Augusta by flying into Atlanta and then driving two-and-a-half hours straight east on the interstate. To the contrary, insiders advise you to jet into Columbia, S.C. and then negotiate 60 or so miles along one of the prettiest, traffic-free routes directly into town. Hassle-free, they promise.
But if you don’t want the fate of your Masters trip to rely on chance, you can still score tickets to the event, which is next played April 11-14. Surprising to most people, it’s generally fairly easy to come by tickets for the practice rounds that take place in the three days leading up to the competition. Those are great days to watch, too, as the crowds tend to be thinner. The Wednesday before the tournament starts, the annual Par 3 Contest is worthy of witnessing up-close. A nine-hole, par-27 layout is set up around the course, and has been the venue for 73 aces since the tradition started in 1960. You’ll need to work a bit harder for tickets to the four rounds that actually count. The Masters holds a ticket lottery every year, for the following year’s event. So if your heart’s already set on attending the 2014 Masters, you can apply now at masters.org.
If it’s too late to go that route by the time you decide to attend, try contacting a reputable ticket broker, such as StubHub.com; these sellers also tend to set up trailers or walk around with “Tickets For Sale” signs just outside the Augusta National gates for last-minute tickets. Several travel agencies also offer ticket packages that include lodging. The later you wait, however, the more you’ll pay.
Expect to shell out a lot for lodging, too – especially the closer you stay to the golf course. Hotels that normally charge $100/night per room jack up rates tenfold during Masters week, in some cases. Many Masters frequenters opt to rent private apartments or houses in the area, instead – it’s usually a quieter option that costs less. You can search listing at mastershousing.com, a service that faithful attendees swear by. While you may pay through the nose for lodging – especially if you wait until the last minute to secure rooms – you’ll save a lot of money on food and beverages at the actual event, where the priciest menu item is a $3.50 imported beer. Augusta National hasn’t really raised prices over the years – again adhering to its timeless theme. Consider that during tournament week, you can choose from eight sandwich selections – five of them sell for $1.50 each, the other three for $2.50 apiece. Fruit, candy and cookies are all $1 apiece. A sausage biscuit for breakfast will set you back a whopping $1.50. It’s actually a fairly vast menu. Doesn’t matter if you’re a first-time visitor or a seasoned veteran, seeing these prices will simply blow you away every time. And even though Augusta National has all of its guests inside the fences fully captivated – and could easily charge five times the current food prices – officials opt to forego gouging and instead keep everything status quo. They like the uniqueness of it all. Walking the course is also a special experience, as you might imagine. First off, there’s no spectator parking on the grounds -- everyone parks in one of the many designated parking lots back out on the main road or in the driveway of someone who’s charging for spots. So where you tend to see cars on the perimeter at many PGA Tour events throughout the year, at the Masters you see none. Once you’re inside the gates, you’ll notice a common gathering spot simply called “the tree” -- an iconic oak tree located by the clubhouse. Unlike many other golf tournament galleries, those at the Masters are incredibly well behaved. They’re generally courteous to players, quiet when marshals ask, and don’t tend to be overly boisterous. Again, like stepping back in time.
Most of all, you’ll notice how green and freshly mowed the grass is, how white and fluffy the sand is, and how colorful and aromatic all of the foliage is. Regardless of the degree to which you like golf, you’ll enjoy your day. This is a place of sheer golf beauty.*MORE
The government does take a bite, doesn’t she…but a tax deduction for beer? Sign us up! Our eleventh-hour tax guide has a few last-minute tax deductions you might want to consider adding to your worksheets…like the ACQIECGUQTDPP Credit. Yep, it’s real. And legal. Our tax expert will take you next level from having to rely on those old dogs, like the Earned Income Tax Credit and First-time Homebuyer deductions. Who knows, you just might save a couple of bucks – until the IRS audit, at least. As a whole, the IRS wants each taxpayer to pay his fair share of taxes. That said, there are hundreds, if not thousands of tax credits out there. Each one is designed to reduce an individual's tax owed or taxable income. Some credits are familiar to us, such as the Earned Income Tax Credit, or the First Time Homebuyer Credit. Other credits are available, but so obscure or ambiguous, they are worthy of discussion. With that in mind, I give you five tax credits that you will never get to use. Beer Credit?
My bet is that you didn’t realize the Treasury Department contracts with the bald and bespectacled Dr. Bunsen Honeydew and his long-suffering assistant Beaker. Yet, fresh out of the Muppet Lab is the Alcohol and Cellulosic Biofuel Fuels Credit from Form 6478.
For those of us who simply drink our alcohol, as opposed to pouring it into our John Deere, some explanation here is needed. The term cellulosic means “of or containing cellulose,” which is a carbohydrate, and a biofuel is a form of energy derived from organic matter.
Let’s think about this. Carbs produced from organics. Beer! The IRS will give us a credit if we decant beer into the belly our green energy hybrid two-wheeled smart car? Not quite. The credit has to do with ethanol producers, but even with reading the form’s instructions, we’d never know it. Geography and the IRS
Quick – Where is the American Samoa?
It’s sad when our knowledge of the South Pacific is solely based on the ubiquitous autumn runs of Survivor, but, as its name implies, the American Samoa is indeed a U.S. territory. Find it to the east of the Wallis and Futuna island group. No? Then stand on the shore of Australia and skip a rock about 1,500 miles due east, and you might hit it.
But if you happen to be on a cruise, and if your vessel becomes marooned on the American Samoa, and if you then take it upon yourself to assemble a rubber band industry mined from the bark of the Hevea Brasiliensis tree, you would be remiss not to file Form 5735, American Samoa Economic Development Credit. Little Orphan Annie
Form 8820 is used to claim the Orphan Drug Credit. So waifs and strays, perhaps those who have turned to a life of drug use, are entitled to a tax credit? Nope. The IRS found an obscure definition of orphan – In medical terms, it describes a rare condition that affects only a small number of people and for which it is not commercially viable to develop drugs or therapies.
Therefore, the Orphan Drug Credit is actually intended to encourage the development of drugs or treatments of rare diseases. In the U.S., a “rare” disease is considered to impact fewer than 200,000 people. I found the following included in a list of actual obscure diseases. We can all rest at night knowing that researchers and health-related organizations are hard at work curing the following (and getting a credit from the government for doing so).
Witzelsucht – A neurological disorder characterized by one’s uncontrollable tendency to crack a joke at the most inopportune time. So knock-knock jokes at funerals and the like.
Tyrotoxism – A poison given off by spoiled cheese. That blue stuff on really aged cheese? I’ll pass.
Yeuk – Severe itching. Like scratch yourself silly and uncontrollably.
Formication – Not fornication, although that can perhaps cause a disease that might make this list. Formication is the hallucination that snakes are crawling all over you. Resulting in Yeuk, no doubt.
Werewolf Syndrome – Yes, it’s exactly what you think it is. I feel sorry for the shower drain. Whatsit?
Filed under the “What the heck” category of credits, one will find the Application for Certification of Qualified Investments Eligible for Credits and Grants Under the Qualifying Therapeutic Discovery Project Program, or the ACQIECGUQTDPP Credit, for short. Form 8942 is used to capture this credit, and half of the form, as you might guess, is the title.
Essentially, if you are operating a clinic, with fewer than 250 employees, and conducting a qualified trial or study, you may be eligible. So the companies that come up with results like “Four out of five dentists recommend…,” would be all over this credit. Mine your own business
For those among us who like spelunking, you may want to look into Form 8923, Mine Rescue Team Training Credit. While the form is not quite for the cave-exploring hobbyist, anyone who has a desire to drop down a dark shaft into the earth’s mantle deserves some sort of credit, in my opinion.
Form 8923 is used to claim a credit for the training and equipment costs associated with instructing individuals to serve as mine rescue team members. There is some pretty cool mining equipment out there – dredgers, pumps, tuggers and muckers, slushers and scoops, and of course, everyone should have one of those hard hats with the locomotive light on the front. To be sure, there are a number of tax credits out there that the IRS absolutely wants taxpayers to take advantage of. For example, the Earned Income Tax Credit and Child Tax Credits are both refundable credits, meaning they not only reduce your taxable income down to zero, but they also can generate a refund. There are quite a few other nutty write-offs, little known tax breaks and obscure credits hiding in the voluminous tax code. Just imagine what your refund would look like if you have a dependent living in American Samoa who is training to be a miner working underground to cure strange diseases! *MORE
John Waters said,“The only way you change anything is to use bad taste to get somebody to accept something that they didn’t before.” Words Jonathan Drew has lived by – on big things, like breaking into the cigar business; little things, like “decorating” the Drew Estate factory; or just hanging around not giving a fuck, and erasing stuff out of his iPhone. “The only way you change anything is to use bad taste to get somebody to accept something that they didn’t before.” – John Waters on the social importance of bad taste.
I don’t know. I guess I just had to do it. It seems like every decent book I’ve ever read began with a quote of some kind, so I kinda felt obligated to drop one myself for the inaugural issue of Cigar Advisor.
I am extremely excited to use that John Waters quote for a variety of reasons, the first being that I have had it saved in the “notes” section of my iPhone for way too long, so I can finally erase it. I consider this alone a milestone, as I love to erase shit from my iPhone. As the only child of two antique dealers, I am the reigning fucking king of the cigar world for hanging on to things "for way too long"… paintings, bad paintings, graffiti, broken cigar molds, old cell phones, giant tobacco bale pressing machines, broken lamps and lighting fixtures, gaudy pieces of jewelry, non matching end tables, empty beer bottles, door frames, primitive cabinets that are half rotted away, machines of any nature, plastic tubes, scribbled notes and old notebooks, canvas art of any kind, colonial tiles, porn dvd’s that are useless with the advent of Tube8, complaining people, large dogs, small dogs, wooden boxes of any kind, plastic injected molds of any design, and general junk. Hoarding at its finest. Yes, sorry to inform you, but your Li’l Hommie, “JDizzle” is the quintessential modern day Sanford & Sons … And I have a huge cigar factory to store it all in and secretly make it appear as though it’s part of the décor. Hahahahahahahah. “Yes, now tidy up that junk, fellaz. We have to spiff it up real good before Cigar Safari season begins”. Hahahahahaahah. But it wasn’t always this way for your buddy, “SNACKi”, my friends. The year was 1998 and I had just moved to Nicaragua to build a fully functional cigar factory with only $1,800 cash money in a brown paper lunch bag. I figured that it was time for some good ole “change” for the cigar industry, and there was no better way to do it than using my special talent – Bad Taste. Well, holy rats dirty ass, I think that it just may have worked. We dropped a trademark bomb that centered on a new conceptual ethos called “The Rebirth of Cigars”. Picture that, a bunch of blue collar numbnuts with a blood thirsty passion for smoking cigars suddenly became the mavericks of the cigar industry and there was no better way to do it than by being ourselves, humble, passionate, urban and seriously creative. Now what reputable magazine is gonna go and put these jerkoffs on their “Big List”, huh …?
Oh, let me count the Big Lists that we’ve graced. Hmm, the “Most Broke Ass” list? Oh wait, what about the “Most Shit for Brains in the Head” list? No, no, no , it had to be the “I Don’t Give a Fuck List” … Yup, that’s the one. And that’s exactly where the alias “Valle Verga” comes from my friends. My official title in Managua, Nicaragua’s Holiday Inn Hotel: “El Valle Verga” … translation to English for those Non-Spanglish speakers is “Mr. I Don’t Give a Fuck”. So there it is, Bad Taste at its finest, and makin' some quality “change”. Think that’s what Obama means by “change”? Hahahaha, I don’t think so. So here we are … just hanging out together in this new technological E-Magazine that the Cigar Advisor team put together for us. And what did we learn from my first monthly column? We learned that shit’s gonna “change”, dammit … and this Cigar Advisor may just be “change that we can finally believe in for once and for fuckin' all”.
Please keep an eye out for Section 8’s next monthly column:
“WHO SAID YOU WAS BOUTIQUE, HOMESKILLET …?”
- A Monthly Column by JDrew -
To read more of Jonathan Drew’s bullshit, please go to the following digital spaces:
á Facebook PROFILE at “Jonathan Drew” (You can only “Subscribe” cause my “Friends” are all “fulled up at the 5k limit”. Look for Blue Undercrown Logo).
á Facebook PROFILE at “Jonathan DrewTwo” (Please “Friend” me. Look for Red Undercrown Logo).
á Facebook PAGE at “Jonathan Drew” (This is a “LIKE PAGE”, so hit “Like”).
á Youtube at “Jonathan Drew” (Please “Subscribe” to see some of my short videos).
á Twitter at “JonathanDrew1” (That would be a “Follow”).
á Instagram at “JONATHANDREW1” (That would also be a “Follow”).
á Finally, please look for my world famous “Blue Collar & Beer Reviews” on Facebook, where I review U.S. Craft Beers and Kentucky Bourbons on a weekly basis.
á Oh, also, please support the “Cigars 4 Warriors” organization to help keep our active military men and woman stocked up on stogies while they are overseas.*MORE
Some thought the Mayan Apocalypse was a prophecy, most thought nothing of it with no immediate signs of danger- However, what Honduras is quickly finding out is that something has been lurking ever since late December. Could it possibly be the rebirth of the legendary Mono de Mierda, a bloodthirsty animal once kept by the Mayan gods as hunting pets much like that of the hunting dogs of today? It may be all too late to save the residents of Copan, Honduras and others spread across what used to be the Mayan Empire- and possibly- the world. Only time will tell. On 21 December 2012, many folks in the U.S. were anxiously eyeing the calendar, waiting for something weird to happen.
Several thousand miles away in Copan, Honduras, it did.
While much was being made of the so-called "Mayan Apocalypse," early Decemebr 2012 saw a flood of local reports there concerning an unidentified animal. With scant details on how the end of times was to come about, thoughts turned to natural disasters. Copan locals, however, recalled a different interpretation. The gods were returning to earth, and were going to use it as their hunting grounds. There has been a story, told for generations by local farmers to their children, of an ape- the size of a small man, under 5 feet- called "Mono de Mierda," kept by the Mayan gods as a pet for hunting.
The conventional wisdom was that the Mono's existence was, of course, a legend; something for those farmers to scare their children from staying out late in the fields at night.
No one, except for the most elderly, could accurately describe this shaggy, feces-encrusted beast that walked upright, in a lurch; it had yellow eyes, and a long tail. They said it loved in the caves that dot the valley's hillside, and came out to satisfy a voracious appetite.
It ate everything-stealing fruit from the plantations and stalking small livestock(like roosters and calves), taking its plunder back to the cover of the tobacco fields and slaughtering its feast.
You knew the Mono de Mierda was close, as an eye-watering stench would permeate the air; but if you were to smell it, it was probably too late... the Mono de Mierda was now hunting you.
There was never proof of the Mono de Mierda's handiwork, other than oral histories- though the farmers' children would get nervous when some small animals would disappear now and again, and that odd odor hung in the air. Then came the blood- and the smell- in the field. The first real evidence of the Mono de Mierda's presence in the tobacco fields was spotted on some of the smaller, outlaying farms in the Santa Rosa region, between La Cutilca and La Cuchilla- north and east of the Maya ruins in western Honduras, near the border of Guatamala- not far from the caves in the hillside.
A few kids had gone missing from a local goat herd- and while everyone figured wild scavangers, a few men began to suspect the Mono de Mierda when a stacked pile of bones and goat hides were found- and the tobacco plants were broken and spattered with blood.
"A dog would not do this," they said. "A dog would drag its kill. These animals were carried away, feasted upin. The smell! This is the work of Mono de Mierda!" Word quickly spread through the countryside of this, and more attacks- leading to a flurry of calls to the news offices of CBC Canal 6 in San Pedro Sula.
The station's news director was originally skeptical, and initially declined to send someone from the team because of the length of the trip: with the news operation being 2 hours away, the time it took to travel over CA-4 (the main motoway)- then through backroads and trails- was too long, especially for what he considered a false report by impressionable locals. That is, until some evidence began to surface.
Once he recieved these pictures, a crew was dispatched immediately; but they were unable to investigate before the farmers had panicked and destroyed the evidence. Marino Sarmiento, a farmhand who saw the man-ape's work on the outskirts of a local tobacco farm, told Canal 6 reporters, "The Plants looked flattened. But it was like mothing a man could do. Bones and blood everywhere. It was a force from the earth, and it came from the RUINAS. It has the HEDOR. Mono de Mierda- I am sure of it."
He rubbed his eyes, unable to stop them from tearing up. There was no evidence of any disruptions in the crops in either the Jamastran of Talanga valleys.
Maya Selva- president of Aprotabacoh, the Honduran Association of Tobacco Growers- believes that this is an incident isolated to the Copan Department. She is also aware of the Maya gods myth being described- but she is less inclined to disbelieve its truth.
We are waiting to hear any updates from minister Regalado, or anyone from secretaria, but in the meantime, it seems as if the Mono de Mierda is hunting... again.
This is believed to be the only photo in existence of Mono de Mierda, taken un-knowingly by an American tourist at the Copan Ruinas in the summer of 1979 Representatives of the Honduras Ministry of Agriculture and Livestock had no comment, even though government officials were witnessed coming in and out of the area for days.
The administration's small planes and helicopters were spotted circling the killing zones- but still nothing was admitted to the news agencies, other than they believed it to be "mischief."
It seemed to be a lot of people to investigate mischief.*MORE
When we talk about premium cigars, we think of good times, good friends, good food and even good drinks, but an American story? Not really, but the history of premium cigars in America is full of stories about the American Dream. Moreover, there are very few industries that illustrate the American spirit as well as the Premium Cigar Industry… When we talk about premium cigars, we think of good times, good friends, good food and even good drinks, but an American story? Not really, but the history of premium cigars in America is full of stories about the American Dream. Moreover, there are very few industries that illustrate the American spirit as well as the Premium Cigar Industry.
If you smoke cigars these days, you know names like Nick Perdomo, Carlos Toraño, Ernesto Perez Carrillo, Carlos Fuente, Jose Oliva and Orlando Padrón. If you do not know my name, it will soon be familiar to you. I have something in common with all of them. We make cigars, and we are immigrants that came to this country in search of the American Dream.
My name is Rafael Nodal, and I make Oliveros, Swag and Aging Room cigars, but more than that, I am a proud American, born in Cuba. I came to this country when I was 15 years old, looking for the same thing that all immigrants come to this country seeking: freedom and opportunity, which I call the American Dream. Not to be confused with the opportunity to have a big house, an expensive car or even a successful business. These are things that are possible only with opportunity and freedom - he freedom to work hard, the freedom to better ourselves and the opportunity to provide our children with a better future.
Some say that the American dream is under attack, and I agree. However, I have faith in our country (not to be confused with the government), to make the right decisions, but that is a subject for another time. I was born in a little town called Ciego de Avila. My childhood was as typical as the childhood of any other kid born in a Communist country. At school we had two hours a day of Communist Indoctrination, one hour before school started, and another hour before lunch; two hours a day of brain washing for every kid starting in pre-school. Two hours, if you don’t count every class that we attended, like History, Geography, Physics and Science, where we were told that capitalism was bad, the threat the United States posed for mankind, and how the virtues of Socialism, Communism and the Soviet Union were our salvation. Even math was politically fueled. How can a subject like math be mixed with politics you may ask? Leave it to the Socialists and Communists to say that 2 + 2 is 3, or 5, or 7, depending on what best serves their purpose. In my so-called Communist “paradise” I received “free” education. Free if you don’t count that since I was 10 years old, I had to work every day for four hours and meet the daily goal of cutting the imposed amount of sugar cane, or pick the necessary amount of oranges if I wanted to see my parents every 15 days. Here in the United States, I remember when my kids were 10 years old. They were babies. Leaving them alone 30 miles from my house, working four hours a day, and being able to see them only every 15 days, could be categorized as child abuse.
On every block, there was a family whose only job was to “keep an eye” on every neighbor. These families worked under the direction of the CDR - The Committee for the Defense of the Revolution. If someone came to visit and stayed for more than a few minutes, you got a visit from the CDR. Or, if they saw that you cooked meat, knowing that the local store had been out of meat for a while, which was the norm, the CDR would call the police, because that meant you must have purchased the meat on the black market. Every family had a little booklet that indicated what was allowed to be purchased at the store: a three-inch portion of bread per day, per family member; two pounds of rice or beans, and a pound of coffee a month for an entire family. Milk was only allowed for children under 7 years old, and soft drinks were permitted only once a year during your birthday.
The lack of food or clothes was not the worst part of living in a Communist country. It was the lack of freedom, and knowing that whatever you did to move ahead did not matter. Basically, the government wants to take away your will and your faith. There is nothing more difficult than growing up with no faith; no faith in the future, no faith in your country, no faith in God, your family, and most of all, no faith in yourself. Then came the day when my life would change forever. It was Tuesday, April 10, 1980. I was now 15, and it was an average day. I had just finished working at the orchard and my hands were swollen from carrying the 50 pound bags of oranges for four hours. My feet were hurting from the 30 kilometer round trip each day from the school to the work yard and back. My eyes were red and I was constantly sneezing from the pesticides they used on the orange trees. Either the goal had been too high for the last two months, or I was too weak to meet it. Not doing the required amount of work meant not being allowed to go home for 52 days. So, despite my pain and hunger, I met my daily goal for the next seven days, because I wanted to see my parents that coming weekend. But I didn't have to wait until the weekend. On that fortuitous April day, my father came to my school to pick me up with the excuse that my mother was very sick. As I would soon find out, I was actually one of the luckiest 15-year-olds in the world. If you have seen Al Pacino in Scarface, then you know about the Mariel Boat Lifts. In a matter of three months 125,000 people came in boats from Cuba to the United States entering mostly through Key West. It all started when Fidel Castro became angered at five people who had broken into the Peruvian Embassy in Havana, following which, the government of Peru granted them political asylum. On live TV Castro announced that he was removing the government guards from the Peruvian Embassy, since the guards were there to protect the embassy, not to prevent people from asking for political asylum. In less than a few minutes, while Castro was still talking on TV, more than 10,000 people rushed into the Peruvian embassy compound.
This infuriated Castro even more. A few days later, again on live television, Castro said the people who had rushed to the Embassy were obviously criminals, mental health patients, antisocial-types, and homosexuals, because no person in his right state of mind would want to leave the Communist island paradise. He added that if any person living in the U.S. wanted to come and pick up their antisocial family members, he would allow them to leave the country. The only other way out was if you had papers signed by the CDR certifying that you were antisocial, homosexual, a criminal, or had a mental health disorder. The regime also used the opportunity to empty the prisons; this would show the world that only criminals would reject such a utopian paradise. A friend of the family who had left Cuba for the U.S. in 1972 promised my father that, given the opportunity, he would return and pick us up. But before we left Cuba, we were under house arrest for 30 days, twenty of which were spent in an old baseball stadium that had been converted to a prison, where we had to sleep on the grass, and relieve ourselves on the floor.
Fortunately, our friend kept his word and came for us in a rented shrimp boat. I'll never forget the name of that rusty old bucket either; it was "The Lady Lynn." After four days at sea, during which time we saw hundreds of bodies floating in the Florida straights, I arrived in Key West on May 31, 1980 with my father, my mother, my little sister, ten friends, and 280 criminals that had been taken directly from prison to the boat.
A week later, we were given airline tickets from a religious charitable organization so we could relocate to New York City, where my father had another friend. This was not unusual, since there was a big effort to have some of the 125,000 Cubans relocated to other parts of the country in order to minimize the impact of so many new people in the metropolitan Miami area. For three years I lived in the crime-ridden Washington Heights area of Manhattan, where I attended both High School and Music School. (I had studied violin since I was six years old.) The adaptation to my new environment was hard, to say the least. Learning English and getting used to such a big city after spending my life in a little town was not easy. But what came very easily to me was being able to move about town freely. To be able to discuss my political and religious views openly and not have to worry about going to prison. The first time we had visitors in our apartment and no one from the CDR showed up to check on us, that was the day I knew I was free.
In high school I organized musical events, and in music school I continued studying violin while taking piano classes. I was selected to be part of the Five Borough Orchestra, and played recitals at Carnegie Hall. Eventually, I was accepted into the Manhattan School of Music, where I studied with some of the most incredibly talented students and teachers I have ever known—all dreams I could never have realized in Cuba. Then I began practicing for a conductor audition at the Julliard School of Music. Unfortunately, it never happened. The cold city winters had become intolerable for my mother, who was recuperating from an accident some years earlier. In June of 1983, 35 days before the audition, my family moved to Miami.
I like to think that I would have passed with no problem and received a scholarship. After all, I had spent a year studying Brahms’ Symphony No. 3 in F Major for my audition. Because my bedroom had no heater, I practiced in the bathroom every night for hours with an old record player I had dug out of the garbage. But, knowing all the sacrifices my parents made to get to this country, I did not want to be away from them. In 1983, Miami was a small immigrant city, not the trendy international city that it is today. SouthBeach was a retirement community infested with drugs and crime, products of the criminals sent by Castro. There was no symphony orchestra either; so far, my classical music career did not look good.
I decided to enroll in MiamiDadeCommunity College as a Music Education major, and found my first real job cleaning floors in a SouthBeach hospital. Between school, a full time job, an amateur opera group that I directed, and a few violin students, I had almost no time for anything else.
Cleaning floors was quite an education. Little by little I learned about other hospital departments, and worked my way into management. It still amazes me: only in America can someone go from being a janitor to the Executive Director of a national healthcare company. During my tenure as Executive Director, I met two people who would be instrumental to my involvement in the cigar business: Hank Bischoff, and my wife, Dr. Alina Nodal Cordoves. Hank had a real love for everything Latin, especially cigars, and Alina was descended from three generations of tobacco growers in Cuba.
Together Alina, Hank and I started an online retail cigar site in 1997. Then, in 2002 we formed a company in Miami Lakes to distribute Oliveros Cigars.
Oliveros Cigars had been in the market for many years, but was known during the cigar boom as a flavored cigar line. We expanded the line immediately with several releases of premium cigars, like Oliveros Classics, Gran Reserva and Oliveros XL for Men. Sales increased annually, but not to the extent we wanted or needed. . Many of my friends and family members insisted that we go back to the more profitable business of health care. But I was determined to make Oliveros a success. We kept trying harder and worked longer hours. We visited more stores and participated in more cigar events. Failure was not an option. As a result, I missed most of the birthday parties and school events for my three children; these are moments that you can never get back.
In 2009 it became even more difficult to survive, especially after the administration at that time increased the cigar excise tax for a government-funded health insurance program for children known as S-CHIP. During this period, I could barely sleep. It did not matter how hard we worked, things were not getting any better. That's when I realized the truth in the saying, “It gets worse before it gets better.” One Friday night I found myself having a cigar in Miami Beach with Hank. We were celebrating being able to make the week's payroll and discussing the future. After sitting quietly for what seemed like a few hours (in reality it was only 20 or 30 minutes), it came to us. It was as if both of us had the exact same thought simultaneously. We were competing with the big mass market cigar producers by trying to make cigars for everyone, from the novice to the avid aficionado. I still remember the precise moment when we both said the same words at the same time, “We were wrong.” Maybe the aroma of a nearby Cuban restaurant was driving us crazy or maybe the continued sounds of the waves was hypnotizing us, but we kept repeating “We were wrong, we were wrong.”
So it was decided. We were no longer going to make cigars for "everyone." Instead, we would introduce some of the small batch blends that we had been working on for years, but had not introduced into the market; the reason being, there was just not enough tobacco to support a large production. We were going to produce new blends for educated consumers looking for cigars with complexity and character. And that's how “Boutique Blends Cigars” was born. Things are going extremely well for us today. Our new focus on small boutique blends is paying off. I am extremely grateful to all the retailers that contact us to let us know how well the cigars are doing in their stores, and the consumers that call or visit us at the cigar events to let us know how much they enjoy our cigars.
More than anything, I am grateful to this nation for giving me and my family the opportunity to earn "The American Dream." I have learned to not give up, to work hard, and when failure is not an option, it can only lead to success.
The next time you light-up to enjoy one of your favorite premium cigars, it may remind you of good times with good friends, or fine food and drinks. Hopefully, it will also remind you of The American Dream.*MORE
RICHMOND, VA -- CAO Brazilia Carnivale cigars are hitting cigar shops as we speak. The 6 ½” x 60 box-pressed beauty is a limited edition release that puts an innovative spin on the popular Brazilia blend.
“Carnivale” is made with ligero from the DR, Honduras and Nicaragua, and a binder from Brazil. The wrapper is a rare Habano Grueso leaf cultivated only in small quantities. Rick Rodriguez who heads up blending for CAO said, “We haven’t changed any CAO blends since we took over the brand. But that doesn’t mean we couldn’t put our spin on one of them. That’s exactly what we did with Carnivale…it’s my and my team’s take on Brazilia. We added a new wrapper, made the original wrapper the binder, and cranked the whole thing up with more ligero.”
You won’t miss CAO Brazilia Carnivale at your favorite cigar shop. It’s in an eye-catching, bright yellow, 12-count box, and is a must-have for the CAO collector. Single CAO Brazilia Carnivale cigars are on sale for $8.30 until the limited supply is gone.
Rick hinted that there could be another small batch twist on the horizon for another one of CAO’s top blends. “My team and I have been experimenting with some fantastic tobaccos, so CAO fans should be on the lookout to see what we come up with next.”Please note that the CAO Brazilia Carnivale cannot be purchased online. It is available ONLY at local retail cigar stores.# # #*MORE
(From Cigar Rights of America)NEW YORK -- New York City Mayor Michael Bloomberg has announced new legislation, the "Tobacco Product Display Restriction" bill, which would make New York City the first in the nation to keep tobacco products out of sight in retail stores.
Under the new legislation, sellers would be required to keep tobacco products out of sight, except during a purchase by an adult consumer or during restocking: tobacco products would be required to be kept in cabinets, drawers, under the counter, behind a curtain or in any other concealed location. The bill does not impact advertising for sellers.
A second bill, "Sensible Tobacco Enforcement," is comprised of policies that will combat illegal cigarette smuggling, said Bloomberg.The Sensible Tobacco Enforcement bill increases penalties for retailers who evade tobacco taxes or sell tobacco without a license; prohibits retailers from redeeming coupons or honoring other price discounts for tobacco products; creates a minimum price for cigarettes and little cigars, at $10.50 per pack; requires that cheap cigars and cigarillos be sold in packages of at least four, and little cigars be sold in packages of at least 20.Cigars that cost more than $3 each are exempt from the packaging rule.It also gives the Department of Finance the authority to seal premises of tobacco sellers that have had repeated violations of the law.The bills will be introduced at the request of the mayor by Council Member Maria del Carmen Arroyo, chair of the Health Committee, on Wednesday.Watch for details on CSPnet.com and in CSP Daily News.# # #
* Reprinted from CSPnet.com. View original article here.*MORE
RICHMOND, VA - General Cigar has just announced that Punch® Rare Corojo is making its anticipated annual return to retail, this time with a new, strikingly-packaged figurado that is only available as part of the Honduran brand’s 2013 release.
A total of eight Punch Rare Corojo frontmarks are now available, with suggested retail prices ranging from $4.79 to $7.39 per cigar. This includes the new “Perfecto” size (7” x 48) with an SRP of $7.39 per cigar, which is presented in a keepsake, wooden cabinet-style box. Punch Rare Corojo cigars will be sold by General Cigar to retailers nationwide until May 31, 2013. The 2013 Rare Corojo release will therefore be available in cigar shops until the limited quantity is depleted.
Gus Martinez, director of marketing for General Cigar’s Punch cigar brand noted, “Punch Rare Corojo started the trend toward seasonal offerings, and we are pleased to continue the tradition. Between the breadth of frontmarks and the addition of the Perfecto to this yearÂ’s lineup, we are confident that Rare Corojo will be the go-to, springtime smoke for cigar lovers across the country.”
Like the recent issues of Punch Rare Corojo, the 2013 release is crafted with a lustrous, extra rich, Sumatra wrapper cultivated in the mountains of Ecuador. Grown only in limited quantity, these rare, reddish leaves give Punch Rare Corojo its uniquely smooth taste. Bound with Connecticut Broadleaf, Punch Rare Corojo cigars are filled with a select blend of Dominican, Honduran and Nicaraguan tobacco, for a complex smoking experience, layered with spice.
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About Punch Rare Corojo CigarsReintroduced in 2001 after a shortage of wrapper leaves caused the product to disappear at retail for several years, Punch Rare Corojo sold out as quickly as it returned that year. Since then, General Cigar has been able to secure a sufficient amount of the rare Ecuadoran Sumatra wrapper each year for a limited annual release of Punch Rare Corojo. Punch cigars are produced by General Cigar Co. Inc., which manufactures and markets handcrafted cigars for the premium market.
® Punch is a registered trademark of General Cigar Co. Inc.*MORE
General Cigar has just announced that Punch® Rare Corojo is making its anticipated annual return to retail, this time with a new, strikingly-packaged figurado that is only available as part of the Honduran brand’s 2013 release.
A total of eight Punch Rare Corojo frontmarks are now available, with suggested retail prices ranging from $4.79 to $7.39 per cigar. This includes the new “Perfecto” size (7” x 48) with an SRP of $7.39/cigar, which is presented in a keepsake, wooden cabinet-style box. Punch Rare Corojo cigars will be sold by General Cigar to retailers nationwide until May 31, 2013. The 2013 Rare Corojo release will therefore be available in cigar shops until the limited quantity is depleted.Gus Martinez, director of marketing for General Cigar’s Punch cigar brand noted, “Punch Rare Corojo started the trend toward seasonal offerings, and we are pleased to continue the tradition. Between the breadth of frontmarks and the addition of the Perfecto to this year’s lineup, we are confident that Rare Corojo will be the go-to, springtime smoke for cigar lovers across the country.”
Like the recent issues of Punch Rare Corojo, the 2013 release is crafted with a lustrous, extra rich, Sumatra wrapper cultivated in the mountains of Ecuador. Grown only in limited quantity, these rare, reddish leaves give Punch Rare Corojo its uniquely smooth taste. Bound with Connecticut Broadleaf, Punch Rare Corojo cigars are filled with a select blend of Dominican, Honduran and Nicaraguan tobacco, for a complex smoking experience, layered with spice.
# # #
About Punch Rare Corojo CigarsReintroduced in 2001 after a shortage of wrapper leaves caused the product to disappear at retail for several years, Punch Rare Corojo sold out as quickly as it returned that year. Since then, General Cigar has been able to secure a sufficient amount of the rare Ecuadoran Sumatra wrapper each year for a limited annual release of Punch Rare Corojo. Punch cigars are produced by General Cigar Co. Inc., which manufactures and markets handcrafted cigars for the premium market.® Punch is a registered trademark of General Cigar Co. Inc.*MORE
Brand Fan and Guest to Set Sail to the Bahamas in "Concert" Promotion
RICHMOND, VA -- CAO will deliver a smokin’ experience to guests aboard the Kid Rock “Chillin’ The Most” cruise which departed from Miami on March 5, 2013.
As the winner of the CAO Concert launch sweepstakes, Justin Harris of Nashville, TN and a guest will set sail for the Bahamas on the fourth annual Kid Rock Chillin’ the Most cruise. The fan experience for Harris and fellow passengers aboard Norwegian Pearl cruise ship will include a CAO branded cigar lounge, a CAO blending workshop and live music performances by Kid Rock, plus an incredible line-up of bands he personally selected for the music festival at sea. The Kid Rock Chillin’ the Most cruise is produced by Altanta-based Sixthman. Full details about the cruise are available at www.kidrockcruise.com.Ed McKenna, senior brand manager of CAO Cigars said, “With a customized on-board cigar lounge and the chance for guests to crank up their cigar knowledge by hanging out with our cigar blender Rick Rodriguez, Kid Rock’s ’Chillin’ the Most’ is the ultimate expression of our brand. It’s also a fitting way to celebrate the success of CAO Concert, which gives a nod to our rock n roll roots.”
Kid Rock’s Chillin’ The Most Cruise will be Sixthman’s 52nd full ship charter. Beginning today, Norwegian Pearl will sail to the private island destination of Great Stirrup Cay, Bahamas, aka “Redneck Paradise.” Fans will spend two music-filled days on the island, with an additional day at sea before returning to Miami on March 10th. New this year is the opportunity for guests to sail on The Pearl the night before departure, for a special pre-party hosted by Kid Rock."CAO and the Concert brand mirror Sixthman's level of devotion for delivering quality experiences to passionate music fans. Not only will guests of Kid Rock's Chilln' the Most Cruise soak in five days of moments that make life rock out on the ocean with their musical hero, they’ll have the chance to enjoy a trend setting cigar while basking in the music and sunshine of the Caribbean. CAO and Sixthman are excited to set the stage for cruisers to LIVE LOUD," said Kappy, Sixthman's sales and marketing manager.# # #
About CAO Cigars: Handcrafted by artisans in Nicaragua, CAO is recognized among cigar lovers worldwide for its innovative blends, superb quality and unexpected packaging. The brand continually receives top ratings from cigar media across the globe, and enjoys a devoted fan base. Its most recent new collection called Concert celebrates the brand’s rock n roll heritage with a unique blend and packaging that’s styled after a classic Marshall amp. Visit www.caocigars.com for more info.
About Sixthman: Sixthman, headquartered in Atlanta, Georgia, creates festivals at sea designed to set the stage for moments that make life rock! Since 2001, we have been pioneering themed cruise experiences for bands, brands, and their fans and are proud to be celebrating our 11th year and the accomplishment of executing 45 full ship charters, hosting over 100,000 guests for nearly 500,000 days on vacation at sea with world class artist and brand partners such as KISS, Kid Rock, John Mayer, Lynyrd Skynyrd, 311, Zac Brown Band, Lyle Lovett, Barenaked Ladies, Sister Hazel, Turner Classic Movies, VH1, along with engaging festivals such as The Rock Boat and Cayamo. INC Magazine recognized us as America’s Fastest Growing Travel Company and the 87th fastest growing company across all segments on the INC 500 List. www.sixthman.net*MORE
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Experience the modern legacyFT. LAUDERDALE, FL -- Once again, Altadis USA is proud to announce the new launch of its ‘H. Upmann Legacy’ selection.
Ever since 1844, cigar lovers have been enjoying H. Upmann cigars, one of the premium cigar world’s best-known and most highly trusted brands.
Building on the heritage of this revered brand, H. Upmann Legacy brings new excitement to the contemporary aficionado with this line of modern, fuller-bodied smokes. Each cigar is meticulously hand-crafted with vintage 2008 tobaccos grown from heirloom seeds treasured for generations. A dark, mountain grown Ecuadorian Sumatra wrapper surrounds a savory binder from the cloud-cooled rain forests of Nicaragua and an intense mix of prized Nicaraguan and Dominican filler tobaccos.
This exquisite blend results in a vibrant, fuller-bodied smoke complemented by a myriad of subtle and complex flavor and aroma.
Country of Manufacture: HondurasWrapper: Ecuadorian SumatraBinder: NicaraguanFiller: Nicaraguan and DominicanStrength: Medium to fuller bodied
There are 3 sizes available in the US market:Corona: 44 x 5 1/2" - $5.85 (SRP)Robusto: 54 x 5"- $6.50 (SRP)Toro: 52 x 6" - $6.85 (SRP)
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Cigar Rights of America News
Washington, D.C. -- On December 21, 2012, the President’s Administration again noted its intent to bring cigars under the domain of the U.S. Food & Drug Administration. The threat is real. Between April 2010 and December 2012, the federal government told us they were coming after our humidors, seven times.
As you know, throughout 2012, tremendous progress was made to advance H.R. 1639 and S. 1461 so that the legislative process could help protect our passion for a great cigar. Through your petitions to Congress, your voice was heard, with over 200,000 messages to the U.S. House of Representatives, 221 bi-partisan members said Yes to Cigar Liberty. Fourteen members of the U.S. Senate joined them in that chorus, telling the FDA to Leave our Cigars, Alone.Now, we’re doing it again. With our brethren at the International Premium Cigar & Pipe Retailers Association, we now have H.R. 792. U.S. Representatives Bill Posey and Kathy Castor have again joined forces in the spirit of bi-partisan cooperation to help our cause. They have come together with a dozen members of Congress from both sides of the aisle as ‘original co-sponsors,’ to again tell the FDA that they have no business, in the cigar business.We need you again. Over 208,000 in Cigar Nation spoke to Congress in 2012. We need to do better. This time, in the spirit of our new bill number, we’re going to take Operation Cigar Liberty to new heights. With 792 petitions per Congressional District, that would be 344,520 messages to Congress, asking that they support this critical piece of legislation. Sign this simple petition with your name and zip code. We take care of the rest. Let us know of your legislator’s response. Let’s make our voices heard, as never before.
The FDA could rip the soul out of the cigar industry, as we know it. By jeopardizing seasonal blends, threatening boutique production, imposition of new fees, keeping cigar samples out of your hands, and by their very prohibitionist approach, gutting the community tobacconists of Main Street America.
CRA will keep you informed of the progress with H.R. 792 [and the forthcoming Senate bill] and what your legislators are saying
It’s time for Cigar Nation, to speak, loud and clear.# # #*MORE
Fairfield, VA -- Cigar Rights of America announced this week a dramatic new measure in the effort to combat federal regulation of cigars. CRA has not just been working the halls of Congress since legislation was filed to protect cigars from potentially threatening regulations by the U.S. Food & Drug Administration. The organization has also been engaging in a brand of shuttle diplomacy among the primary cigar producing nations of Latin America.Last week, following several months of meetings and groundwork, a joint letter was issued by the Ambassadors to the United States for Honduras, Nicaragua and the Dominican Republic. Facilitated by Cigar Rights of America, the staff of each embassy has been kept apprised of the legislation filed in 2011 to protect cigars from FDA oversight, which finished 2012 with 221 co-sponsors in the U.S. House of Representatives, and fourteen in the U.S. Senate. The bills are currently being resubmitted for the 113th Congress.
While previous joint letters have been sent to the members of the House and Senate committees for foreign affairs by the Honduran and Dominican Republic ambassadors, this is the first joint statement of all three, and sent directly to the Obama Administration.
Signed by Ambassador to the U.S. for Honduras Jorge Ramon Hernandez-Alcerro, Ambassador to the U.S. for the Dominican Republic Anibal de Castro, and Ambassador to the U.S. for Nicaragua Francisco Campbell, the letter highlights the economic significance of the premium cigar industry to each of their respective nations, and why the government of the United States should not promote regulations that can pose threats to the industry.
The letter states, “If history is any precedent, some of the regulations that could be imposed by the agency would prove disastrous to the centuries old cigar industry that provides over 350,000 jobs among our three nations, and represents millions of dollars in export revenue. No regulatory measure should threaten such jobs, and hence raise the specter of political and economic consequences within our region.”
The letter further notes that premium cigars were neither a target nor the intent of Congress, when it passed the Family Smoking Prevention and Tobacco Control Act. The ambassadors point out that the legislation pending in Congress, as well as letters sent from Members of the House and Senate to the FDA, “serves to echo our deep concern about the direction and intentions of FDA.”
On December 21, 2012, moments after Congress left Washington for the holiday, the Administration released its “Unified Regulatory Agenda” for 2013. Within that release was a page from the U.S. Department of Health and Human Services that again noted the intent to deem other products [cigars, among them] subject to regulation. The ambassadors stated on this point, “We are deeply concerned with the FDA’s admission in their December 21 publication that these regulations are ‘likely to have international trade and investment effects.’
To convey their message of concern to the Obama Administration, the joint letter from the ambassadors was sent to high ranking officials at the State Department, White House, and the FDA, among them, the joint statement was sent directly to the Commissioner of the FDA Dr. Margaret Hamburg, and the director of the FDA Center for Tobacco Products, Dr. Lawrence Deyton.
The joint statement also conveys the role of cigars with American jobs. The ambassadors state, “FDA regulation of premium cigars would harm many of the small business owners in the United States that derive their livelihoods from these prestigious products.”
CRA Executive Director Glynn Loope stated, “This is an important milestone in our collective effort to ward off the heavy hand of the federal bureaucracy from regulating cigars. On behalf of CRA and each of our consumer, retail tobacconist and manufacturer members, we commend this act by the Ambassadors to the United States for Honduras, Nicaragua and the Dominican Republic. Their message to the State Department, FDA and channels at The White House proclaim, as only they can, that this industry is built upon generations of art, history and skill, and no act of this government, should threaten such a foundation to each of their respective national economies.”
Loope continued, “We sincerely thank the embassies and their staff for the joint letter and statement on this issue. Each of their embassies in Washington, DC have welcomed us, hosted meetings, coordinated discussions, remained attuned to this issue both at the legislative and administrative levels, and worked collaboratively for the good of their regional economy, as well as for the passion for cigars shared by millions of American consumers, thousands of small businesses, and the manufacturers of these amazing cigars.”# # #*MORE
Basel, Switzerland -- Finding time to chill out can sometimes be a challenge. Davidoff's new “Short Pleasures” Assortment responds to the rising need of aficionados to be able to enjoy a short, pleasing break in their hectic everyday lives. The assortment of four cigars composed of the Davidoff “Grand Cru” No. 5, Davidoff “Entreacto”, Davidoff “Millennium Blend” Short Robusto and Davidoff “Puro d’Oro” Gorditos create a symphony that allows the right cigar to be enjoyed at the right time. Thanks to the different cigar formats and strengths, the modern bon viveur can choose, from mild to full body, the appropriate cigar for his chill-out moments. The innovation of the assortment is especially strengthened through the addition of a new cigar, the “Puro d’Oro” Gorditos which combines boldness and richness in a short format with a 58 ring gauge and 3 ¾? providing an intense smoking pleasure in a relatively short period of time.Kick back and relax, escape and get inspired. Enjoy your free time or short breaks with full draws, experience pleasure in a brand new way: this is what defines time well spent. Here Davidoff cigars play a decisive role.
Not only an ideal gift, but also perfect for combining efficiency and pleasure, the Davidoff “Short Pleasures” Assortment shapes personal and professional lives and plays an active part in them. This makes luxury accessible in everyday life, between meetings and while traveling.
The Davidoff “Short Pleasures” Assortment, the innovative trailblazer for the modern cigar experience, will be available as a limited edition at selected tobacconists beginning March, 2013.# # #*MORE
For the first time in its history, Davidoff will soon be launching “Puro d’Oro” Gorditos : a rich and bold , short, 58 ring gauge format cigar for pleasurable escapes...
Basel, Switzerland -- “Puro d’Oro” is synonymous with bold richness. The Davidoff “Puro d’Oro” Gorditos, a new additional format to the series, provide strong, intense smoking pleasure in just 30 minutes. This innovative short and thick 58 ring gauge format suits the needs of the urban aficionados who lead hectic business lifestyles, allowing them to kick back and relax or enjoy short breaks with intensely pleasurable draws. As with all Davidoff “Puro d’Oro” cigars, the Gorditos are made with 100% Dominican tobacco. The tobacco leaves are carefully selected before being stored for at least five years and perfectly blended. The Yamasá wrapper is a particular feature of the “Puro d'Oro” series.
It is dried and fermented for an exceptionally long time, which gives it its darker colour, oily appearance and intense aromas. Due to the cigar’s shorter length, the notes of coffee, spices, roasted flavour and the series typical hint of sweetness develop faster. The result: a full body cigar boasting strong to intense flavours and rich aromas. As the Spanish diminutive form suggests, Gorditos are short and thick, with a ring gauge of 58 and a length of 3 ¾?. The golden bands on the head and foot of the cigar which wraps around the dark brown Yamasá wrapper with its elegant shimmer, are the special trademark of this exceptional series.
Short inspirational escapes, uncompromising boldness, luscious richness: three elements of the new Davidoff “Puro d’Oro” Gorditos.
A must-have and a trendsetter for everyone who loves the luxury of intense pleasure. A perfect companion for the enjoyment of a Davidoff “Puro d’Oro” in a relatively short time.This new product is produced in packs of 4 and boxes of 25, will be available at selected tobacconists in March.# # #*MORE
By J. Glynn Loope, Exec. Dir. | Cigar Rights of America
With the clamor and flow of awards for the movie ‘Lincoln,’ it seemed appropriate to draw from words of the former President, that link to our modern era, and the effort to protect cigars from the onslaught of local, state and federal legislation.
Lincoln noted, “It has been my experience that those with no vices have few virtues. They just haven’t lived enough to have enough true virtues. For living, truly living, means encountering vices which you hold so dearly, that you never leave them.” All too often, cigars get lumped into categories under the political microscope, whether it’s gaming, alcohol, or just about any other fun under attack by those who our friend Cigar Dave would call, The Pleasure Police. Over the course of the last four years, we have often found ourselves politically aligned with other special interests that were under attack, but had a relationship to cigars. We have joined in support of gaming associations, bar and tavern leagues, beverage councils, spirits distributors, all who carry out legal functions, working to satisfy our thirst (and aroma) for some good times with friends. There is an issue brewing in Kansas that would have national implications and that could also bring together common interests. Kansas Senate Bill 45 is legislation backed by the National Rifle Association that as they call it, “is a common sense reform that would help preserve the rights of taxpayers to ensure that public funds are not used to pursue a political agenda against legal products.” The legislation goes to the heart (and I don’t mean ‘association’) of preventing taxpayer funds from being used for expensive advertising campaigns “that demonize perfectly legal products,” whether it’s guns and ammunition – or cigars.
Now, in four years of CRA, this is about the first time we can recall that the American Cancer Society is called into action, against the National Rifle Association, because an NRA backed bill, has implications for how the American Cancer Society promotes the use of public dollars, for their anti-tobacco/cigars agenda.
So the Cancer Society comes out against Kansas Senate Bill 45. We agree with the NRA. In fact, Cigar Rights of America was among the first in the nation to highlight how federal tax dollars, through the ‘economic stimulus’ allocations, was being used for anti-tobacco/cigar political action by agencies such as the Centers for Disease Control, which subsequently was called down by the Inspector General of the US Department of Health & Human Services for grants to promote smoking bans and related anti-cigar measures. There ought to be a more stringent federal version of Kansas Senate Bill 45.
Such legislation is also being discussed in Arizona. Imagine if such legislation existed in New York City when those decayed body parts posters were beside the cash register in premium cigar shops, or in places like Missouri, West Virginia, Mississippi and others that are being “lobbied” with public dollars by [public] health departments to advocate smoking bans and increased taxes on cigars.
That’s why this Kansas legislation is a model for not only the brethren at the NRA, but an issue that transcends into our future ability to enjoy great cigars.
Contact your members of the Kansas legislature. Tell them to support SB 45. Then let’s take this bill ‘on the road,’ to your state capitol.
* * *Kentucky legislative committee advances statewide smoking ban!
On February 7, under the cloak of virtual secrecy, the Kentucky House of Representatives Health and Welfare Committee advanced HB 190, which is nothing short of a prohibitionist style legislative maneuver to ban smoking – potentially even in cigar shops. It has to be stopped.
CRA stands with Kentucky Senate President Greg Stumbo, D-Prestonsburg who states, ‘Government shouldn’t tell businesses they cannot regulate smoking on their own property.’ That’s, the message.
The next stop for the bill in the Kentucky House Rules Committee.
Tell them to VOTE NO ON HB 190!
Click Here to Contact Your Representatives.###*MORE
Coral Gables, FL -- La Flor Dominicana is proud to unveil its new event program for 2013. Known unofficially as the "Mystery Event," it centers on an unreleased cigar called the "Mystery Cigar."The Mystery Cigar is a 6 ½ x 44 (Lonsdale) Maduro. This cigar will only be seen at select La Flor Dominicana Retailer Events throughout the country. The makeup of the cigar will remain a secret, although you can be certain there is a bit of Dominican Ligero from our farm in La Canela. Consumers who come to the event can get a 5-pack of the Mystery Cigars when they buy a box of La Flor Dominicana cigars at the event. Retailers will also have a limited quantity of Mystery Cigars on hand during the LFD Events for purchase.Another exciting part of our new promotion allows LFD box buyers to have an opportunity to win a trip to our LFD factory in Tamboril, Dominican Republic. Where they get to go behind the scenes and see how cigars are made.Depending on the success of our new Mystery Cigar event it will also be coming again in 2014. Of course the natural question about this event is "will this years Mystery cigar go into production?" And of course the answer is "that depends on feedback from the smokers." We love the new cigar a lot, but we would love to get consumer feedback as we test this new blend across the nation.
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La Flor Dominicana is a premium cigar manufacturer of the highest order. We take care to produce only the finest hand-rolled, premium cigars and are proud to use tobaccos from our own farms. We are very proud of our vertical integration and are dedicated to providing the consumer with only the finest premium products. To learn more about our company and brand please check out our website at www.laflordominicana.com and follow us on twitter @LFDCigars to learn about all the latest happenings in our company.*MORE
Miami, Florida -- Toraño Family Cigar Company is proud to announce that they have been officially appointed by Brother of the Leaf, LLC as their sole distributor in the USA as of February 15th, 2013.Toraño will distribute Palió cutters, lighters and BOTL, LLC’s brand new cigar line “E”. The agreement marks the first time that the Toraño Family will have accessories to offer along with their own cigar line. Toraño Family Cigar’s president, Charlie Toraño, along with Brother of the Leaf president, Marc Aub, felt it was a perfect fit for both companies. “Marc and I share the same business philosophy in that we both strive to offer an excellent product together with outstanding customer service. We are very excited to be able to add such a high quality range of cigar accessories to our product portfolio,” said Charlie.
Marc added, “The new relationship between our companies is going to allow us to focus on maintaining our current level of quality, as well as, develop new products.”
In the pursuit of precision and excellence, Palió cutters are entirely hand crafted in the USA and deliver the finest and most consistent cut for your cigars. More recently, Brother of the Leaf has developed and added a line of single torch Palió lighters and their new cigar line “E”. Palió’s superior design and construction has made it the premier choice in cigar preparation and lighting.
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Londonderry, NH -- Kurt A. Kendall, founder of today’s 7-20-4 Cigars, has once again explored cigar history, reintroducing a second dusty brand ... “Hustler” ... a trademark that hails back to the late Nineteenth Century. It follows the company’s introductions of the 7-20-4 and 1874 boutique lines.
In 2009, Kendall breathed new life into the venerable “7-20-4" brand name, acquiring the trademark for the original 7-20-4 line. It was named after the 1874-founded manufacturer in Manchester, New Hampshire. The company became the world’s largest cigar producer, until the 1962 Embargo killed its supply of Cuban tobacco. “Hustler has a misty history,” reports Kendall, “which I’m still researching. The brand dates back to a New York State birth in 1892. I selected its original box art, because it almost leaps off the shelf. It shows a dandy in full stride, toting a carpet bag and briefcase, with newspaper and ‘bumbershoot’ under each arm. The jaunty angle of the cigar in his grin says this guy’s a hustler, in more ways than one.”
The Spanish cedar box holds an unusual 27 cigars, divided into three compartments. Each holds nine cigars ... all parejos ... in 5-1/2" x 52, 6" x 54 (both at $9.00 MSRP), plus 6-3/8" x 58 ($11.00 MSRP).
Hustler, entirely separate from Kendall’s benchmark 7-20-4 line, is triple-capped for durability of their heads, and entubado-bunched, yielding a company-touted “vertical integrity” that ensures smooth draws and uniform burns. They are made by Tabacos de Oriente in Danli, Honduras. The tobaccos carry five years of aging, with the cigars resting another six months. Kendall first released the line in November, and they are carried at retailers nationwide ... see the “Find Our Cigars” page on the company site (www.7-20-4.com) for local 7-20-4 tobacconists.
The cigars themselves boast an eye-catching twist ... literally. They are spirally-wrapped in a two-tone, barber-pole wrapper, with a dark and brawny Brazilian Mata Fina leaf and a contrasting tawny, Ecuadorian-grown Connecticut Shade leaf. The heads are finished in a traditional Cuban-style pigtail. The Jamastran and Jalapa filler is held in a Costa Rican binder. Hustler contains no relatively flavorless ligero, relying instead on the other tobaccos in the blends to gain its power. Hustler is a medium-bodied smoke, with the spiral wrapper providing a visual emphasis to what Kendall calls it’s “swirl of complex flavors and aroma.”
Hustler’s first production run was shipped in November, and is sold out at press time ... coinciding with the April shipment date of the cigar’s second release.# # #
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Londonderry, NH*MORE
For many years, Macanudo has been one of the best selling cigars in the United States. Its smooth, mild flavor profile makes it an easy recommendation for someone new to cigar smoking or to someone who only enjoys a cigar occasionally. Part of the reason for this consistently smooth profile is a special fermentation process Macanudo has dubbed the "Winter Sweat." For many years, Macanudo has been one of the best selling cigars in the United States. It's smooth, mild flavor profile makes it an easy recommendation for someone new to cigar smoking or to someone who only enjoys a cigar occasionally. Part of the reason for this consistently smooth profile is a special fermentation process Macanudo has dubbed the "Winter Sweat." Overview of Fermentation
A "normal," fermentation process consists of gathering tobacco leaves into bundles called "hands," and piling these hands into piles or "pilones." The weight of these stacked tobacco leaves generate heat, up to 95 to 100 degrees Fahrenheit.
The leaves are occasionally "shuffled," around in the piles to promote an even fermentation and to regulate tempurature. This is not an exact science and takes years of experience to gain the knowledge and "feel," for the tobacco. This first level of fermentation begins the process of removing the ammonia smell and other impurities that are found in raw tobacco. At the end of this first phase, the tobacco is re-sorted by color, texture and type of tobacco leaf: wrapper, binder or filler. Once these leaves have been classified and re-humidified, they are once again piled up as high as six feet tall. At this height, the piles can weigh into the thousands of pounds. At this weight, the heat generated reaches 108 to 114 degrees Fahrenheit. This is the second and last fermentation phase. The "Winter Sweat."
Over 40 years ago, Daniel Nunez, who retired from General Cigar in 2008, developed the "Winter Sweat," fermentation process for select Connecticut shade wrapper leaves that would be used for Macanudo cigars. This process is performed in between the typical 1st and 2nd fermentaion phases. These tobacco leaves, which are originally harvested in Connecticut in the summer and traditionally fermented in the Dominican Republic for 1 or 2 years, are shipped back to the Connecticut River Valley town of Hatfield, Massachusetts. There they are aged for approximately 8 months. The Massachusetts warehouse tempuratures drop to about 40 degrees Fahrenheit and humidity levels are approximately at 10 percent during this time. This climate pauses the fermentation and the tobacco goes into a dormant state. This drop in tempurature and the drier climate halts the buildup of ammonia and helps the tobacco release the ammonia gases that have built up. As the tempurature increases toward the end of the winter, the tobacco begins a condensation process which restores and sustains the humidity. After the tobacco has rested for eight months in the New England climate, it is shipped to the Domincan Republic once again. The tobacco is re-sorted and piled into 3,000 pound bulks where it undergoes the traditional 2nd phase of fermentation. This process is what gives Macanudo its characteristic mildness and smoothness which the brand is known. The entire fermentation process takes about 30 months. For some select wrapper leaves, Macanudo puts them through a second round of the Winter Sweat process, giving them even deeper flavor. The Winter Sweat process is unique to Macanudo, probably due to time, labor and cost. Macanudo feels this process is important to the blend as it not only enhances the flavor content but also the aroma of the cigar. The next time you light-up and enjoy a Macanudo Cafe Connecticut wrapper blend, think about all of the time and effort that has gone into that cigar. Like most cigars, the people involved in this far-reaching process have poured their time, knowledge and passion into something that's specifically designed to give you pleasure.*MORE
Davidoff Cigars has appointed Johnny Fearless and Dew Gibbons Design to handle its global advertising and global brand design needs respectively.
The appointments follow a four-way-pitch which will now see the successful agencies aim to update the brand’s image and marketing. Johnny Fearless has been briefed with the development of the global advertising activity, which will include print and online, alongside the development of digital content, while Dew Gibbons will lead the packaging design work for the cigars range.
Neil Hughston, founder of Johnny Fearless, said: “Davidoff Cigars is one of those luxury brands with a long, illustrious past, but that at the same time is looking at the future and how it can reach an audience that might not traditionally set foot in a Davidoff store. We’re really excited about working with them to make this happen.”
Johnny Fearless will also work on experiential based marketing, point-of-sale material for retailers and some in-store design.(Source: thedrum.com)*MORE
The image of Zino Davidoff – well-dressed, a Davidoff White Label cigar between his fingers, and that welcoming smile – has become so iconic it conjures up words like "affluence," "refinement," and "grace." As the embodiment of the Davidoff Cigars brand, Zino Davidoff (who passed away in 1994 at the age of 87) was, and still is, the poster boy for "The Good Life." The image of Zino Davidoff – well-dressed, a Davidoff White Label cigar between his fingers, and that welcoming smile – has become so iconic it conjures up words like "affluence," "refinement," and "grace." As the embodiment of the Davidoff Cigars brand, Zino Davidoff (who passed away in 1994 at the age of 87) was, and still is, the poster boy for "The Good Life."
Because his reputation as the world's most influential cigar enthusiast had always preceded him, most cigar smokers today are only familiar with Zino Davidoff, the convivial bon vivant they see in pictures. His Russian heritage, how he learned about tobacco, or his remarkable business acumen is even lesser known to younger cigar smokers. Zino Davidoff, the man and the legend are as important to cigar history as Martin Scorsese is to film history. One cannot attain a full appreciation of either art form without having learned something about each man's contribution to his craft. Zino's story begins 200 miles south of Kiev in the Jewish shtetl (or village) of Novgorod Seversk. Born to Hillel and Rachel Davidoff on March 11, 1906, he was named Sussele-Meier, but as he got older he adopted the nickname, "Zino" and it stuck. He was the second of five children, preceded by his older brother León. Zino would be followed by three more siblings, Joseph, Nina, and Helène.
Like most of the Jews who lived in Russia during the reign of Czar Nicholas II, they were no strangers to the rampant anti-Semitism and deadly Russian pogroms that had subsisted for decades.
Some of the worst violence happened between October 1905 and January 1906, when 3,000 Ukrainian Jews were murdered. For years the pogroms would continue, yet somehow, Hillel and his family managed to survive, though many of their friends, relatives, and neighbors did not. The first screams could be heard shortly after midnight. The mob, accompanied by Cossacks on horseback, began setting fire to homes, storefronts and barns as the villagers scattered frantically for cover —under ox carts, inside rain barrels, a crawl space — anywhere they hoped they would not be found. Men were beaten with axe handles, held down while their beards were torn out, or hacked to death with farm implements. Women were raped, often repeatedly, while children were run down by dogs or cut down like underbrush by a Cossack's saber.
"It's happening again," cried Rachel Davidoff as she gathered-up the four children.
Her husband, Hillel, rushed into the room.
"Come with me!" he said. They followed him to a small shed behind the house where he kept his tobacco stocks. Hillel, a tobacco blender by trade, was prepared for this moment, but there were no guarantees. After the last pogrom, he had loosened the floorboards upon which sat the heavy sacks of tobacco. León, the oldest child, helped his father move the sacks out of the way.
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"Get in and lie down, and don't make a sound," said Hillel.
There was just enough room for all of them to scrunch down as Hillel, lying on his back, pulled the boards seamlessly back into place.
"Dear Lord our God, please don't let them burn down the house," he prayed to himself.
There the family remained, under the floor, helpless. At one point they heard footsteps approach the shed. Some men were talking. Cossacks. The shot-like sound of a boot kicking the door open made their hearts race.
"Tabak!" said one of the soldiers, "Turkish leaf."
"Forget it," said his commanding officer. "Let's move on!" Once the din subsided and it was safe to come out, the family returned to the main part of the house. It was a wreck. Many items that hadn't been broken were stolen. Hillel never understood why they didn't take one of the sacks. Tobacco was valuable. The important thing was the family had cheated death again. All Hillel could do was consider himself very lucky.
Eventually, life returned to normal in Novgorod Seversk. Hillel and Rachel went back to making "Turkish blends" — a combination of blonde and black tobaccos imported from the Black Sea, Crimea, Smyrna and the Saloniki region. Blending tobacco earned Hillel a better than average living. At one point, he entertained the idea of opening a tobacco shop in Kiev. But with the city 200 miles away, and the odds of a Jew getting his own storefront being zero to none, he decided to continue working from home. By 1911, the violence had reached a boiling point. Hillel and Rachel had come to the realization that living in Russia held no future for them. Emigration was the only recourse. They were not alone. Between 1881 and 1914 over two million Jews fled Russia to escape persecution.
"It's time for us to leave this place," said Hillel one night during their Sabbath dinner.
"And where will we go?" asked Rachel.
"America."
"America? We don't have the money."
"I know, but I have a cousin in Geneva. I'll write and ask if I can stay with him for now. Once I get settled, I'll send for you and the children. We can start over, and when we have enough money saved, we'll go to America."
"It's risky, said Rachel."
"It'll be fine. I'll take the train from Kiev to Switzerland, and get word to you as soon as I arrive." Little more than a week later, Hillel arrived at the train station in Kiev and purchased his ticket to freedom. The platform was overflowing with people, mostly Russian Jews laden with whatever belongings they could manage to take with them. Like Hillel, many of them would also be seeing their native Russia for the last time. The cars were just as crowded. There was barely room to stand, no less, sit. As Hillel negotiated his way through the throng, the train whistle blew. A deafening blast of steam belched from the immense engine and the train began to move out. Ultimately, it would wind its way through the Austro-Hungarian Empire until it reached Hillel's final destination - Geneva. All Hillel could do now was pray that his family would be safe for the time being. As the train pulled-in to the Geneva station Hillel could see his cousin running along side it on the platform. Six weeks later, the scene repeated itself as Rachel and the children arrived in the peaceful city that would eventually become their permanent home. In Geneva, Hillel and Rachel continued doing what they did best – blend tobacco and make cigarettes with gold tips, which were highly popular at the time. In 1912, Hillel finally opened his own tobacco shop. The shop was a three room space in the Plain Palais quarter of the city that would also serve as the family's home. The store itself, which faced the Place des Philosophes, was a 16 x 10 foot room, while the remaining two rooms would be divided between Hillel and Rachel, and the five children, respectively.
Now six years old, Zino began attending elementary school. After school, he would work in the shop sorting tobacco leaves with his brothers. This was Zino's first introduction to working with tobacco. He had to learn how to identify the different tobaccos, strip the stems, sort the tobaccos by their different strengths, and eventually, learn how to blend. Each day, Zino would sit quietly as he worked and observe the continual ebb and flow of customers and how well his father treated them. It was a busy place and Hillel was a shrewd businessman. He didn't just blend cigarettes; he also offered custom-made blends for his more upscale clientele and charged them accordingly. Many of these clients were faculty and administration officials from the University. For an extra fee, he would add the customer's initials to the cigarettes. Word spread quickly. Now even more men were coming in to purchase their custom blended cigarettes. Afterwards, they would stay to enjoy a smoke, while sharing conversation about news, politics, and gossip with the other smokers, as Zino listened intently from the shadows. Sometimes the room would become so thick with smoke he could hardly see in front of him. In the years that followed, the shop began selling all forms of tobacco, including cigars. Geneva had grown considerably in population, especially during the years prior to World War I. Hillel's store served as a meeting place, especially for other emigrants and Jewish refugees who had left their homelands for the same reasons as the Davidoff family.
The shop was also frequented by exiled Russian Social Democrats, including a particular group of regulars who were always talking about planning a revolution. One of these Russian customers made a permanent impression on young Zino. He had "a lean face, burning eyes, and he spoke in a loud voice," Zino would write years later in one of his memoirs. "Papa, who is that man with the loud voice," Zino asked.
"That, my son, is Vladimir Ilyich Ulyanov, but many years ago he changed his name to Lenin," said Hillel. “He's a very important customer.”
"Why doesn't he ever pay for his cigars?"
"That is between me and Lenin, and that's all I have to say about it."
On March 11, 1917 Zino turned 11 years old. It was also the birthday of the Russian Revolution. While Zino was blowing out his birthday candles, “the man with the loud voice” was already headed to St. Petersburg to make history. One year later, Zino Davidoff entered College Calvin. Founded by the reformer, Jean Calvin, in 1559, it was one of Europe's most reputable secondary schools. Most of its graduates would continue on to study at a univeristy.Called College de Geneve today, the school is known for some of its distinguished alumni, like the famous Argentinean writer, Jorge Luis Borges and the Belgian King Albert II, among others. Academically, Zino was not proficient in every subject. He was more inclined toward the humanities, languages, and the arts, rather than the sciences. He was a decent athlete, but had no desire to pursue sports past graduation. Above all, he loved music. If he'd had his way, he would have studied the violin as a child and spent his post secondary school years at a conservatory. As an upperclassman, he joined Omnia Amicitia, a fraternity-like school club. Most of the boys enjoyed verbal jousting with each other on everything from sports to politics, but Zino, always the observer, had no interest in joining these discussions, which occasionally would lead to an all-out brawl.
During his senior year, Zino knew that his lackluster performance in math and the natural sciences would keep him from passing the final exams. That meant no diploma, and no diploma meant no university. So, in January of 1925, he left Collège Calvin. Yes, Zino Davidoff was a high school dropout. He wasn't proud of it, but it was one of the smartest decisions he ever made.
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By Carlos Fuente, Jr. | A. Fuente Cigar Co.
When you slow down to wonder what makes a great cigar, the immediate answers start to flow on quality of the soil, proper growth of the tobacco, the processing, curing and blending of the leaves, seeking perfection and quality.
For a moment, though, I want you to consider how that cigar came to be, at all. Cigar making is based upon generations of skill, where the nose and hands combine with instinct, and the history that passed building up to that moment of lighting the cigar. To this day, every time I strike a match to those golden leaves, I immediately, even for a second, think back to the trials and tribulations of my grandfather, the vision of my father, and what I hope to be a lasting tradition for my children, and theirs. I worry about the future - a lot. You see, at any given point, many obstacles clearly could have stopped the growth and the very existence of the A. Fuente Cigar Company. When my grandfather Arturo Fuente was born in 1887, political strife and armed conflict was already rampant in Cuba. At only the age of seven, he was riding horses into harms way to deliver water to those fighting in the Second Civil War with Spain. Obviously the worst could have happened, but grace protected him, and allowed him to seek a new vision for the future, in Key West, and then on to Ybor City, Florida.
It was through trial and error, learning from others, always remembering that the family is the centerpiece to all that is good, that my grandfather was able to build the foundations that made the Fuentes’ of today, even possible. He managed to look adversity in the eye, in the face of a factory fire, an embargo on tobacco, the Great Depression. It gave so much truth to the words, ‘that which does not kill us, only makes us stronger.’ Today, as I begin to discuss the issues confronting each of us that share the passion for a great cigar, we must draw from that strength.
My father can remember the days of having cigar rollers come to their home, and producing some of the finest cigars of their day, from a back porch in Ybor City. Through vision and risk, factories were built, and around the clock hours were kept to build a company in the era of national economic Depression. The company effort with Nicaragua in 1978 nearly cost my father his life, as political instability ran rampant, which coincided with the era of national recession in the United States. Yet, the vision persevered.
It is not easy to recap three generations of history into one story, a story that leads to our issues and demands of the 21st century, but now we travel from civil strife in Cuba with my grandfather, with the vision of tapping into those traditions with cigar production, to Key West and onto Tampa, then the years of searching for new means to meet the vision of my father, with travels and work in Honduras and Nicaragua, then to find ourselves in the Dominican Republic.
With fire, embargos, political instability, economic depression and recession, and then hurricanes, one wonders how it all survived. That’s when the institution of family becomes centerpiece to our existence. We draw from that strength. With every breath, we know that family is the reason to protect all that we have. Protecting all that is precious to us, is the issue of the day, because I fear that there is an obstacle before us stronger than fire and hurricanes. It is the power of government.
The cigar industry is confronting its most formidable moment. We have now learned how the U.S. Food & Drug Administration wishes to regulate our industry, in a manner that could bring ruin to generations of knowledge, tradition, history, and skill. Their attempts to regulate premium/traditional cigars could impact everything from how cigars are produced, purchased, marketed and enjoyed.
I see many of you at Casa Fuente during the course of the Las Vegas Big Smoke, or in local cigar shops across America. We walk into the humidor together. Our great staff asks about your preferences, your tastes, and selections are made.
What if that ‘right’ were taken away by some federal regulation? What if new blends sat in Washington, D.C. before you were allowed to taste them for yourself? What if the very notion of a complimentary cigar were outlawed by federal dictate? These are the questions we are asking ourselves. Sounds like not much difference from the political oppression many in the cigar business have fled, in times past. We need to take a stand. Now.
America is the greatest nation on earth. It has been the land of opportunity not only for my ancestors, but for millions in a truly short snapshot in time. The Founding Fathers had the vision to develop a Constitution meant to survive the ages, and sometimes I feel as if the respect for liberty, property, and self-determination has been discarded because of the clamoring of vocal minorities in society.
Well, it’s our turn. It’s time to remember that Thomas Jefferson and George Washington were proud tobacco farmers. It’s time to remember that the economic foundation of this great nation was built with tobacco. It’s time to remember our heritage – a heritage that spans from the tobacco fields of Latin America, to the very roots of that golden leaf for this country at Jamestown. Embrace it. Don’t run from it.
I am proud to support Cigar Rights of America, and our mission is to protect not only the tradition and culture of this business and the legacy built by many before us, but to protect your ability to enjoy that cigar, among friends and family, or alone in a moment of reflection. The federal government should not intervene in such a simple pleasure.
Call and write your member of Congress. Sign the CRA petition. Let your voice be heard.
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